What users are saying about
15 Ratings
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.3 out of 100
112 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.9 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Oracle CRM On Demand

I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Rose Kipkemoi | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Oracle CRM On Demand
WYSIWYG email editor
Customer.io
6.6
Oracle CRM On Demand
Dynamic content
Customer.io
8.6
Oracle CRM On Demand
Ability to test dynamic content
Customer.io
8.6
Oracle CRM On Demand
A/B testing
Customer.io
7.9
Oracle CRM On Demand
Mobile optimization
Customer.io
10.0
Oracle CRM On Demand
Email deliverability reporting
Customer.io
7.7
Oracle CRM On Demand
List management
Customer.io
10.0
Oracle CRM On Demand
Triggered drip sequences
Customer.io
9.5
Oracle CRM On Demand

Reporting & Analytics

Customer.io
5.9
Oracle CRM On Demand
Dashboards
Customer.io
5.4
Oracle CRM On Demand
Standard reports
Customer.io
5.4
Oracle CRM On Demand
Custom reports
Customer.io
7.0
Oracle CRM On Demand

Sales Force Automation

Customer.io
Oracle CRM On Demand
8.8
Customer data management / contact management
Customer.io
Oracle CRM On Demand
9.4
Workflow management
Customer.io
Oracle CRM On Demand
8.9
Territory management
Customer.io
Oracle CRM On Demand
9.4
Opportunity management
Customer.io
Oracle CRM On Demand
9.3
Integration with email client (e.g., Outlook or Gmail)
Customer.io
Oracle CRM On Demand
9.0
Contract management
Customer.io
Oracle CRM On Demand
7.7
Quote & order management
Customer.io
Oracle CRM On Demand
8.5
Interaction tracking
Customer.io
Oracle CRM On Demand
8.3
Channel / partner relationship management
Customer.io
Oracle CRM On Demand
8.3

Customer Service & Support

Customer.io
Oracle CRM On Demand
8.5
Case management
Customer.io
Oracle CRM On Demand
8.5
Call center management
Customer.io
Oracle CRM On Demand
8.7
Help desk management
Customer.io
Oracle CRM On Demand
8.1

Marketing Automation

Customer.io
Oracle CRM On Demand
8.8
Lead management
Customer.io
Oracle CRM On Demand
8.9
Email marketing
Customer.io
Oracle CRM On Demand
8.8

CRM Project Management

Customer.io
Oracle CRM On Demand
8.7
Task management
Customer.io
Oracle CRM On Demand
8.3
Billing and invoicing management
Customer.io
Oracle CRM On Demand
9.6
Reporting
Customer.io
Oracle CRM On Demand
8.3

CRM Reporting & Analytics

Customer.io
Oracle CRM On Demand
8.4
Forecasting
Customer.io
Oracle CRM On Demand
8.7
Pipeline visualization
Customer.io
Oracle CRM On Demand
8.6
Customizable reports
Customer.io
Oracle CRM On Demand
8.0

Customization

Customer.io
Oracle CRM On Demand
8.4
Custom fields
Customer.io
Oracle CRM On Demand
8.9
Custom objects
Customer.io
Oracle CRM On Demand
8.1
Scripting environment
Customer.io
Oracle CRM On Demand
8.0
API for custom integration
Customer.io
Oracle CRM On Demand
8.7

Security

Customer.io
Oracle CRM On Demand
9.4
Single sign-on capability
Customer.io
Oracle CRM On Demand
9.0
Role-based user permissions
Customer.io
Oracle CRM On Demand
9.9

Social CRM

Customer.io
Oracle CRM On Demand
9.8
Social data
Customer.io
Oracle CRM On Demand
9.8
Social engagement
Customer.io
Oracle CRM On Demand
9.9

Integrations with 3rd-party Software

Customer.io
Oracle CRM On Demand
8.6
Marketing automation
Customer.io
Oracle CRM On Demand
8.5
Compensation management
Customer.io
Oracle CRM On Demand
8.8

Platform

Customer.io
Oracle CRM On Demand
9.3
Mobile access
Customer.io
Oracle CRM On Demand
9.3

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Oracle CRM On Demand

  • Application customization is a key strength. We can create custom home page experiences for each type of user, customize object layouts to change dynamically depending on object type, and create an embedded sales process unique to our organization that helps facilitate the user through the process by specifying required fields dependent on what stage of the process they are in. The ability to customize goes directly to the success of user adoption - the fact that we can customize layouts and processes to support our internal business processes helps users make the most of the system.
  • Robust Reporting. The reporting and data warehouse capabilities are excellent. We have thousands of custom reports delivered in a number of ways - on home pages, on dashboards, on demand through the reporting menu, and on custom web tabs. These reports range from simple lists to complex multi-object analyses.
  • Ability to get data in and get data out. CRMOD makes it very easy to import data into any object. This is helpful for importing lists or making mass changes. Exporting data is equally easy, both from an administrator standpoint and for the user. Users can display a list or do a custom advanced search and then easily export the data to Excel without any admin help. They can also export from any report, which is helpful when sales data needs to be combined with other financial data in a larger analysis.
  • The system's workflow capabilities allow us to improve field validation, send important notifications, and enforce business process requirements.
Michelle Prand | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Oracle CRM On Demand

  • A scripting mechanism is needed to customize the data entry forms. As any data driven system, Oracle CRM on demand is as reliable as its data is. Having sales people entering and maintaining the data you have to make sure they are doing that and not cutting corners. One way to do that is to enforce the business requirements in the entry forms.
  • User interface / user experience definitely can and should be improved.
  • It needs a way to send automatic reports on a schedule via email.
  • Support: as usual the Oracle support tends to be tedious and lengthy.
Cristian Bodnarasec | TrustRadius Reviewer

Usability

Customer.io

No score
No answers yet
No answers on this topic

Oracle CRM On Demand

Oracle CRM On Demand 9.0
Based on 1 answer
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
Rose Kipkemoi | TrustRadius Reviewer

Implementation Rating

Customer.io

No score
No answers yet
No answers on this topic

Oracle CRM On Demand

Oracle CRM On Demand 10.0
Based on 1 answer
With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
Michelle Prand | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Oracle CRM On Demand

Oracle app is more available on different mobile devices, Microsoft Dynamics has only Windows and Android but Oracle has both web-based, Mac, IOS. Social CRM feature is another one that Microsoft Dynamics doesn't provide. On the other hand, Microsoft Dynamics provides offline line access. Also, Oracle integrations fit our needs better. Also Ticketing system support is better.
Anonymous | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Oracle CRM On Demand

  • A single platform for tracking, reporting, and control of all data and clients records
  • Manageable outsourcing for development and support functions for the applications we need to use.
  • Lots of integration opportunities, and covers all information gaps and inconsistencies caused by human errors.
Anonymous | TrustRadius Reviewer

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Oracle CRM On Demand

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Customer.io
9.0
Oracle CRM On Demand
8.2

Usability

Customer.io
Oracle CRM On Demand
9.0

Implementation Rating

Customer.io
Oracle CRM On Demand
10.0

Add comparison