Divi vs. Figma

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Divi
Score 9.4 out of 10
N/A
More than just a WordPress theme, Divi is a website building platform that replaces the standard WordPress post editor with a new visual editor. The vendor states it can be enjoyed by design professionals and newcomers alike, and is designed to give users the ability to create spectacular designs with ease and efficiency.
$89
per year
Figma
Score 8.9 out of 10
N/A
Figma, headquartered in San Francisco, offers their collaborative design and prototyping application to support digital product and UI development.
$15
per month per editor
Pricing
DiviFigma
Editions & Modules
Divi
$89
per year
Divi Pro
$277
per year
Divi Lifetime + Pro Services
$297
today + 212 each following year
Professional
$144
per year
Organization
$540
per year
Starter
Free
Offerings
Pricing Offerings
DiviFigma
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsLifetime subscriptions are also available for a one time fee.
More Pricing Information
Community Pulse
DiviFigma
Features
DiviFigma
Security
Comparison of Security features of Product A and Product B
Divi
8.8
8 Ratings
7% above category average
Figma
-
Ratings
Role-based user permissions8.88 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Divi
6.5
8 Ratings
18% below category average
Figma
-
Ratings
API9.67 Ratings00 Ratings
Internationalization / multi-language3.36 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Divi
8.7
10 Ratings
11% above category average
Figma
-
Ratings
WYSIWYG editor10.09 Ratings00 Ratings
Code quality / cleanliness8.17 Ratings00 Ratings
Admin section9.210 Ratings00 Ratings
Page templates8.610 Ratings00 Ratings
Library of website themes8.110 Ratings00 Ratings
Mobile optimization / responsive design9.210 Ratings00 Ratings
Publishing workflow10.08 Ratings00 Ratings
Form generator6.710 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Divi
7.2
9 Ratings
3% below category average
Figma
-
Ratings
Content taxonomy8.48 Ratings00 Ratings
SEO support6.28 Ratings00 Ratings
Bulk management4.75 Ratings00 Ratings
Availability / breadth of extensions8.08 Ratings00 Ratings
Community / comment management9.06 Ratings00 Ratings
Best Alternatives
DiviFigma
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
OmniGraffle
OmniGraffle
Score 9.7 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
OmniGraffle
OmniGraffle
Score 9.7 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
OmniGraffle
OmniGraffle
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DiviFigma
Likelihood to Recommend
9.7
(9 ratings)
8.9
(206 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(7 ratings)
Usability
9.4
(5 ratings)
8.1
(40 ratings)
Availability
-
(0 ratings)
5.5
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
-
(0 ratings)
5.1
(17 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Online Training
-
(0 ratings)
6.4
(1 ratings)
Configurability
-
(0 ratings)
6.4
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
7.3
(1 ratings)
Ease of integration
-
(0 ratings)
6.4
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
Professional Services
-
(0 ratings)
8.2
(1 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(1 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
DiviFigma
Likelihood to Recommend
Elegant Themes
Divi is great if you build multiple websites for clients; however, I'm not sure it is cost-effective if you only make a single site.
Read full review
Figma
I would recommend if you need to start from scratch a product UI or any customer journey that you need to implement that requires designing and visualizing different steps to complete a process. I would recommend that any design/UI/UX team brainstorm and make proposals that they can compare and discuss in a visual way.
Read full review
Pros
Elegant Themes
  • It has a very easy-to-use and extremely complete block editor.
  • It offers many templates that you can use as a base for your website.
  • Customer service has been fast and effective whenever I have needed it.
  • Tiene un editor de bloques muy sencillo de usar y extremadamente completo.
  • Ofrece muchas plantillas que puedes utilizar como base para tu web.
  • La atención al cliente ha sido rápida y efectiva siempre que la he necesitado
Read full review
Figma
  • Figma allows us to create universal content. This means that if multiple designers want to re-use a piece of content, and if everyone's content should be dynamically updated from time to time, we can easily accomplish this by turning design elements into a universal instance. Then, if an update is needed, we can push the change out to all assets at once. It's very efficient and ensures we're all updating content accordingly.
  • Figma also allows us to set parameters for the company's brand guide and share them across various designers. This way, we can easily pull from approved brand fonts, colors, and more, which allows our assets to remain unified across multiple touchpoints.
  • Figma also allowed us to create and install our own plugin, which we use to export every slide we have in a frame at one time, versus the default export feature, which limits you to one slice at a time. This is particularly useful for us when we're working on email templates, since we tend to have a ton of slices in any given series.
