What users are saying about
10 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.7 out of 100
Based on 10 reviews and ratings
23 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.1 out of 100
Based on 23 reviews and ratings
Attribute Ratings
- Coveragebook is rated higher in 2 areas: Likelihood to Recommend, Support Rating
Likelihood to Recommend
9.5
Coveragebook
95%
5 Ratings
8.3
PR Newswire
83%
14 Ratings
Usability
Coveragebook
N/A
0 Ratings
8.0
PR Newswire
80%
1 Rating
Support Rating
10.0
Coveragebook
100%
3 Ratings
5.7
PR Newswire
57%
4 Ratings
Likelihood to Recommend
Coveragebook
Coveragebook is very well suited to preparing client reports. Links make it easy for clients to share the coverage within their companies by forwarding a link. The PDF reports also look great. There is an option to provide all the pages of a piece of coverage, or just the first, which is nice when a client is on one page of a multi-page article or product roundup. This way they don't have lots of extra pages that don't feature their product or brand.
Editorial Director
Longren & ParksPublic Relations & Communications, 1-10 employees
PR Newswire
PR Newswire is a terrific solution for ensuring that news is distributed in a way that is findable and searchable. It also automatically ties the news to ticker symbols. It's not a useful or meaningful solution for actually securing news coverage. It still requires picking up the phone and pitching media.

Verified User
Vice-President in Other
Public Relations and Communications Company, 51-200 employeesPros
Coveragebook
- Makes a presentable looking PDF of media coverage
- Allows users to edit and add information like coverage impressions as needed
- Enables you to customize your report (including all pages of coverage, just the first page, uploading your own screenshot, editing metrics, adding client logo, etc.)
Account Director
Mulberry Marketing CommunicationsPublic Relations and Communications, 11-50 employees
PR Newswire
- User-friendly - PR Newswire has a very user-friendly website that makes it simple and easy to get a news release set up for a distribution relatively quickly. You can also save your selections from a previous distribution to make it go even faster. Since I am pretty much always sending out my releases to the same distribution list, all I have to do is check that box.
- Customer support - When you submit a release via the web portal, you have several options about when it will be released. I typically want my releases to go out as quickly as possible, but even then I know an account representative will take a look at my release and accompanying multimedia materials and give me a quick call to confirm and make sure everything is set before officially sending it out. It's a helpful step without making the process cumbersome.
- Reports - PR Newswire provides timely and comprehensive reports, so it's easy to tell the where the news release went.
Public Relations Manager, Florida Region
ComcastTelecommunications, 10,001+ employees
Cons
Coveragebook
- The design template is relatively standard and doesn't leave much room for change.
- The Coveragebook team is still working on how to improve the social share reporting function.

Verified User
Manager in Marketing
Higher Education Company, 1001-5000 employeesPR Newswire
- The pricing structure is comprehensive, depending on how far you want your release to go.
- Adding multi-media, such as photos, increases visibility quite a bit but PR Newswire charges extra for photos.
- PR Newswire also charges an annual fee for storing your logo, which I think should be free for organizations that already have an account (and pay a membership fee).
Director of Integrated Marketing Communciations
Brown & Toland PhysiciansHospital & Health Care, 201-500 employees
Pricing Details
Coveragebook
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Coveragebook Editions & Modules
—
Additional Pricing Details
—PR Newswire
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$199 per release
PR Newswire Editions & Modules
Edition
Newswire Digital | $1991 |
---|---|
Newswire Digital Plus | $4491 |
Newswire State | $4991 |
Newswire National | $7991 |
Newswire Global | $1,6491 |
Newswire Canada | $6491 |
Newswire UK | $6491 |
Newswire Asia | $6491 |
Newswire Latin America | $9491 |
Newswire Financial | $7991 |
- per release
Additional Pricing Details
—Usability
Coveragebook
No score
No answers yet
No answers on this topic
PR Newswire
PR Newswire 8.0
Based on 1 answer
PR Newswire is an industry leader and gives the user the ability to send out a press release, to a wide audience, very quickly and easily. The pricing is on par with other companies (perhaps they are a bit higher) but they do send useful "visibility" reports after a release is distributed, which is helpful when trying to explain ROI to C suite leaders. You also can email or fax your own distribution list, which is helpful and reduces the need for a media monitoring service
Director of Integrated Marketing Communciations
Brown & Toland PhysiciansHospital & Health Care, 201-500 employees
Support Rating
Coveragebook
Coveragebook 10.0
Based on 3 answers
I have had a few questions while using Coveragebook, some of which were answered in the FAQs, but others were not. I emailed customer support and had responses within one business day. (I'm in California and Coveragebook is in the UK, I believe.) All questions were answered to my satisfaction quickly.
Editorial Director
Longren & ParksPublic Relations & Communications, 1-10 employees
PR Newswire
PR Newswire 5.7
Based on 4 answers
Honestly this is probably the absolute worst part of the company. I had maybe 5 different emails from 5 different people when attempting to use this service, and I never knew who my account manager was and who the other people were.

Verified User
C-Level Executive in Corporate
Internet Company, 11-50 employeesAlternatives Considered
Coveragebook
We used to build coverage reports from scratch in PPT or send coverage links or PDFs of each piece of news to clients. Coveragebook is the first formal media coverage platform that we have used, and it suits all of our needs. It helps us save time, create great-looking reports, and present clients with detailed data about their media coverage.
Account Director
Mulberry Marketing CommunicationsPublic Relations and Communications, 11-50 employees
PR Newswire
PR Newswire and Businesswire are familiar, similar products in terms of newswire distribution services. Many times it comes down to client familiarity with one service over the other, the cost per distribution, the reach of distribution, as well as other related fees, i.e., you have to be a member of PR Newswire to use the service and then pay fees on top of that for individual distributions.
Vice President, Marketing Communications
rEvolutionMarketing and Advertising, 51-200 employees
Return on Investment
Coveragebook
- Quick and efficient tool to visually show the articles/webpages our company is mentioned in with high-level data for each site.
Marketing Administrative Assistant
Gardener's Supply CompanyRetail, 201-500 employees
PR Newswire
- We lost one of our pre paid distributions due to the expiration date
- We would like to see more communication between the client and the representative or account manager
- We have had success in getting larger publications to pick up our over the wire publication
Director of International Branding and Marketing
Allied Dispatch SolutionsLogistics & Supply Chain, 201-500 employees