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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cognism

    Score8.4 out of 10
    N/ACognism is GDPR-compliant B2B sales and marketing lead generation platform, providing B2B revenue teams with a blend of real-time company, people and event data to streamline prospecting.N/A

    GridBuddy Connect (legacy)

    Score10 out of 10
    N/AGridBuddy Connect was a contact data tool that combined data from separate systems into an editable, spreadsheet-simple view. Acquired by Validity in 2019, it is now a legacy tool.N/A
    Pricing
    CognismGridBuddy Connect (legacy)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CognismGridBuddy Connect (legacy)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CognismGridBuddy Connect (legacy)
    Considered Both Products
    Cognism
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    CognismGridBuddy Connect (legacy)
    Prospecting
    Comparison of Prospecting features of Cognism and GridBuddy Connect (legacy)
    Feature
    Cognism
    8.5
    4 Ratings
    10% above category average
    GridBuddy Connect (legacy)
    -
    Ratings
    Advanced search8.74 Ratings00 Ratings
    Identification of new leads8.04 Ratings00 Ratings
    List quality8.24 Ratings00 Ratings
    List upload/download9.34 Ratings00 Ratings
    Ideal customer targeting8.04 Ratings00 Ratings
    Load time/data access9.04 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Cognism and GridBuddy Connect (legacy)
    Feature
    Cognism
    7.8
    4 Ratings
    1% above category average
    GridBuddy Connect (legacy)
    -
    Ratings
    Contact information8.04 Ratings00 Ratings
    Company information7.74 Ratings00 Ratings
    Industry information7.74 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Cognism and GridBuddy Connect (legacy)
    Feature
    Cognism
    8.4
    4 Ratings
    12% above category average
    GridBuddy Connect (legacy)
    -
    Ratings
    Lead qualification process7.74 Ratings00 Ratings
    Smart lists and recommendations7.74 Ratings00 Ratings
    Salesforce integration9.73 Ratings00 Ratings
    Company/business profiles8.04 Ratings00 Ratings
    Alerts and reminders9.33 Ratings00 Ratings
    Data hygiene8.33 Ratings00 Ratings
    Automatic data refresh7.74 Ratings00 Ratings
    Tags7.74 Ratings00 Ratings
    Filters and segmentation9.34 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Cognism and GridBuddy Connect (legacy)
    Feature
    Cognism
    9.5
    2 Ratings
    24% above category average
    GridBuddy Connect (legacy)
    -
    Ratings
    Sales email templates10.02 Ratings00 Ratings
    Append emails to records9.02 Ratings00 Ratings
    Best Alternatives
    CognismGridBuddy Connect (legacy)
    Small Businesses
    Owler
    Score9.7 out of 10
    Cloze
    Score9.9 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Outlook4Gmail
    Score8.8 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Outlook4Gmail
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CognismGridBuddy Connect (legacy)
    Likelihood to Recommend
    9.5
    (6 ratings)
    7.9
    (13 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    8.7
    (4 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    CognismGridBuddy Connect (legacy)
    Likelihood to Recommend
    Cognism
    Cognism works great for startups, scale-ups and large enterprises. It helps us close deals faster because we can very easily find the right people who can move our deal forward fast, and reach them directly instead of having to go through an HQ number/gatekeeper. It also saves us hours and hours on research we'd otherwise have to do manually.
    Incentivized
    Read full review
    Discontinued Products
    1. Making broad changes to data, like moving ownership of records from one user to another for a new Sales Rep or a moved Sales Rep. 2. Making broad changes to data for product changes, product introductions and such (product naming changes, product description changes, etc.). I recently had to make a change to the name of a Product Option. Product Options are a sub-object related to Product. This name change was in 22 places. Okay, 18 [is] not a lot, but to make this change individually 22 times is still very tedious and takes too much of my time. Instead, I set up my Grid with the Object and sub-Object and made all 22 changes at once with a mass change. Piece of cake. And I don't have to go back to several of the records to see if the change was made successfully (something you have to do with Dataloader). I could see the effective change all at once on my Grid screen.
    Incentivized
    Read full review
    Pros
    Cognism
    • They give us a headsup if the phone number is direct, mobile, or HQ
    • They advise us if the email is verified - that reduces our bounce rate.
    • They also advise us if our prospect's number is in the DNC list
    Incentivized
    Read full review
    Discontinued Products
    • Reshapes the user Interface into an intuitive, clean, easy and thoughtful way, meaning Salesforce can be practically used for applications that (in my Opinion) salesforce was never designed for.
    • Mass updates are a God send, Leaving quick and meaningful notes, setting up meetings with clients or upcoming calls to maintain contact, all from the same screen without information overload... a real achievement.
    Read full review
    Cons
    Cognism
    • The mobile number quality needs to improve as the connect rate is lower
    • It should also add sub industries to contract the list and find ICP
    • The AI assistant is not ideal
    Incentivized
    Read full review
    Discontinued Products
    • Does not allow users to create new Campaign Member records; we would like to be able to add multiple Campaign Member records to a Campaign in a Grid.
    • Does not allow users to create new Task records; we would like to be able to add multiple Tasks records related to the same user but multiple Opportunities and Contacts.
    Incentivized
    Read full review
    Likelihood to Renew
    Cognism
    No answers on this topic
    Discontinued Products
    - Easy of use - Visual nature of using the product (as compared to Dataloader) - Quickness of making changes/updates/edits to long lists of records, live and real-time
    Incentivized
    Read full review
    Usability
    Cognism
    Cognism's UI is modern and sleek. While some functions like setting up sequences required a few more clicks than I think is necessary, every other feature is intuitive and easy to use. Everything is easy to find and users are able to quickly navigate to where they need to go for different use cases like research, email creation and sequence building
    Incentivized
    Read full review
    Discontinued Products
    - Ease of use - Real-time and visible nature of making mass changes - Ease of setting up a Grid - Ease of filtering the Grid to see the records that I need to change
    Incentivized
    Read full review
    Implementation Rating
    Cognism
    No answers on this topic
    Discontinued Products
    GridBuddy was very easy to implement
    Incentivized
    Read full review
    Alternatives Considered
    Cognism
    Cognism is great as its positioned itself in the middle of the pack from a pricing perspective, as it provides quality data for campaigns. The lower and cheaper options do offer it at a fraction of the cost but that just means that data quality is lower. Cognism is the best allrounder
    Incentivized
    Read full review
    Discontinued Products
    This is the 1st inline editing product we have tested. The only reason we would ever go with another product is the price.
    Incentivized
    Read full review
    Return on Investment
    Cognism
    • The bounce rate is lower now by 50%
    • The lead quality is improved by 20%
    • We need all in one platform so we dont have to navigate between bundle of tools
    Incentivized
    Read full review
    Discontinued Products
    • Our sales executives save a lot of time reviewing all opportunities in a single editable view.
    • Gridbuddy improves the functionality of our CRM by allowing us to edit multiple opportunities in one place.
    • It is generally faster and easier to build a report in GridBuddy than it is in SAP C4C.
    Incentivized
    Read full review
    ScreenShots

    GridBuddy Connect (legacy) Screenshots

    Screenshot of Conditional formattingScreenshot of ForecastingScreenshot of ConnectorsScreenshot of Mass UpdateScreenshot of Multi-object inline editing