TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ClickFunnels

    Score8.3 out of 10
    N/AClickFunnels offers a web page designer oriented around setting up a sales funnel easily, for those with no coding and design experience.

    $97

    per month

    ConvertKit

    Score8.3 out of 10
    N/AConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.

    $29

    per month

    Pricing
    ClickFunnelsConvertKit
    Editions & Modules
    ClickFunnels
    $97.00
    per month
    ClickFunnels Platinum
    $297.00
    per month
    TwoCommaClubX
    $2497.00
    per month
    Creator
    $29.00
    per month
    Creator Pro
    $59.00
    per month
    Offerings
    Pricing Offerings
    ClickFunnelsConvertKit
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    ClickFunnelsConvertKit
    Considered Both Products
    ClickFunnels
    No answer on this topic
    ConvertKit
    No answer on this topic
    Key User Insights
    Would buy again
    87%
    Would buy again
    20 Answers
    83%
    Would buy again
    5 Answers
    Delivers good value for the price
    82%
    Delivers good value for the price
    18 Answers
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    78%
    Happy with the feature set
    18 Answers
    83%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    19 Answers
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    82%
    Implementation went as expected
    18 Answers
    83%
    Implementation went as expected
    5 Answers
    Features
    ClickFunnelsConvertKit
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of ClickFunnels and ConvertKit
    Feature
    ClickFunnels
    1.9
    12 Ratings
    104% below category average
    ConvertKit
    -
    Ratings
    Landing page A/B testing:2.111 Ratings00 Ratings
    Dynamic page text replacement1.77 Ratings00 Ratings
    Real-time analytics dashboard2.012 Ratings00 Ratings
    SEO tools1.810 Ratings00 Ratings
    Optimization recommendations1.78 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ClickFunnels and ConvertKit
    Feature
    ClickFunnels
    -
    Ratings
    ConvertKit
    8.8
    6 Ratings
    9% above category average
    WYSIWYG email editor00 Ratings9.06 Ratings
    Dynamic content00 Ratings8.76 Ratings
    Ability to test dynamic content00 Ratings8.76 Ratings
    Landing pages00 Ratings8.36 Ratings
    A/B testing00 Ratings8.46 Ratings
    Mobile optimization00 Ratings9.76 Ratings
    Email deliverability reporting00 Ratings9.76 Ratings
    List management00 Ratings8.06 Ratings
    Triggered drip sequences00 Ratings8.46 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ClickFunnels and ConvertKit
    Feature
    ClickFunnels
    -
    Ratings
    ConvertKit
    8.2
    6 Ratings
    6% above category average
    Dashboards00 Ratings8.36 Ratings
    Standard reports00 Ratings9.76 Ratings
    Custom reports00 Ratings6.75 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of ClickFunnels and ConvertKit
    Feature
    ClickFunnels
    -
    Ratings
    ConvertKit
    9.4
    6 Ratings
    14% above category average
    URL Validation00 Ratings10.05 Ratings
    Link Tracking00 Ratings10.05 Ratings
    Image Validation00 Ratings9.35 Ratings
    Inbox Display00 Ratings9.76 Ratings
    Email Accessibility Tools00 Ratings9.35 Ratings
    Spelling and Grammar Check00 Ratings9.05 Ratings
    Spam Testing00 Ratings8.05 Ratings
    Email Previews00 Ratings10.06 Ratings
    Best Alternatives
    ClickFunnelsConvertKit
    Small Businesses
    Instapage
    Score9.8 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Unbounce
    Score8.3 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClickFunnelsConvertKit
    Likelihood to Recommend
    7.0
    (33 ratings)
    8.0
    (6 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (2 ratings)
    9.0
    (3 ratings)
    Support Rating
    10.0
    (12 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ClickFunnelsConvertKit
    Likelihood to Recommend
    ClickFunnels
    Great for an all-in-one marketing package. From the web page to lead and email capture. Running ads to a sales funnel page to capture leads to a sale on a shopping cart page and the ability to up-sell and down-sell products with ease. Whether your business is face-to-face or online ClickFunnels has everything and more that you require to run marketing.
    Incentivized
    Read full review
    ConvertKit
    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Incentivized
    Read full review
    Pros
    ClickFunnels
    • The ease of building landing pages is incredible. It's just drag and drop, and still very customizable. It's simple enough that anyone can build a page, not just a designer. They have simple templates to start from and you can make a great branded page easily from there.
    • It's great at generating leads. You can embed simple opt-in forms in webpages at the top of your landing page and integrate with your CRM and it also stores your leads in the system as well. Opting in can trigger a number of different actions, including a thank you page, a second offer, or trigger an automated email.
