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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Firebase

    Score8.2 out of 10
    N/AGoogle offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage and NoSQL storage (Cloud Firestore and Firestore Realtime Database), and other features supporting developers with flexible mobile application development.

    $0.01

    Per Verification

    Twilio Zipwhip (discontinued)

    Score8.1 out of 10
    N/AZipwhip, a texting-for-businesses application for two-way text between a company and its customers, was acquired by Twilio, and discontinued.

    $19

    per month

    Pricing
    FirebaseTwilio Zipwhip (discontinued)
    Editions & Modules
    Phone Authentication
    $0.01
    Per Verification
    Stored Data
    $0.18
    Per GiB
    Starter
    $19.00
    per month
    Unlimited
    $49.00
    per month
    Premium
    $99.00
    per month
    Commercial
    Contact sales team
    Offerings
    Pricing Offerings
    FirebaseTwilio Zipwhip (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FirebaseTwilio Zipwhip (discontinued)
    Considered Both Products
    Google
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    19 Answers
    78%
    Would buy again
    7 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    19 Answers
    88%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    21 Answers
    78%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    83%
    Lived up to sales and marketing promises
    15 Answers
    71%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    19 Answers
    100%
    Implementation went as expected
    8 Answers
    Best Alternatives
    FirebaseTwilio Zipwhip (discontinued)
    Small Businesses
    IBM Cloud Foundry
    Score8.5 out of 10
    EZ Texting
    Score9.1 out of 10
    Medium-sized Companies
    IBM Cloud Private
    Score9.6 out of 10
    EZ Texting
    Score9.1 out of 10
    Enterprises
    AWS Elastic Beanstalk
    Score8.6 out of 10
    Airship
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FirebaseTwilio Zipwhip (discontinued)
    Likelihood to Recommend
    7.5
    (31 ratings)
    4.5
    (10 ratings)
    Usability
    7.1
    (6 ratings)
    8.0
    (1 ratings)
    Support Rating
    7.3
    (6 ratings)
    1.4
    (3 ratings)
    User Testimonials
    FirebaseTwilio Zipwhip (discontinued)
    Likelihood to Recommend
    Google
    Firebase should be your first choice if your platform is mobile first. Firebase's mobile platform support for client-side applications is second to none, and I cannot think of a comparable cross-platform toolkit. Firebase also integrates well with your server-side solution, meaning that you can plug Firebase into your existing app architecture with minimal effort.
    Firebase lags behind on the desktop, however. Although macOS support is rapidly catching up, full Windows support is a glaring omission for most Firebase features. This means that if your platform targets Windows, you will need to implement the client functionality manually using Firebase's web APIs and wrappers, or look for another solution.
    Incentivized
    Read full review
    Discontinued Products
    Zipwhip is well suited for many scenarios. Not only do we save money and time with integrations with other programs we have, but we can follow up with a client regarding a trip, should we need further information. A client makes an online reservation and we receive a notification. While we have most of the trip details, the number portion for the drop-off location is missing, so we can reach out directly to the client via Zipwhip and request this information. All aspects of the booking can be done online and with texting and without emails or calls, which is often what many clients who book online prefer. Zipwhip has improved its images/ photos which is fantastic as we use this to send vehicle images to clients, which helps secure bookings. Our employees also use it to send us images of receipts, vehicle engine warning lights that may come on, and other issues (such as a client who may have left a mess in a vehicle). We're also able to send clients documents too, which is great. Obviously, if we have a client with an issue or who is upset, texting is not the best platform on which to address their issues, but it helps us to assess the situation/ issue and gather information before we call the client in person.
    Incentivized
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    Pros
    Google
    • Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
    • When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
    • Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
    Incentivized
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    Discontinued Products
    • API to allow triggered text messaging.
    • Tied to a direct phone number that people can also call.
    • Easy to track a conversation in a thread.
    Incentivized
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    Cons
    Google
    • Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
    • More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
    • City-specific data instead of just country-specific data would have been a huge plus as well.
    Incentivized
    Read full review
    Discontinued Products
    • I would like the quick-use app that pulls from the taskbar to be able to hold more characters- It can only do 250 while the main screen can do 600.
    • The ability to send video through this program would significantly enhance its functionality for us.
    Incentivized
    Read full review
    Usability
    Google
    I don't use the Firebase UI much, but rather connect it to GA4. GA4 has a great event model but the GA4 UI and analysis capabilities are limited. It's harder to measure product usage type of engagement but if you have the time and resources to leverage the GA4 to BiqQuery export you'll have all the raw event data you'll need for deep analysis, segmentation, and audience activation.
    Incentivized
    Read full review
    Discontinued Products
    It was very easy for users to use, straight forward, and user friendly. The desktop app is very basic but easy to reply to an incoming text, but the user had to know to allow Chrome notifications to see new incoming text via the web browser, which is how they mainly used it.
    Incentivized
    Read full review
    Support Rating
    Google
    Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.
    Incentivized
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    Discontinued Products
    Swift response time, multiple people have been willing to help with any issue, really anything you could be looking for from a service standpoint, they offer.
    Incentivized
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    Alternatives Considered
    Google
    Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.
    Incentivized
    Read full review
    Discontinued Products
    Zipwhip is just a little bit more user-friendly than AliveChat because it allows you to text people on more scale. AliveChat has a great website chat function, but its texting platform is a little more clunky than Zipwhip. Zipwhip is a little more expensive but definitely the better product.
    Incentivized
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    Return on Investment
    Google
    • Makes building real-time interfaces easy to do at scale with no backend involvement.
    • Very low pricing for small companies and green-fields projects.
    • Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.
    Incentivized
    Read full review
    Discontinued Products
    • Less confusing worker experience for our customers
    • Less back and forth communication
    • Less need for documentation about things communicated over text
    Incentivized
    Read full review
    ScreenShots