101 Ratings
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Score 9.3 out of 100
3 Ratings
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Score 7.4 out of 100

Attribute Ratings

  • Dynamic Yield is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.9

Dynamic Yield

99%
86 Ratings
7.4

LiftIgniter Real-time Personalization Platform

74%
3 Ratings

Likelihood to Renew

9.8

Dynamic Yield

98%
5 Ratings

LiftIgniter Real-time Personalization Platform

N/A
0 Ratings

Usability

7.5

Dynamic Yield

75%
18 Ratings

LiftIgniter Real-time Personalization Platform

N/A
0 Ratings

Support Rating

8.6

Dynamic Yield

86%
74 Ratings

LiftIgniter Real-time Personalization Platform

N/A
0 Ratings

Likelihood to Recommend

Dynamic Yield

We’re running on a Single Page Application, so we were looking to partner with a technology vendor who can seamlessly integrate with SPA environments and allow us to dynamically modify, test, and personalize various elements on our app screens. Prior to Dynamic Yield, we were working with Optimizely and encountered huge challenges integrating with our SPA infrastructure.
Ehud Zisquit | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

LiftIgniter is well suited for:
  • Media companies without the resources to develop their own content recommendations systems.
  • eCommerce companies who want to get product recommendations live onsite quickly.
LiftIgniter is less appropriate:
  • Organizations with a shallow content set onsite.
Jake McGraw | TrustRadius Reviewer

Pros

Dynamic Yield

  • Provide fantastic support, both in relation to strategy/best practice and troubleshooting.
  • An easy to use interface, as a user who is relatively new to Dynamic Yield I find that it is an intuitive platform to use.
  • The ability to segment and drill down on data allows for really specific insights which, whilst not necessarily being leveraged on a testing basis, can be super valuable from a greater marketing perspective.
Kate Phillips | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • It does a good job recommending content that is related to the current story a user is on.
  • It does a good job not recommending content the user has already viewed.
  • It does a good job being a recommendation engine for disparate sites with related content.
Derek Liddell | TrustRadius Reviewer

Cons

Dynamic Yield

  • Greater flexibility for the out of the box templates - things such as typeface are not consistent and can require developer time to ensure a seamless site experience
  • Exporting datasets don't necessarily reflect the way Dyanmic Yield is implemented on site, occasionally requiring that you go through experience by experience to extract the data you want
  • I would like to see a more customizable homepage dashboard with the ability to modify the content of widgets, showing trends across multiple experiences rather than just being able to update the timeframe for a widget between Yesterday, Past 7 Days, or Past 30 Days before having to deep dive into a full report
Thomas White | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
  • The LI Dashboard has limited features.
Christian Neeser | TrustRadius Reviewer

Pricing Details

Dynamic Yield

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

LiftIgniter Real-time Personalization Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Likelihood to Renew

Dynamic Yield

Dynamic Yield 9.8
Based on 5 answers
implementation took a long time but also, DY has really proven that they are transforming and adapting their platform to be more user friendly and the right technology choice for their brand or company
Lanie DePasquale | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

No score
No answers yet
No answers on this topic

Usability

Dynamic Yield

Dynamic Yield 7.5
Based on 18 answers
Overall, the interface is not difficult to understand. Although to create campaigns or define strategies for recommendations, some study is required.
Also, some reports are hidden, you really need to know where to look in order to see them (e.g. strategies performance or email campaigns performance).
Also, there is a lack of context help that would improve a lot the usability, especially when you face a feature or a report for the first time.
Fernando Gavarron | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

No score
No answers yet
No answers on this topic

Support Rating

Dynamic Yield

Dynamic Yield 8.6
Based on 74 answers
Allison Schwartz, Customer Success Manager at Dynamic Yield has been nothing less than amazing and stellar! She really sets the standard for customer success and support. Their technical support is fast and reliable, and their educational resources are top of the line
Anonymous | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

No score
No answers yet
No answers on this topic

Alternatives Considered

Dynamic Yield

  • Oracle Maxymiser is very clunky and hard to code with. Previewing changes was a challenge and development for fixes were slow
  • Optimizely - Great for coding. Fast and efficient. Everything worked great. They were limited at personalization triggers though and their costs were expensive.
  • Monetate - Evaluated but their UI was hard to use.
Dalin Brinkman | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.
Derek Liddell | TrustRadius Reviewer

Return on Investment

Dynamic Yield

  • Most tests have had a positive impact on either revenue or conversion rate - quite often in double digits.
  • Dynamic Yield has also helped us to stop some particular initiatives through direct interaction with the customer base via questionnaires or by a test proving negative quicker than rolling out a permanent feature.
Alex Smith | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • Increased time on site
  • Decreased bounce rate
  • 5-15% CTR for users which saw recommendations
Jake McGraw | TrustRadius Reviewer

Screenshots

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