Conductor vs. AuthorityLabs, by Traject

Conductor is a great tool to use when we're planning and optimizing content around specific trends. It also helps us track our on-going performance as well, which is great to help us improve. Conductor is less ideal for content that has a quick turnaround time or pieces where SEO isn't a priority, also if you're looking to manage content publishing directly. It's more useful when it comes to strategy and optimization for in-depth pieces.

Incentivized

It's best used for small to mid-sized businesses that need to track a modest number of keyword phrases - perhaps 100 to 500 - across multiple search engines, in a limited number of geographies, against three or fewer competitors. It's less useful for large enterprises or small businesses that need multiple SEO functions handled by a single tool.

Incentivized

• When I need to quickly determine what Google features our keywords are ranking for: Featured Snippets, Carousels, Rich Snippets, Sitelinks, PAA boxes, etc.
• The ability to create highly customizable dashboards that provide a one-page view of insights for the specific web properties you are tracking.
• A content guidance tool that is unmatched by any other product available in the market.

Incentivized

• Keyword tracking (large volumes)
• Keyword insights
• Competitor Keyword tracking

Incentivized

• Backlink tracking/reporting (would like to see backlinks more easily and maybe backlink opportunities if possible)
• Custom content briefs (right now I move the brief from the platform version into our own in-house Word doc template because it is more detailed. Would love to be able to customize the brief that is set up within Conductor so that we can do it all in one place.)

Incentivized

• The interface is very rudimentary, it is not an interface that we would be comfortable adding clients the ability to access.
• All results must be pulled into other programs for inclusion in monitoring reports.
• Adding separate keyword targets for mobile and non-mobile is cumbersome and results must be tracked separately.

Incentivized

Conductor enables high-value SEO activity. There are a lot of moving parts in SEO and I'm always open to products that fit our requirements, but Conductor has built a stronger argument for its value after we subscribed than it had when we subscribed -- that's rare.

I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments.

Always works when I've needed it

Incentivized

Sometimes reports can take some time to load

Incentivized

The Conductor support team is excellent, especially our Customer Success manager. Our monthly calls to review our wins, losses, and key takeaways for the next steps are incredibly helpful, and Conductor's platform provides not only an organic search tool for our company but also a learning resource via our Customer Success calls.

Incentivized

This is an area where AuthorityLabs really shines. It's one of the few Martech or SEO tools vendors about whom I can honestly say I've never had a complaint about their customer support. The team there consistently responds to any questions I've had or issues I've encountered quickly, helpfully, and in a way that feels personal.

Incentivized

Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer

Incentivized

I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.

Incentivized

We didn't use another product previously, we used an agency that did everything for us, so bringing Organic SEO in-house was why we went with Conductor. I have used other products in other roles and at other companies and each has its strengths. Conductor is good for large enterprises

Incentivized

Very comparative as far as price [goes]. Some of the competitors have different features but you get trade-offs depending on who you are comfortable using.

Incentivized

Many features

Incentivized

• Conductor helped us aim at low hanging fruits for quick wins, which increased our traffic
• With Conductor's tool, it was easy to look at general keywords where we were already ranking, but not good enough, and then focus around what we could do to increase our positioning
• All this extra traffic, gave us more leads, therefore more sales!

• We did not any process in terms of reporting on ROI in regards to SEO, but we only paid a very small monthly charge so it was a no-brainer to use it. It definitely helped our business.

Incentivized