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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Curata

    Score8 out of 10
    N/ACurata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…

    $699

    per Instance (no seat limits)

    Volusion

    Score4.8 out of 10
    N/AVolusion is a cloud-based ecommerce solution from the company of the same name in Austin, TX. It features an intuitive dashboard, built-in marketing and promos, SEO, templates, and tools to customize look and appearance.

    $29

    per month

    Pricing
    CurataVolusion
    Editions & Modules
    Curata Software
    $699
    per Instance (no seat limits)
    Personal
    $29
    per month
    Pro
    $79
    per month
    Startup
    $179
    per month
    Business
    $299
    per month
    Offerings
    Pricing Offerings
    CurataVolusion
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)—
    More Pricing Information
    Features
    CurataVolusion
    Content Creation
    Comparison of Content Creation features of Curata and Volusion
    Feature
    Curata
    8.3
    1 Ratings
    6% above category average
    Volusion
    -
    Ratings
    Ideation8.01 Ratings00 Ratings
    Approval workflows8.01 Ratings00 Ratings
    Content collaboration9.01 Ratings00 Ratings
    Content calendar8.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Curata and Volusion
    Feature
    Curata
    8.0
    2 Ratings
    2% above category average
    Volusion
    -
    Ratings
    Content hub8.02 Ratings00 Ratings
    Embedded CTAs8.01 Ratings00 Ratings
    Content distribution8.02 Ratings00 Ratings
    Content promotion8.01 Ratings00 Ratings
    Content automation8.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Curata and Volusion
    Feature
    Curata
    8.3
    2 Ratings
    12% above category average
    Volusion
    -
    Ratings
    Closed-loop tracking and reporting8.02 Ratings00 Ratings
    Content performance analytics9.02 Ratings00 Ratings
    Campaign optimization dashboard8.01 Ratings00 Ratings
    Competitive analytics8.01 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Curata and Volusion
    Feature
    Curata
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    74% below category average
    Product catalog & listings00 Ratings4.39 Ratings
    Product management00 Ratings4.39 Ratings
    Bulk product upload00 Ratings4.28 Ratings
    Branding00 Ratings3.69 Ratings
    Mobile storefront00 Ratings1.28 Ratings
    Product variations00 Ratings4.78 Ratings
    Website integration00 Ratings3.38 Ratings
    Visual customization00 Ratings5.19 Ratings
    CMS00 Ratings2.27 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Curata and Volusion
    Feature
    Curata
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    72% below category average
    Abandoned cart recovery00 Ratings3.67 Ratings
    Checkout user experience00 Ratings3.79 Ratings
    Online Payment System
    Comparison of Online Payment System features of Curata and Volusion
    Feature
    Curata
    -
    Ratings
    Volusion
    4.1
    8 Ratings
    68% below category average
    eCommerce security00 Ratings4.18 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Curata and Volusion
    Feature
    Curata
    -
    Ratings
    Volusion
    2.6
    9 Ratings
    99% below category average
    Promotions & discounts00 Ratings4.89 Ratings
    Personalized recommendations00 Ratings1.88 Ratings
    SEO00 Ratings1.28 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Curata and Volusion
    Feature
    Curata
    -
    Ratings
    Volusion
    2.9
    9 Ratings
    94% below category average
    Multi-site management00 Ratings3.02 Ratings
    Order processing00 Ratings3.69 Ratings
    Inventory management00 Ratings2.28 Ratings
    Shipping00 Ratings3.08 Ratings
    Custom functionality00 Ratings2.67 Ratings
    Best Alternatives
    CurataVolusion
    Small Businesses
    Contently
    Score9.9 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CurataVolusion
    Likelihood to Recommend
    8.0
    (3 ratings)
    1.5
    (20 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    1.0
    (12 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    1.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    CurataVolusion
    Likelihood to Recommend
    Curata
    I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
    Incentivized
    Read full review
    Volusion LLC
    Volusion is a good company if you're starting out. The problem is that, if you want more complexity out of the program, you're kind of stuck. Also the regular time out errors and slow downs can be very frustrating. Packages that miss overnight deadlines because your system stops working can cost you customers. In today's highly competitive market, that's just something that's hard to put up with. If you have a lower volume of business you might be able to work around these issues.
    Incentivized
    Read full review
    Pros
    Curata
    • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
    • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
    • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
    • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
    Read full review
    Volusion LLC
    • Templates are pre-built for a good end user experience. I've gone through the process of building custom sites as well as tweaking both free and paid templates that Volusion's design team provides.
    • Their support team didn't use to be as helpful, but in recent years have answered nearly all questions I've had. Their support section within the database provides detailed walkthrus as well.
    • Order processing is easy once you've been trained on the system. We got to a point where nearly the entire process was automated from initial purchase through shipping.
    Incentivized
    Read full review
    Cons
    Curata
    • more subscription plans as not all people need all features.
    Incentivized
    Read full review
    Volusion LLC
    • API calls use the previous call as a reference, even if you weren't the one we made the previous call. Can lead to data gaps, so you often have to set a manual date range to look back to make sure you aren't missing any data.
    • Not as customizable as most ecommerce platforms
    • Not as many integration options as most platforms
    Incentivized
    Read full review
    Likelihood to Renew
    Curata
    For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
    Read full review
    Volusion LLC
    When you spend so much time with a product like this and not only have you witnessed its growth, but you almost feel like you are next those that make the decisions of building features a certain way, you can't help but want to stay and be a part of their continued growth. It's simply a great product. Can it improve? By all means! But it will only improve because of users and avid resellers like me.
    Read full review
    Usability
    Curata
    No answers on this topic
    Volusion LLC
    I know what to do to add a new product, promotion or do an analysis of sales.
    Incentivized
    Read full review
    Support Rating
    Curata
    No answers on this topic
    Volusion LLC
    You have to wait on hold for at least 45 minutes every call—the tech support person never knows the answer right away so they put you on 10 minute holds only to come back and say they're still looking for answers. The chat function could take days to get a response. Our "Dedicated Account Manager" never checks in or answers, nor are they ever in the office when we call. It's like they try to be as unavailable as possible until you forget why you even called in the first place. Insane.
    Incentivized
    Read full review
    Implementation Rating
    Curata
    No answers on this topic
    Volusion LLC
    It is best to use the built-in features and recommended services for the most turn-key experience (ie. Skipjack for payment processing so that it can all be done from the Volusion backend).
    Read full review
    Alternatives Considered
    Curata
    The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
    Incentivized
    Read full review
    Volusion LLC
    While k-eCommerce was very glamorous to us because it integrates with our main workflow, it just didn't have some of the marketing features that are so integral to the way we do business online. The set-up costs were also way too high. Volusion is so affordable and feature heavy, it makes it very difficult for any shopping cart provider to compete. You can find others who are competitively priced and have similar features, but they simply aren't as robust (at least for the way we use it)
    Read full review
    Return on Investment
    Curata
    • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
    Incentivized
    Read full review
    Volusion LLC
    • Honestly, when you're in the dashboard, the UX is simply horrendous. I mean, everything that should be 1-2 clicks away is 4-6 clicks away, and each pages takes at least four seconds to load. You just find yourself wasting a lot of time waiting for things to load. This should be more simple.
    Read full review
    ScreenShots

    Curata Screenshots

    Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.

    Volusion Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot