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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshmarketer

    Score6.1 out of 10
    N/AFreshmarketer is a website optimization tool offering A/B testing, heat maps, funnel analysis, and split URL testing. With its Chrome plugin, Freshmarketer allows users to create experiments from the comfort of their own browser. Zarget lets users bypass login screens, and get real time reports as well.

    $0

    per month

    Vimeo

    Score8.9 out of 10
    N/AVimeo is a video experience platform. They enable anyone to create high-quality video experiences to connect and bring ideas to life. They proudly serve their growing community of nearly 300 million users — from creative storytellers to globally distributed teams at the world's largest companies.

    $9

    per month

    Pricing
    FreshmarketerVimeo
    Editions & Modules
    Free
    $0
    per month
    Enterprise
    $15
    per month per user
    Starter
    $9
    per month
    Standard
    $25
    per month
    Advanced
    $65
    per month
    Enterprise
    Contact sales
    Offerings
    Pricing Offerings
    FreshmarketerVimeo
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FreshmarketerVimeo
    Considered Both Products
    Freshworks Inc
    No answer on this topic
    Vimeo
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    67%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    68%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    No answers on this topic
    76%
    Happy with the feature set
    16 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    47%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    88%
    Implementation went as expected
    15 Answers
    Features
    FreshmarketerVimeo
    Video Marketing
    Comparison of Video Marketing features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    5.3
    39 Ratings
    35% below category average
    Lead generation00 Ratings6.022 Ratings
    Video personalization00 Ratings6.635 Ratings
    eCommerce00 Ratings3.013 Ratings
    Support for advertisements00 Ratings2.914 Ratings
    Video SEO00 Ratings6.629 Ratings
    Integration to Marketing Automation00 Ratings7.022 Ratings
    Video Platform Integrations
    Comparison of Video Platform Integrations features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    2.8
    11 Ratings
    75% below category average
    Integration to Salesforce.com00 Ratings1.06 Ratings
    Integration to Marketo00 Ratings1.06 Ratings
    Integration to HubSpot00 Ratings1.06 Ratings
    Integration to Eloqua00 Ratings1.04 Ratings
    Integration to LMS00 Ratings10.08 Ratings
    Video Security
    Comparison of Video Security features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    8.9
    40 Ratings
    4% above category average
    Video access controls00 Ratings8.640 Ratings
    User management00 Ratings8.837 Ratings
    Video link sharing00 Ratings10.038 Ratings
    Internal video00 Ratings8.636 Ratings
    External video00 Ratings8.637 Ratings
    Video Player
    Comparison of Video Player features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    8.3
    41 Ratings
    1% above category average
    Player customization00 Ratings7.433 Ratings
    Embedded videos00 Ratings8.440 Ratings
    Video quality / Bandwidth controls00 Ratings8.639 Ratings
    Mobile compatibility00 Ratings8.840 Ratings
    Video Analytics
    Comparison of Video Analytics features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    9.0
    36 Ratings
    13% above category average
    A/B testing00 Ratings7.914 Ratings
    Streaming quality reports00 Ratings9.018 Ratings
    Per viewer tracking00 Ratings9.525 Ratings
    Per video tracking00 Ratings9.531 Ratings
    Video analytics dashboard00 Ratings9.029 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    9.2
    40 Ratings
    7% above category average
    On-Demand video00 Ratings10.024 Ratings
    Live streaming00 Ratings10.015 Ratings
    Impact of streaming on network00 Ratings10.020 Ratings
    Video upload & format support00 Ratings9.537 Ratings
    Video library / File management00 Ratings7.036 Ratings
    Video portal00 Ratings9.026 Ratings
    Video Engagement
    Comparison of Video Engagement features of Freshmarketer and Vimeo
    Feature
    Freshmarketer
    -
    Ratings
    Vimeo
    4.9
    27 Ratings
    47% below category average
    Audience polling00 Ratings1.16 Ratings
    Audience Q&A / Live chat00 Ratings6.88 Ratings
    Video comments00 Ratings6.827 Ratings
    Best Alternatives
    FreshmarketerVimeo
    Small Businesses
    Vbout
    Score9.9 out of 10
    Vidyard
    Score8.2 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Vidyard
    Score8.2 out of 10
    Enterprises
    Iterable
    Score8.1 out of 10
    Panopto
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshmarketerVimeo
    Likelihood to Recommend
    6.1
    (3 ratings)
    9.2
    (44 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.4
    (4 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (10 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.0
    (1 ratings)
    User Testimonials
    FreshmarketerVimeo
    Likelihood to Recommend
    Freshworks Inc
    Zarget is well suited for web testing. The A/B test function is simple yet effective. The tool is also really good for heat maps. Even easier and quicker than A/B testing and so insightful! Goal funnels are also great with Zarget but we use GA functionality for that.
    Incentivized
    Read full review
