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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Scribblelive (discontinued)

    Score9 out of 10
    N/AScribblelive, or later Rock Content Live was a content marketing solution, that has been discontinued and is no longer available.N/A
    Pricing
    Demandbase OneScribblelive (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Demandbase OneScribblelive (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.—
    More Pricing Information
    Community Pulse
    Demandbase OneScribblelive (discontinued)
    Considered Both Products
    Demandbase
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    Demandbase OneScribblelive (discontinued)
    Engagement
    Comparison of Engagement features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Scribblelive (discontinued)
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Scribblelive (discontinued)
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Scribblelive (discontinued)
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Scribblelive (discontinued)
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Scribblelive (discontinued)
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    -
    Ratings
    Scribblelive (discontinued)
    4.5
    1 Ratings
    54% below category average
    Ideation00 Ratings8.01 Ratings
    Content collaboration00 Ratings8.01 Ratings
    Content calendar00 Ratings1.01 Ratings
    Network for content licensing/production00 Ratings1.01 Ratings
    Content Publishing
    Comparison of Content Publishing features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    -
    Ratings
    Scribblelive (discontinued)
    4.0
    1 Ratings
    65% below category average
    Content hub00 Ratings3.01 Ratings
    Forms / Gated content00 Ratings1.01 Ratings
    Content distribution00 Ratings6.01 Ratings
    Content promotion00 Ratings6.01 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Demandbase One and Scribblelive (discontinued)
    Feature
    Demandbase One
    -
    Ratings
    Scribblelive (discontinued)
    5.0
    1 Ratings
    38% below category average
    Audience profiling and targeting00 Ratings5.01 Ratings
    Closed-loop tracking and reporting00 Ratings3.01 Ratings
    Content performance analytics00 Ratings7.01 Ratings
    Best Alternatives
    Demandbase OneScribblelive (discontinued)
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneScribblelive (discontinued)
    Likelihood to Recommend
    6.7
    (225 ratings)
    6.0
    (1 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    -
    (0 ratings)
    Usability
    6.6
    (94 ratings)
    -
    (0 ratings)
    Availability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (50 ratings)
    -
    (0 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.9
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Demandbase OneScribblelive (discontinued)
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Discontinued Products
    I would be less inclined to recommend Visually to a colleague now than I would have in the past. In the past, highly skilled freelance programmers and designers were more able to get matched with potential clients. Now, things have to go through Visually and creators cannot post their independent work and get matched up independently.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Discontinued Products
    • Staff picks were a great way of sifting through many pieces of content
    • It was easy to share things uploaded to visual.ly to other social media channels
    • There is an awesome amount of content on Visually
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Discontinued Products
    • There is a bias towards infographics (as opposed to 'real' data visualization)
    • It is not very clear the path between how people who need content get matched up or find creators
    • Interface was redone too often
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Discontinued Products
    No answers on this topic
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Discontinued Products
    No answers on this topic
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Discontinued Products
    No answers on this topic
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Discontinued Products
    No answers on this topic
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Discontinued Products
    No answers on this topic
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Discontinued Products
    No answers on this topic
    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Discontinued Products
    I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons: - small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know who is creating your project - Portfolio is okay, but not great, there are many other studios with better looking portfolios One way that Visually is better is that it has an impressive client list and quicker turnaround and maybe more streamlined feedback loops.
    Incentivized
    Read full review
    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Discontinued Products
    • Was helpful in attracting clients when I started doing data visualization work
    • Cost was minimal - it was free to upload and took little time
    • I have been unable to attract clients lately from visually, so ROI has gone to 0
    Incentivized
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot