What users are saying about
28 Ratings
33 Ratings
28 Ratings
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Score 6.9 out of 100
33 Ratings
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Score 7.1 out of 100

Likelihood to Recommend

Contently

It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together.I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
Alexander deLong | TrustRadius Reviewer

Percolate

It is absolutely phenomenal for global social management. If you are wanting to provide a center hub for oversight that can assist other markets with content, approvals and idea generation, then Percolate excels in that area. Overall, it is also a very cost efficient tool given other competitors in the category.The platform is also well-built to suit an "all-in-one" workflow solution. With lean teams, Percolate can be the single go-to tool you need for planning, publishing and reporting. The built-in asset editor and approval process really takes the burden off juggling lots of different types of software and/or email.
Olin Graczyk | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

Contently
9.5
Percolate
9.0
Ideation
Contently
9.7
Percolate
9.5
Approval workflows
Contently
9.8
Percolate
8.2
Content collaboration
Contently
9.9
Percolate
9.5
Content calendar
Contently
8.0
Percolate
8.4
Network for content licensing/production
Contently
10.0
Percolate
9.3

Content Publishing

Contently
5.7
Percolate
8.8
Content hub
Contently
5.2
Percolate
7.7
Forms / Gated content
Contently
8.0
Percolate
Embedded CTAs
Contently
9.0
Percolate
Content distribution
Contently
2.1
Percolate
9.8
Content promotion
Contently
2.1
Percolate
9.5
Content automation
Contently
8.0
Percolate
8.1

Content Reporting & Analytics

Contently
8.0
Percolate
8.2
Audience profiling and targeting
Contently
9.0
Percolate
Closed-loop tracking and reporting
Contently
8.0
Percolate
9.3
Content performance analytics
Contently
7.0
Percolate
7.2
Campaign optimization dashboard
Contently
7.0
Percolate
Competitive analytics
Contently
9.0
Percolate

Pros

Contently

  • Consolidating my work in one place to make my work life easier
  • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
  • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
Anonymous | TrustRadius Reviewer

Percolate

  • The Percolate Brew feature has a human powered "learning" tool that learns about the kind of content our brand publishes. Using that, it provides tips and sources for new content. Each morning, we receive a list of content from around the world that is relevant to our brand and worth sharing with our own audience.
  • The ability to create one piece of content, and then customize it for our various channels is a real time saver. We can write an article, then easily create a shorter version for Twitter, or a more B2B focussed piece for LinkedIn.
  • Percolate helps our content creators decide when to post content - its posting schedule tool makes sure you don't overpost, but can also intelligently decide on a better time to post something based off past results.
Anonymous | TrustRadius Reviewer

Cons

Contently

  • I have been using it for 3.5 years, and have had no response from potential clients.
  • The portfolio section is pretty easy to use, but I don't love the format.
  • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
  • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
Kristi Porter | TrustRadius Reviewer

Percolate

  • Data is a mess. So unreliable. Takes so much time to create a concrete report.
  • There is no ability to export anything. No calendar PDFs, no data Excel sheets, nothing.
  • No paid management functionality.
  • Hated their listening tool abilities relative to other tools I've used.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Contently

No score
No answers yet
No answers on this topic

Percolate

Percolate 10.0
Based on 2 answers
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
Ashlee Taylor, MBA | TrustRadius Reviewer

Support Rating

Contently

Contently 10.0
Based on 1 answer
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
Kristi Porter | TrustRadius Reviewer

Percolate

No score
No answers yet
No answers on this topic

Implementation Rating

Contently

No score
No answers yet
No answers on this topic

Percolate

Percolate 9.0
Based on 1 answer
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
Anonymous | TrustRadius Reviewer

Alternatives Considered

Contently

Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week
Ben Plomion | TrustRadius Reviewer

Percolate

Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
Anonymous | TrustRadius Reviewer

Return on Investment

Contently

  • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
  • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
Alexander deLong | TrustRadius Reviewer

Percolate

  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
Nancy Ryerson | TrustRadius Reviewer

Screenshots

Pricing Details

Contently

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Percolate

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Rating Summary

Likelihood to Recommend

Contently
5.4
Percolate
7.8

Likelihood to Renew

Contently
Percolate
10.0

Support Rating

Contently
10.0
Percolate

Implementation Rating

Contently
Percolate
9.0

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