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Crowdbooster (discontinued) vs. Microsoft Dynamics 365 Marketing

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Crowdbooster (discontinued)

    Score7 out of 10
    N/ACrowdbooster was a tool to measure the success of Twitter and Facebook posts, with visualizations to track retweets, and track potential impressions created, likes, comments, and how many shares a Facebook post has received. Crowdbooster is no longer available.

    $9

    per month

    Microsoft Dynamics 365 Marketing

    Score8.7 out of 10
    N/AMicrosoft Dynamics 365 Marketing is an integrated marketing management solution for marketing operation, planning, execution, and analytics across all channels—digital, social, and traditional. Capabilities include marketing resource management, multichannel campaign management, lead management, sales collaboration, social marketing, and marketing analytics. Microsoft acquired MarketingPilot, an SMB-focused marketing automation product, in 2012. MarketingPilot IMM (integrated marketing…

    $1,200

    per month

    Pricing
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    83%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    86%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    83%
    Implementation went as expected
    5 Answers
    Best Alternatives
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
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    Talkwalker by Hootsuite
    Score8.1 out of 10
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    Medium-sized Companies
    Talkwalker by Hootsuite
    Score8.1 out of 10
    No answers on this topic
    Enterprises
    1-Social
    Score5.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
    Likelihood to Recommend
    7.0
    (11 ratings)
    8.7
    (8 ratings)
    Likelihood to Renew
    7.5
    (9 ratings)
    1.0
    (1 ratings)
    Usability
    10.0
    (4 ratings)
    8.7
    (5 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    2.0
    (2 ratings)
    6.0
    (3 ratings)
    Implementation Rating
    9.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Crowdbooster (discontinued)Microsoft Dynamics 365 Marketing
    Likelihood to Recommend
    Discontinued Products
    Before recommending Crowdbooster, I'd want to know what goals they hope to accomplish with the software. Then I would want them to specifically identify what types of metrics would be most useful to their program. If they specifically need to report out on how many people in a certain location they reached, this isn't the right fit. If they are using other tools, there may be duplication. However, if they are currently using more budget-friendly solutions or just getting started with a new program, Crowdbooster is a perfect fit. It will help you to grow your program and is flexible enough to accommodate your needs.
    Read full review
    Microsoft
    Having used both Salesforce and Microsoft Marketing, the integration is much tighter and the automation and workflow is much tighter using PowerAutomate. Reporting on tasks is better in Salesforce, but the ability to fully and quickly integrate into the Microsoft Azure stack is well worth the hassle of quickly generating reports.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Timed social media posts - Crowdbooster provides the opportunity to schedule social media posts allowing you to work on other important social media tasks.
    • Simply beautiful tracking - There are millions of ways to measure social media impact. Crowdbooster offers the most important and relevant measurements in simplified charts..
    • Great UI - Crappy UI = crappy experience. Crowdbooster's UI is easy to navigate. It won't take months to learn where all the buttons are.
    Read full review
    Microsoft
    • Builds dynamic audiences using real-time CRM and behavioral data without manual list maintenance.
    • Triggers communications based on actions such as purchase, visit date, or post-visit timing.
    • Manages high-volume transactional and lifecycle emails with consistent governance and compliance.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • The ranked order of twitter followers and the number of "tweet impressions" did not help that much. Those "tweet impressions" were not really an estimate of how many people were actually reading my tweet. It was simply a sum of followers of the person retweeting a tweet and the sum of all followers from a subsequent retweet of the initial retweet. All this told me was the best case scenario I could expect if ALL followers of a person that retweeted saw my tweet. This is not a true measure of "twitter footprint" – since the “signal to noise” ratio in Twitter is very low.
    • There was no system in place to track "clicked links" for links embedded in tweets and/or facebook wall posts. Hootsuite did a good job of this – but only for twitter.
    • The list of recommended times to tweet were always "on the hour" (i.e. 10 a.m, 1 p.m.). Never were the times ever at "half past the hour" etc. An independent study that I did on my own using Google Analytics (and campaign links using google's URL builder) helped me determine that my optimal "Tweet time" during the week is 3:30 p.m. ET. More importantly, the recommended times seemed to be roughly the same on the weekends - which I find strange given that social media behavior does change on the weekends.
    • Occasionally, in my facebook ranked table of "loyal fans", I would see people in there that had not "liked" or "commented" on a post for months at a stretch and the "look back" period of the table was only around 7 days or so. Hence, I occasionally had to question the accuracy of that table.
    Read full review
    Microsoft
    • Currently marketing is more contact centric, should add the flexibility of doing segmentation as well as customer journey on leads without associating with contact
    • Pricing is based on number of contact, even if you are not marketing all of them.
    • Cannot reuse the existing marketing lists created in CRM for marketing as seamlessly as in ClickDimensions, even though both uses the same Dataverse
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Simple to use and a great value for what it offers. It has a simple but clean interface and it provides fantastic historical data you can use to measure your efforts online. By using a tool like Crowdbooster, you can see what is working with your audience and what isn't. From there, you can start tweaking your strategies
    Read full review
    Microsoft
    I wouldn't even think of renewing our use of Marketing 365. It's worthless
    Read full review
    Usability
    Discontinued Products
    I found it fairly intuitive and easy to use. The information is laid out cleanly, and the most important information appears at a glance on the home page. However, I have worked with other users who had a hard time switching between platforms and identifying where other information was buried. It's not always clear that something is a clickable button! The option to export results is also a bit buried, and not integrated with the date range option.
    Read full review
    Microsoft
    Microsoft Dynamics 365 Marketing is extremely usable in order to manage all of my organization's customer information across the organization. Further we use Microsoft Dynamics 365 Marketing to manage all of our marketing campaigns from beginning to end. Microsoft Dynamics 365 Marketing makes my organization more able to run a professional marketing strategy.
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    I do not think it is as supported as it once was when it first arrived on the social media scene. It is an older platform whose main functionality may have already ran its course.
    Incentivized
    Read full review
    Microsoft
    Like all Microsoft corporation products, Microsoft Dynamics 365 Marketing comes with the extremely high-quality customer support that Microsoft corporation has become well known for. Whether it is the availability of twenty-four/seven customer support or the highly-trained, very friendly customer support personnel, Microsoft Dynamics 365 Marketing has the support you are looking for.
    Incentivized
    Read full review
    Implementation Rating
    Discontinued Products
    If you can demo a free trial, that is definitely the best way to see if this will fit your program's specific needs.
    Read full review
    Microsoft
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    It is a platform that is singularly focused. It does not have a lot of the additions that come stock with other platforms such as robust reporting or deeper insights past schedule times. It is also a stand-alone platform and a lot of its primary functionality can be found in more encompassing platforms.
    Incentivized
    Read full review
    Microsoft
    While the cost was significantly more than other vendors we looked at, the tools are similar to our previous tool so conversion would be (somewhat) easy. We chose it because it directly integrates with Microsoft Dynamics CRM - which we integrated at the same time.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Increased efficiency. I am able to generate useful snapshot reports in seconds. Particularly useful when you need answers fast (such as on a phone call).
    • Peace of mind. I am able to compare the data in Crowdbooster to what is exported from Facebook and Twitter.
    • Quicker, simpler evaluation of results. I am able to more easily compare impressions with engagement data to see what is working, and what should change. Particularly useful in day-to-day analysis.
    Read full review
    Microsoft
    • It took a few months to get things in order and I believe I could’ve gotten started sooner, but I had to learn about it first
    Incentivized
    Read full review
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