Astra DB is a vector database for developers. In 2025 Datastax, the developer and supporter of Astra DB, was acquired. Astra DB is now available as a component of the IBM watsonx.data Multicloud offering.
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Mixpanel
Score8.3 out of 10
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Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
Pricing
Astra DB, now part of IBM watsonx.data
Mixpanel
Editions & Modules
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Free
$0
per month
Growth
$17
per month
Enterprise
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Offerings
Pricing Offerings
Astra DB, now part of IBM watsonx.data
Mixpanel
Free Trial
Yes
No
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
We've been super happy with Astra DB. It's been extremely well-suited for our vector search needs as described in previous responses. With Astra DB’s high-performance vector search, Maester’s AI dynamically optimizes responses in real-time, adapting to new user interactions without requiring costly retraining cycles.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We need to be able to process a lot of data (our biggest clients process hundreds of milions of transactions every month). However, it is not only the amount of data, it is also an unpredictable patterns with spikes occuring at different points of time - something athat Astra is great at.
Our processing needs to be extremaly fast. Some of our clients use our enrichment in a synchronous way, meaning that any delay in processing is holding up the whole transaction lifecycle and can have a major impact on the client. Astra is very fast.
A close collaboration with GCP makes our life very easy. All of our technology sits in Google Cloud, so having Astra in there makes it a no-brainer solution for us.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The support team sometimes requires the escalate button pressed on tickets, to get timely responses. I will say, once the ticket is escalated, action is taken.
They require better documentation on the migration of data. The three primary methods for migrating large data volumes are bulk, Cassandra Data Migrator, and ZDM (Zero Downtime Migration Utility). Over time I have become very familiar will all three of these methods; however, through working with the Services team and the support team, it seemed like we were breaking new ground. I feel if the utilities were better documented and included some examples and/or use cases from large data migrations; this process would have been easier. One lesson learned is you likely need to migrate your application servers to the same cloud provider you host Astra on; otherwise, the latency is too large for latency-sensitive applications.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Their response time is fast, in case you do not contact them during business hours, they give a very good follow-up to your case. They also facilitate video calls if necessary for debugging.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
Graph, search, analytics, administration, developer tooling, and monitoring are all incorporated into a single platform by Astra DB. Mongo Db is a self-managed infrastructure. Astra DB has Wide column store and Mongo DB has Document store. The best thing is that Astra DB operates on Java while Mongo DB operates on C++
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We are well aware of the Cassandra architecture and familiar with the open source tooling that Datastax provides the industry (K8sSandra / Stargate) to scale Cassandra on Kubernetes.
Having prior knowledge of Cassandra / Kubernetes means we know that under the hood Astra is built on infinitely scalable technologies. We trust that the foundations that Astra is built on will scale so we know Astra will scale.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
