Contentsquare vs. ReferralCandy

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contentsquare
Score 8.6 out of 10
N/A
Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a suite of customer journey analytic capabilities.N/A
ReferralCandy
Score 9.6 out of 10
N/A
ReferralCandy is an email-based customer referral platform.
$47
per month
Pricing
ContentsquareReferralCandy
Editions & Modules
No answers on this topic
Premium
$39
per month
Plus
$239
per month
Offerings
Pricing Offerings
ContentsquareReferralCandy
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPremium Plan: Starts at $39/month + up to 5% of Revenue generated by ReferralCandy Plus Plan: Starts at $239/month + 1.5% of Revenue generated by ReferralCandy
More Pricing Information
Community Pulse
ContentsquareReferralCandy
Top Pros
Top Cons
Features
ContentsquareReferralCandy
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Contentsquare
8.0
1 Ratings
4% above category average
ReferralCandy
-
Ratings
Responsive Design for Web Access8.01 Ratings00 Ratings
Mobile Application8.01 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Contentsquare
9.7
1 Ratings
9% above category average
ReferralCandy
-
Ratings
Heatmap tool8.01 Ratings00 Ratings
Click analytics10.01 Ratings00 Ratings
Scroll maps10.01 Ratings00 Ratings
Conversion tracking10.01 Ratings00 Ratings
Goal tracking10.01 Ratings00 Ratings
Session Recording and Replay10.01 Ratings00 Ratings
User Segmentation10.01 Ratings00 Ratings
Best Alternatives
ContentsquareReferralCandy
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Medium-sized Companies
Quantum Metric
Quantum Metric
Score 8.6 out of 10
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Enterprises
Quantum Metric
Quantum Metric
Score 8.6 out of 10
Influitive
Influitive
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ContentsquareReferralCandy
Likelihood to Recommend
7.0
(14 ratings)
10.0
(2 ratings)
Likelihood to Renew
7.5
(11 ratings)
-
(0 ratings)
Usability
7.0
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
ContentsquareReferralCandy
Likelihood to Recommend
Contentsquare
ContentSquare [(Clicktale)] is best suited to deep dive understanding of how web users truly consume your web pages. For example, when a traditional analytics software informs you on exit rates, ContentSquare [(Clicktale)] helps you to understand if users left without interacting with their last page or if they in fact spent time reading, scrolling, clicking it.
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ReferralCandy
ReferralCandy is overall a great tool that saves me time and money. Creating a referral program on your own is incredibly difficult and this tool allows for an automated system to send us an option to opt into the referral program. Their customer success team is very helpful and they're quick to get back to us when we have a question. We also love the ban feature when a customer abuses the referral program.
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Pros
Contentsquare
  • Heat Maps - we used and liked CrazyEgg in the past, and it was a cheaper tool that was easy to use. ClickTale gives us additional capabilities with better data about scroll reach, mouse movements, clicks and a summary report that shows what parts of our pages are getting attention. A product manager asked us yesterday for insights on how his product page was performing, and we were easily able to send him the reports in the heat map section.
  • Visitor recordings - We get good data on our website using analytics tools like GA, HubSpot and ClickTale, but it is very helpful to watch actual visitor recordings for certain visitor segments. If we add a new page or new feature to our website and notice a trend, we can easily drill down and watch visitors and see how they are interacting with the page.
  • Conversion funnels - We do a lot of our analysis in Google Analytics and you can set up conversion funnels in GA if you know how to do it. The problem is you can't segment the data and the aggregated data is not as helpful. ClickTale makes it very simple to do conversion funnels, and you can segment them with just a few clicks.
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ReferralCandy
  • Integrates nicely with BigCommerce's checkout process
  • Easily customizable when it comes to aesthetics
  • Simple and clear admin interface
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Cons
Contentsquare
  • It's a bit difficult to navigate form heatmaps of one page on my sites to those of another.
  • It would be useful to have data on what percentage of clicks for each link are bounces. If this is available already, it is not very easy to find.
  • I have slight doubts about the accuracy of ClickTale's data based on some industry related articles I've read (i.e. http://redant.com.au/tool-reviews/clicktale-review-technology/). For the most part I feel like the data I'm getting is accurate, because it roughly corresponds to what I'm able to see on Google Analytics. It would be nice to see ClickTale address some of these issues.
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ReferralCandy
  • I would love to see a multi-tiered referral or reward system so that we can offer certain customer groups unique offers.
  • I would love a feature where you can issue a reward to a customer without them "qualifying for it".
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Likelihood to Renew
Contentsquare
At my former company I was able to upgrade our initial subscription level from bronze to gold without any problems after the first year. Unfortunately, the company I am presently with doesn't have a Clicktale subscription. I would have absolutely no hesitation in strongly recommending Clicktale to my current company if I ever get even a remote chance to do so. Clicktale is used in some of the statistics I use on my resume in an effort to quantify my results as a certified usability analyst. Clicktale has made a significant difference in my value to any team I work with.
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ReferralCandy
No answers on this topic
Usability
Contentsquare
I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.
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ReferralCandy
No answers on this topic
Support Rating
Contentsquare
No answers on this topic
ReferralCandy
ReferralCandy went above and beyond when it came to the initial integration of their app with our e-commerce store. They walked us through, step by step, how to install it, and then spent time helping track down a display bug that had popped up, giving us a couple free months for our trouble even!
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Alternatives Considered
Contentsquare
ClickTale is now a step ahead of the competition since it delivers insights based on pre-defined business KPIs and customer journeys that we have set up. We can also segment our traffic and easily sift through the many recordings finding the ones that match our lookup criteria. This paired with a good and reliable PII masking helps us with insight collection and drive business decisions which other solutions don't have. The new non-Flash interface is clean and simple to use and has all the functionalities centralized.
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ReferralCandy
No answers on this topic
Return on Investment
Contentsquare
  • Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
  • The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
  • If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).
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ReferralCandy
  • ReferralCandy has been positive because it allows customers to refer new customers to discover our brand.
  • We'd love to know more about how this affects our customer acquisition cost.
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ScreenShots

ReferralCandy Screenshots

Screenshot of ReferralCandy dashboard -- see referral sales and revenueScreenshot of Widgets to promote the referral program among a customer baseScreenshot of Connect ReferralCandy with a Klaviyo accountScreenshot of Set up referral program rewards: Coupons, cash and custom