Read full review
Cons
Elegant Themes
  • The load time of the builder could be faster. On some websites it takes a long time to load, and may crash the page. (I believe they've said they're working on this stability issue.)
  • Warnings on updates if they're difficult for some sites to run. I have one website that has crashed more than once from Divi's theme updates. I always back it up before the update so I restore the site, but this is still a bit of an inconvenience.
  • Integrated (or more clearly marked) tutorials within the builder. I migrate site maintenance and ownership to clients after the site is complete and some could use refreshers within the builder on what happens where i.e. the difference between a section, row, module.
Read full review
Figma
  • It will be great if Figma will consider having the Pages where interactions can be stitched together among the Pages and not just one page with so many Frames to create the stand-alone clickable prototype that can be used to simulate the intended UX
  • Bring back the Inspect Mode tab right on the right-side panel of the main workspace instead of hiding behind the Dev Mode.
  • Figma Slides feature could be improved quite a bit more in order to be easier to assemble slides into a presentation deck and having pre-built templates for slides can be useful too.
Read full review
Likelihood to Renew
Elegant Themes
No answers on this topic
Figma
Figma is a pretty cool tool in many areas. My team almost uses it on daily basis, such as, brainstorming on product/design topics, discussing prototypes created by designers. We even use it for retrospectives, which is super convenient and naturally keeps records of what the team discusses every month. Furthermore, I do see the potential of the product - currently we mainly use it for design topics, but it seems it is also a good fit for tech diagrams, which we probably will explore further in the future.
Read full review
Usability
Elegant Themes
Divi is overall a great tool to use - I think I would need to spend a little more time to dig into the tool to provide more long term feedback.
Read full review
Figma
There's a bit of a learning curve, but generally I think it's both more powerful and intuitive that other UX design tools. Most of what I need to do as a designer can be done in this platform, from basic wireframes to creating a design system, to creating pixel perfect designs, to prototyping to dev handoff.
Read full review
Reliability and Availability
Elegant Themes
No answers on this topic
Figma
The only regret I have is, its not available when there is no internet
Read full review
Performance
Elegant Themes
No answers on this topic
Figma
I think its great, As there are many other software or systems which can be integrated with it as plugins or API's
Read full review
Support Rating
Elegant Themes
No answers on this topic
Figma
I haven't used their support lately but in the past, they had a chat that I used often. They often responded in a few hours and were able to give a satisfactory solution. I would imagine it's less personal now but the community has expanded drastically so there are more resources out there to self serve with a bit of Google magic.
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In-Person Training
Elegant Themes
No answers on this topic
Figma
In-person training has its own benefits - 1. It helps in resolving queries then and there during the training. 2. I find classroom or in-person training more interactive. 3. Classroom or in-person training could be more practical in nature where participants can have an hands on experience with tools and clarify their doubts with the trainer.
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Online Training
Elegant Themes
No answers on this topic
Figma
Online training has its own merits and demerits - 1. Sometimes we may face issues with connectivity or the training content 2. The way training is being delivered becomes very important because not everyone is comfortable taking online training and learning by themselves. 3. With the advancement of technology online training has become popular but there is a segment of people who still prefer class-room training over online one.
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Alternatives Considered
Elegant Themes
I find Elementor very clunky and find Divi much more intuitive.
Also we purchased a lifetime license for Divi and can use it on unlimited websites, while Elementor there is a yearly subscription per site
Read full review
Figma
Miro is more user-friendly than Figma, but is less robust in terms of web prototyping and graphic design. While Figma isn't made to be used as a design tool, our team has taken to using it as such because it's richer in functions and personalizations compared to Miro and Figma.
Read full review
Scalability
Elegant Themes
No answers on this topic
Figma
I think this is great and as I mentioned at ADP we use Figma extensively whether by designers, researchers or content writers
Read full review
Return on Investment
Elegant Themes
  • Higher conversion rate
  • Theres no needed more tools
  • Ive got rid of a CTA tool since with Divi i can make them. Is not that easy, but is functional
Read full review
Figma
  • Allows us to get funding for further phases of the project (which is uncountable)
  • Well, it lets us show off when needed due to well suited UI-oriented character
  • Easily approachable by anyone (browser use)
  • User friendly interface
  • More advanced cooperation requires some of the users to have a license
Read full review
ScreenShots