Overall Satisfaction with Dynamic Yield
Dynamic Yield is being used only in our eCommerce department. It is helping with our conversion rate on our site as well as our retention rate for our returning customers.
- Onsite personalization
- Testing
- Anal
- Analytics
- User experience from a marketer's perspective - there are almost too many options and capabilities, such that it is hard to accomplish everyday tasks.
- Conversion rate optimization
- Optimizely, Bounce Exchange and Sailthru
We chose Dynamic Yield because of its vast capabilities and dedicated support team.
Using Dynamic Yield
2 - commence personalization and testing on site
1 - Ecommerce Manager who uses most of the out of the box templates that DY has and monitor results with DY's dashboard
- A/B testing
- onsite optimization
- customer personalization
- homepage banner designs
- warm welcome for podcast customers
- Further personalization on site
- recommendation widgets
- multiple touch point tests
Evaluating Dynamic Yield and Competitors
Yes - Optimizely
- Product Features
- Product Usability
- Product Reputation
- Vendor Reputation
- Existing Relationship with the Vendor
- Third-party Reviews
Our design and development agency recommended DY because they said they were a young, adaptive company willing to do what was right for their customers
I don't think I would