Contentstack vs. Curata

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contentstack
Score 8.4 out of 10
N/A
Contentstack headquartered in San Francisco offers an API-first headless CMS. From desktops to smart phones, from kiosks to smart watches, from billboards to jumbotrons, from dashboards to VR headsets – content is delivered with the push of a button and optimized for every screen, device and channel.N/A
Curata
Score 8.0 out of 10
N/A
Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
Pricing
ContentstackCurata
Editions & Modules
No answers on this topic
Curata Software
$699
per Instance (no seat limits)
Offerings
Pricing Offerings
ContentstackCurata
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
More Pricing Information
Community Pulse
ContentstackCurata
Considered Both Products
Contentstack
Chose Contentstack
Contentstack is very user-friendly and modern.
Chose Contentstack
Contentstack has better international hosting support then Contentful and we found the presales and sales support people were MUCH more responsive than Contentful. The Sitecore sales process was very very slow and overly complex. We felt Sitecore had many features that …
Chose Contentstack
When we wanted to move to headless we took a look and tested some of the offerings available for headless CMS. Many do have similar features and services and so for us it came down to how Contentstack built a business relationship and service around their clients. We were given …
Chose Contentstack
Featurewise, there's not a lot that separates these CMSs, and it's hard to assess in a SW selection phase exactly how the products stack up against each other. Ultimately, the choice of Contentstack came down to the dialogue with the sales rep.
Chose Contentstack
Before deciding on Contentstack, we researched some tools, we chose it because of the ease of creating and changing content, the API options for querying content, the ease of modeling new content APIs, high capacity of the CDN to deliver content, ease of integration with other …
Curata
Chose Curata
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the …
Chose Curata
We closely considered Rallyverse before deciding on Curata. Rallyverse had superior social sharing capabilities, but Curata's microsite and email newsletter features plus the infinite content source and feed search capabilities far outweighed what Rallyverse has to offer at …
Features
ContentstackCurata
Security
Comparison of Security features of Product A and Product B
Contentstack
7.4
Ratings
10% below category average
Curata
-
Ratings
Role-based user permissions7.40 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Contentstack
7.5
Ratings
4% below category average
Curata
-
Ratings
API8.10 Ratings00 Ratings
Internationalization / multi-language6.90 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Contentstack
8.1
Ratings
4% above category average
Curata
-
Ratings
WYSIWYG editor8.10 Ratings00 Ratings
Code quality / cleanliness10.00 Ratings00 Ratings
Admin section7.70 Ratings00 Ratings
Page templates7.60 Ratings00 Ratings
Library of website themes10.00 Ratings00 Ratings
Mobile optimization / responsive design6.60 Ratings00 Ratings
Publishing workflow6.80 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Contentstack
6.4
Ratings
16% below category average
Curata
-
Ratings
Content taxonomy7.20 Ratings00 Ratings
SEO support6.40 Ratings00 Ratings
Bulk management5.70 Ratings00 Ratings
Availability / breadth of extensions6.50 Ratings00 Ratings
Community / comment management6.10 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
Contentstack
-
Ratings
Curata
8.3
Ratings
6% above category average
Ideation00 Ratings8.00 Ratings
Approval workflows00 Ratings8.00 Ratings
Content collaboration00 Ratings9.00 Ratings
Content calendar00 Ratings8.00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Contentstack
-
Ratings
Curata
8.0
Ratings
2% above category average
Content hub00 Ratings8.00 Ratings
Embedded CTAs00 Ratings8.00 Ratings
Content distribution00 Ratings8.00 Ratings
Content promotion00 Ratings8.00 Ratings
Content automation00 Ratings8.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Contentstack
-
Ratings
Curata
8.3
Ratings
11% above category average
Closed-loop tracking and reporting00 Ratings8.00 Ratings
Content performance analytics00 Ratings9.00 Ratings
Campaign optimization dashboard00 Ratings8.00 Ratings
Competitive analytics00 Ratings8.00 Ratings
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User Ratings
ContentstackCurata
Likelihood to Recommend
9.5
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Support Rating
8.2
(0 ratings)
-
(0 ratings)
User Testimonials
ContentstackCurata
Likelihood to Recommend
Contentstack has flexible functionality which opens up a lot of possibilities for businesses with proactive web development teams to create their own website builder app to compete with 3rd party agencies. This is especially useful in a large enterprise where non-technical teams often turn to expensive outside agencies which cost more in the long run than an up-front investment into an in-house application.
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I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
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Pros
  • The user interface is intuitive and cleanly designed.
  • The functionality is flexible which allows us to build our own application behind the CMS that meets business needs without being restricted by limitations in the CMS.
  • The service we get from our Account Manager and Technical contacts is excellent.
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  • Allows you to curate content and narrow your search parameters to pretty specific areas.
  • It learns your selections and overtime serves up better and more relevant content.
  • It works very well with WordPress, it integrates smoothly and allows you to share content on the fly with their Chrome plug-in.
  • Curata's support is great, if you need them they will help out quickly to resolve your issues.
Read full review
Cons
  • In my opinion it's not very intuitive. I've found its difficult to understand how to best structure entries, especially if they are related
  • In my experience, entries can get difficult to understand if weren't the creator. It would be helpful to have some meta data around the entry itself and the fields within them in my opinion.
  • Integration with an A/B testing platform would be nice.
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  • more subscription plans as not all people need all features.
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Likelihood to Renew
No answers on this topic
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
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Support Rating
They have an in-app chat with their support team, who is always quick to respond and provide helpful answers. I've never walked away from an interaction without my issue being solved quickly and easily. They're also very communicative over email and are sure to follow up after any changes are made to ensure we're seeing the desired result. They are always very professional and easy to work with.
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No answers on this topic
Alternatives Considered
Contentstack has better international hosting support then Contentful and we found the presales and sales support people were MUCH more responsive than Contentful. The Sitecore sales process was very very slow and overly complex. We felt Sitecore had many features that were not valuable and the cost to benefit ratio was much lower compared to ContentStack
Read full review
We closely considered Rallyverse before deciding on Curata. Rallyverse had superior social sharing capabilities, but Curata's microsite and email newsletter features plus the infinite content source and feed search capabilities far outweighed what Rallyverse has to offer at this time. We are very happy with our decision
Read full review
Return on Investment
  • We are able to prepare for large campaigns within a few days which can bel rolled our within a few clicks. This was previously never possible before we moved to Contentstack.
  • We now have the tools and ability to architect in a way to take advantage of SEO and drive traffic. Our blog now serves more traffic that the rest of our website. This SEO effort wasn't possible before Contentstack.
  • One of our KPI's for moving to headless was a faster website and we now deliver pages under our original target while serving more asset and content rich pages to visitors
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  • It automatically finds and curates content so I can focus on other aspects of content creation.
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ScreenShots

Curata Screenshots

Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.