What users are saying about

Coveragebook vs PR Newswire

Coveragebook
7 Ratings
PR Newswire
16 Ratings

Coveragebook

7 Ratings
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Score 10 out of 100

Based on 7 reviews and ratings

PR Newswire

16 Ratings
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Score 6.8 out of 100

Based on 16 reviews and ratings

Likelihood to Recommend

Coveragebook

Coveragebook is great for any organization that needs to regularly track client media coverage or even just trending news stories to send to clients in a professional manner. It is ideal for small, medium, and large PR and marketing firms. For firms or companies more focused on internal communications, this would not be a regularly used tool. For those focused on external communications, it's a must.

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Jess Messenger | TrustRadius Reviewer
Jess Messenger
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PR Newswire

PR Newswire is well suited for organizations with a significant public relations budget that want to quickly disseminate a news release over the wire to a specific targeted group of recipients. It's probably not a suitable solution for smaller companies or "boutique" public relations agency unless the distribution cost is to be directly passed on to the client because it is quite expensive.

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Cindy Arco | TrustRadius Reviewer
Cindy Arco
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Pros

Coveragebook

  • Coveragebook helps me build my monthly reports quickly by adding in the article and photo by me simply adding the link.
  • I can combine multiple monthly reports into a larger quarterly report or annual report.
  • The tool tracks social shares and creates a page at the top of the report with this helpful information as well as adding it to individual article pages.
  • I love that I can share the Coveragebook via a link with anyone!

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Anonymous | TrustRadius Reviewer
Verified User
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PR Newswire

  • It is very easy to set up an account on PR Newswire and get started. The dashboard is very intuitive.
  • Once you are ready to upload a press release, doing so it easy and the pricing structure for the different distributions are clearly laid out.
  • You can choose a distribution list or e-mail (or fax) your own distribution list, making it easy to target your release to different reporters.
  • Once a press release is sent up, PR Newswire follows up with visibility reports so you know how well your release did and if you need to do another or target specific reporters.

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Richard Angeloni | TrustRadius Reviewer
Richard Angeloni
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Cons

Coveragebook

  • Some screen grabs are pop up ads.
  • There isn’t a way to import any stats for print coverage that you can upload as PDF. Would be helpful to be able to put in a magazine and get the circulation/readership.
  • I would absolutely love to be able to link this with our media mention platform so URLS get pulled in automatically.

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Avery Harris | TrustRadius Reviewer
Avery Harris
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PR Newswire

  • Pricing could be better especially as it relates to a digital footprint
  • The ability to add multiple photos, video links, logos, etc., can be cost prohibitive
  • From an earned media relations standpoint, we find that journalists may not cover something once they see it on the newswire

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Dan Lobring | TrustRadius Reviewer
Dan Lobring
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Usability

Coveragebook

No score
No answers yet
No answers on this topic

PR Newswire

PR Newswire 8.0
Based on 1 answer
PR Newswire is an industry leader and gives the user the ability to send out a press release, to a wide audience, very quickly and easily. The pricing is on par with other companies (perhaps they are a bit higher) but they do send useful "visibility" reports after a release is distributed, which is helpful when trying to explain ROI to C suite leaders. You also can email or fax your own distribution list, which is helpful and reduces the need for a media monitoring service

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Richard Angeloni | TrustRadius Reviewer
Richard Angeloni
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Support Rating

Coveragebook

Coveragebook 10.0
Based on 2 answers
Coveragebook is incredibly easy to use--so easy to use that we've never run into any issues that required additional support from the Coveragebook team. In the event that there is an issue, they have a detailed help section on the website with answers to FAQs to assist professionals at every step of the process.

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Jess Messenger | TrustRadius Reviewer
Jess Messenger
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PR Newswire

PR Newswire 6.4
Based on 4 answers
Overall, it's a great product, but it is very expensive. There are cheaper programs out there but they also do not hit as many top-tier outlets as PR Newswire does. I recommend PR Newswire when you have important news that may not get the attention it deserves, and that you want in the hands of top-tier outlets.

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Anonymous | TrustRadius Reviewer
Verified User
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Alternatives Considered

Coveragebook

We used to build coverage reports from scratch in PPT or send coverage links or PDFs of each piece of news to clients. Coveragebook is the first formal media coverage platform that we have used, and it suits all of our needs. It helps us save time, create great-looking reports, and present clients with detailed data about their media coverage.

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Jess Messenger | TrustRadius Reviewer
Jess Messenger
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PR Newswire

PRWeb is now owned by the same company (Cision). It's a lower priced service that I frequently recommend to clients on a budget. It allows links, a photo, and so on for a reasonable cost. I used Business Wire for many years, but when I had a bad experience with customer service, I stopped. As a PR consultant and someone who frequently talks/writes about PR and recommends products and services, I feel it's never a good idea to alienate someone who can recommend your service -- or not. Now I always steer clients toward PR Newswire, as the two are fairly comparable.

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Michelle Messenger Garrett | TrustRadius Reviewer
Michelle Messenger Garrett
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Return on Investment

Coveragebook

  • It helps us keep track of the ROI of the public relations work we are doing - very positive impact!

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Laura Coale | TrustRadius Reviewer
Laura Coale
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PR Newswire

  • PR Newswire saves us from having to maintain our own distribution lists for press releases
  • PR Newswire automatically sends all our press releases to a list of our beat reporters that we keep on file with them so that we don't have to spend time doing that
  • PR Newswire makes submitting edits to our releases easy

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Anonymous | TrustRadius Reviewer
Verified User
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Pricing Details

Coveragebook

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Coveragebook Editions & Modules

—
Additional Pricing Details
—

PR Newswire

General

Free Trial
Yes
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

PR Newswire Editions & Modules

Edition
Newswire Digital$1991
Newswire Digital Plus$4491
Newswire State$4991
Newswire National$7991
Newswire Global$1,6491
Newswire Canada$6491
Newswire UK$6491
Newswire Asia$6491
Newswire Latin America$9491
Newswire Financial$7991
  1. per release
Additional Pricing Details
—

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