Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to:
Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
MediaValet
Score 9.0 out of 10
N/A
MediaValet’s Digital Asset Management platform makes enterprise digital libraries accessible, discoverable, and shareable to the organization's entire ecosystem – globally.
N/A
Pricing
Curata
MediaValet
Editions & Modules
Curata Software
$699
per Instance (no seat limits)
No answers on this topic
Offerings
Pricing Offerings
Curata
MediaValet
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
We have 2 solutions:
- Curata CCS content curation software
- Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
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More Pricing Information
Community Pulse
Curata
MediaValet
Features
Curata
MediaValet
Content Creation
Comparison of Content Creation features of Product A and Product B
Curata
8.3
1 Ratings
5% above category average
MediaValet
-
Ratings
Ideation
8.01 Ratings
00 Ratings
Approval workflows
8.01 Ratings
00 Ratings
Content collaboration
9.01 Ratings
00 Ratings
Content calendar
8.01 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Curata
8.0
2 Ratings
1% above category average
MediaValet
-
Ratings
Content hub
8.02 Ratings
00 Ratings
Embedded CTAs
8.01 Ratings
00 Ratings
Content distribution
8.02 Ratings
00 Ratings
Content promotion
8.01 Ratings
00 Ratings
Content automation
8.01 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Curata
8.3
2 Ratings
10% above category average
MediaValet
-
Ratings
Closed-loop tracking and reporting
8.02 Ratings
00 Ratings
Content performance analytics
9.02 Ratings
00 Ratings
Campaign optimization dashboard
8.01 Ratings
00 Ratings
Competitive analytics
8.01 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Curata
-
Ratings
MediaValet
7.2
12 Ratings
1% above category average
Dashboards
00 Ratings
7.211 Ratings
Standard reports
00 Ratings
7.79 Ratings
Custom reports
00 Ratings
6.88 Ratings
Data exportability
00 Ratings
7.710 Ratings
Content analytics
00 Ratings
6.710 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
MediaValet is well suited for DAM specific use cases, it provides robust features and functionality for sorting, segmenting and searching data so team members can easily access what they are looking for without knowing the platform. We find our Sales and Marketing teams both love this software for keeping marketing assets properly organized and available on demand whenever it's needed. This DAM solution is one of the most advanced out there and well suited for large teams looking to break silos.
Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
I would love to have an improved MediaValet app. People send me pictures to my phone that need to go into the DAM, and it would be easier for me to upload from my phone rather than email to myself and then upload on the computer.
I would love to see upload dates displayed when searching for photos to add to the Portals I create.
I wish the delete feature didn't delete ALL of the pictures, even when they're in different categories.
It would be cool to somehow integrate MediaValet as a folder on the computer like dropbox.
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
It is not only likely, but we have been doing it for more than 6 years. We have even had the service since before I joined the company. The service works well for me and I hope that this service will continue to be renewed next year, as not having it would make my job more complicated.
I gave MediaValet a 7 for overall usability because it is reliable and effective once you’re familiar with it, but it has a learning curve. The platform is powerful and well suited for managing large volumes of assets, but the interface can feel complex at times and some common actions take more steps than expected. With simpler navigation and a smoother onboarding experience for new users, usability could be even stronger.
I mainly use MediValet to send special medical images to our partners. Collaboration with other companies is very simplified through MediaValet. The qualitatively uploaded images can be excactly assigned and organised through various filters. It is much clearer and easier for our partners to understand when the images have been accurately labelled and assigned beforehand.
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
MediaValet is much better and easier to use than File Explorer. MediaValet lets us search for photos, control who can access them, and not worry about our assets being deleted at random. This is critical for a government organization that oftentimes needs to search for assets from the distant past. MediaValet makes it much easier to tag our photos, add post dates, and set usage rights for each photo.
While we have had MediaValet only for a short period, we are already seeing improvements in how quickly certain projects can be completed.
I recently created an Annual Report which had a lot of big image files and data tables and using a Lightbox with our design agency to share these files saved us a huge amount of time.
As we roll out MediaValet to the teams, staff are becoming more aware of the quality, amount, and value of our best assets.