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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cool Tabs

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Cool Tabs is a social media marketing platform that is designed to help users increase their online audience and get qualified leads by creating simple interactive content for apps, social networks, microsites, mobile devices and websites. Users have more than twenty different types of dynamics to choose from: Paths (Choose Your Own Adventure), Trivia, Personality Tests, Instant Win, sweepstakes, competitions, coupon codes, and more. Cool Tabs enables users to create interactive content…

    $49

    Per User per Month

    Tracx

    Score7 out of 10
    Enterprise companies (1,001+ employees)
    Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
    Pricing
    Cool TabsTracx
    Editions & Modules
    Stone
    $49
    Per User per Month
    Gold
    $199
    Per User per Month
    Diamond
    $399
    Per User per Month
    Diamond with Unlimited Campaigns
    $499
    Per User per Month
    Diamond with Paths
    $499
    User per Month
    Diamond with Paths and Unlimited Campaigns
    $699
    User per Month
    No answers on this topic
    Offerings
    Pricing Offerings
    Cool TabsTracx
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$49 per planNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Cool TabsTracx
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Medium-sized Companies
    No answers on this topic
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Enterprises
    No answers on this topic
    1-Social
    Score5.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cool TabsTracx
    Likelihood to Recommend
    8.2
    (15 ratings)
    9.0
    (9 ratings)
    Likelihood to Renew
    8.0
    (8 ratings)
    8.3
    (4 ratings)
    Usability
    7.3
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Cool TabsTracx
    Likelihood to Recommend
    Cool Tabs
    In general, it works as some kind of manual on how the particular baseline of your social networks can be improved, and it provides the right assessment at the same time so that I can analyze my data based on my results. Also, they count on excellent technical assistance. Earlier it was hard to go search hashtags on my Instagram but after using this I can get more deep analytics, geotag research, and profile analytics to get great information about the keywords I want to know about. The pricing is great, as well as the support team which replies very quickly.
    Incentivized
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    Tracx
    Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
    Incentivized
    Read full review
    Pros
    Cool Tabs
    • It provides a wide range of settings options to your social media promotions.
    • Is easy to use for developing and managing promotions.
    • It offers an very complete tool to extract information about your promotions.
    • The support service is highly advisable: fast and adequate to satisfy users' needs.
    Read full review
    Tracx
    • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
    • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
    Incentivized
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    Cons
    Cool Tabs
    • Interface is a bit difficult.
    • Management if the tool is not intuitive.
    • More filters for analyzing would be great specifically in the demographics region.
    Incentivized
    Read full review
    Tracx
    • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
    • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
    Incentivized
    Read full review
    Likelihood to Renew
    Cool Tabs
    I have a good relationship with the customer service and I love to help them to promote their service.
    Read full review
    Tracx
    Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
    Incentivized
    Read full review
    Usability
    Cool Tabs
    Because it lacks customization options for its aesthetics. We did a specific adaptation for registering entries and participants, and it worked perfectly. It's a very comprehensive tool for launching viral campaigns for all types of businesses. We will continue working on campaigns in collaboration with Cool Tabs. Porque le falta capacidad de personalización de la estética.En su momento, hicimos una adaptación concreta para el registro de participaciones y participantes y sale todo genial. Es una herramienta muy completa para lanzar campañas virales para todo tipo de empresas. Seguiremos trabajando las campañas en colaboración con Cool Tabs.
    Read full review
    Tracx
    No answers on this topic
    Alternatives Considered
    Cool Tabs
    Easypromos is one of the best tools you can use to run your contests. The application allows you to create contests for Facebook, Instagram, Twitter, Pinterest and YouTube.You can choose the objective of your campaign, whether it is to increase followers, improve your brand awareness, etc., and you can run various types of promotional initiatives, including giveaways, games, and quizzes.
    Read full review
    Tracx
    I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
    Incentivized
    Read full review
    Return on Investment
    Cool Tabs
    • Cool Tabs allows us to tweak our social media pages to suit the customers' interaction.
    • When the customer is engaged, they are more likely to share and or inquire about what we do.
    • Since we have been using this, we have had a 10% increase in customer engagement, which in return, helps us deliver quality information.
    Incentivized
    Read full review
    Tracx
    • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
    Incentivized
    Read full review
    ScreenShots

    Cool Tabs Screenshots

    Screenshot of Page Performance DashboardScreenshot of Stats DashboardScreenshot of Instagram hashtag analysis: top potential contributorsScreenshot of Instagram hashtag analysis: words analysisScreenshot of Twitter Hashtag Analysis: Main StatsScreenshot of Campaign Stats Dashboard

    Tracx Screenshots

    Screenshot of KNOW WHO YOUR INFLUENCERS ARE
Stitch together an individual's social media profiles to understand their true sphere of influence.
KNOW WHY THEY HAVE INFLUENCE
Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION
Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically.
HYPER LOCAL TARGETING
Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST
Enhance marketing management by receiving recommendations for trending content that your unique audience will love.
KEEP THE CONTENT FLOWING
Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate.
CROSS-ORGANIZATIONAL COLLABORATION
Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.