    • ClickFunnels's biggest strength is sales funnels. Easily create a continuous set of pages that get someone from a visitor to a subscriber, and to a paid customer. You don't have to "glue" a bunch of different systems together like a page builder, shopping cart, eCommerce tool, email marketing tool, or CRM. It's all interconnected so you can churn out sales quickly, all automated.
    Incentivized
    Read full review
    ConvertKit
    • Literally unlimited templates for designing the Email campaigns
    • Launching a landing page to capture leads (emails) quickly
    • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
    • Newly launched journey or drip email campaigns is great as well
    Incentivized
    Read full review
    Cons
    ClickFunnels
    • End USER EXPERIENCE - OH. MY. GOODNESS. This software needs help in the design department. I don't like critiquing people or products, but in this case, you need to get someone to help you with design to really make your landing page look professional (this is attached to your brand image). A lot of direct response marketers use this platform for younger brands, so typically the designed landing pages on this software don't look great.
    • User navigation - It's not necessarily user intuitive.
    • The software has interior platforms for membership courses - But this is not a great user experience for your course. A micro-course, 7-day trial, or mini-course as an opt-in offer might work here, but COACHES, do not use this as the delivery system of your membership course. Go elsewhere for that, like Teachable, MyKajabi, or Thinkific.
    • They need to make more room for templates. The basic plan of $99 only allows you to have 20 landing pages. According to industry leaders, you should have 40 per offer.
    Incentivized
    Read full review
    ConvertKit
    • I think the dashboard could benefit form allowing more customization
    • The way you format email templates is pretty limited
    • The saved footer options seems glitchy. I can never get it to work right.
    Incentivized
    Read full review
    Likelihood to Renew
    ClickFunnels
    I use the funnel on a daily basis and spent a significant sum to hire someone to set this up and design the funnel, there's no way I won't renew the funnel. It is easy to maintain, very cost-effective, and doesn't require a lot of my time to manage properly.
    Incentivized
    Read full review
    ConvertKit
    No answers on this topic
    Usability
    ClickFunnels
    Very easy to use and manage. There have been a few times I have needed to make some edits or change the flow of the funnel, and even though I didn't do the initial setup, I have no problems figuring out how to make the changes on my own without their help.
    Incentivized
    Read full review
    ConvertKit
    Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
    Incentivized
    Read full review
    Support Rating
    ClickFunnels
    I don't think you should have to wait for more than an hour or two to get in touch with someone when you need support. Because they primarily have overseas help, it's typically at least until the next business day until you get help. Then there is the language barrier to deal with. It's not ideal. I have contacted support a few times and have gotten answers. However, I consider myself much savvier than most in terms of understanding all the behind the scenes issues that go on with building a website and online marketing funnels. So if I were a beginner or not as familiar with how to code and create websites, I would think the support is terrible.
    Incentivized
    Read full review
    ConvertKit
    No answers on this topic
    Implementation Rating
    ClickFunnels
    Yes, I highly recommend you hire an expert for this. While CF claims that anyone can set up a funnel, there's a difference between having a funnel and having a funnel that works. Between the design and the copy you use, unless you have a marketing background, hire an expert.
    Incentivized
    Read full review
    ConvertKit
    No answers on this topic
    Alternatives Considered
    ClickFunnels
    I went with ClickFunnels due to recommendation by a digital marketing mentor. WordPress to me had too much maintenance in the background and it was more time consuming to build pages at the time. Mailchimp is an email marketing software with a website builder and landing page builder but the payment integrations where limited. Kajabi was simply out of my budget at the time and it had more features than i needed
    Incentivized
    Read full review
    ConvertKit
    The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
    Incentivized
    Read full review
    Return on Investment
    ClickFunnels
    • My clients make more money with it than without it
    • Other builders aren't necessarily better...we've tried and keep coming back to CF
    • If CF 2.0 (which launches around March I'm told) is anywhere near as impressive as Russell Brunson makes it sound, it will be a TOTAL game changer when compared to the current version...(which will still be available as well)
    Incentivized
    Read full review
    ConvertKit
    • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
    • My return clients percentages have increased since I started using Convertkit
    Incentivized
    Read full review
    ScreenShots