    Vimeo
    For an overall professional appearance of Vimeo, I think it looks fabulous for the clients we work with. I think it works extremely well to host videos for courses and training that can be paid training. The privacy feature is great for that. I've never used it for going LIVE and wonder if that might be a good option for businesses but since I haven't tried it, I'm not of the capabilities. And I'm not sure how the clients are able to get on the LIVES. It does have so many new features since I started 4 years ago, and that means that there is a higher learning curve if you want to make full use of this platform.
    Incentivized
    Read full review
    Pros
    Freshworks Inc
    • Zarget is a dynamic platform, meaning the URL doesn't need to be reloaded after updates and changes have been made, as it displays live page results.
    • It is an easy to use platform and is quite intuitive.
    • Zarget allows you to see hot spots and click rates on active pages.
    Incentivized
    Read full review
    Vimeo
    • User-friendly interface for administrators of the account and external viewers. Being able to easily navigate a new platform or software is ideal for anyone.
    • Seamless sharing and embedding across many platforms. Vimeo is well-recognized so it makes it easy for other platforms to recognize Vimeo. The compatibility is outstanding.
    • As an administrator of the account, being able to select viewing privileges may seem like a basic function, but it's so necessary right now with how heavy our organization is utilizing the platform. We can mass upload content early and only release it for the public over time by simply changing it to a public video.
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • None so far.
    Read full review
    Vimeo
    • Price - For the full featureset of Vimeo, you will be paying $900 a year as of 2020, and this is expected to only go up over time. Thankfully, Vimeo offers lower tiers with less functionality, and most people will not need the unlimited streaming viewers or whopping 7 TB of storage that you get for the highest level of membership. But it is still a premium price for a premium service.
    • "Suggested" Algorithm - The equivalent of YouTube's suggested videos feature is the Vimeo Staff Picks, which recommends curated content from their team of editors. While this content generally has a high level of production, it is not especially relevant to the video you are watching, or to your watch history as a user. I rarely watch suggested videos in Vimeo.
    • Search - The Vimeo search page is beautiful, having huge thumbnails of videos with a clean, visually-appealing layout. However, the results themselves leave much to be desired. When I search for "jung" to try to find videos on Swiss psychologist C. G. Jung, of the first 18 results, not a single result is actually about C. G. Jung. On Youtube, the first 14 results are all about Jung. When I search for "c. g. jung" on Vimeo I find a number of relevant results, so it's not that the videos are not available in Vimeo. Rather, the search algorithm is not returning relevant results.
    Incentivized
    Read full review
    Likelihood to Renew
    Freshworks Inc
    No answers on this topic
    Vimeo
    I usually extract the links of all lectures from the embed code, but now Vimeo is not allowing that feature. Instead, I have to copy the whole embed code and then extract the URL from the embed code separately. This process has become cumbersome and a bit of hassle since I don't need the whole embed code.
    Incentivized
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    Usability
    Freshworks Inc
    No answers on this topic
    Vimeo
    The design is clean and intuitive for the most part, which allows for ease of use by both novice and experience users. We are grateful for the ways that the front-end video player is easy to navigate and intuitive to use, and the backend is generally designed the same way. Tools and options are where you expect to find them, and it was easy to navigate the storage on the backend through folders and content filters
    Incentivized
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    Reliability and Availability
    Freshworks Inc
    No answers on this topic
    Vimeo
    I use Vimeo all the time, and never had any issues with the system.
    Incentivized
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    Performance
    Freshworks Inc
    No answers on this topic
    Vimeo
    Vimeo does well in performance with systems with ease. I have not encountered any issues with loading pages or slowing down in other software or systems.
    Incentivized
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    Support Rating
    Freshworks Inc
    No answers on this topic
    Vimeo
    Terrible support. When I subscribed to Premium we were guaranteed support. However, after the first e-mail I received from them, I never heard from them again. I sent several emails over the course of a couple of weeks acknowledging that due to covid, I did not expect a miracle overnight and that I was keen to work on the issue with them. I have not heard from customer service at all. This is very disappointing. We lost customers due to the poor quality of the livestreams and were left to sort the issue out without their help.
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    Implementation Rating
    Freshworks Inc
    No answers on this topic
    Vimeo
    Vimeo does provide the legwork of content curation and management of sources. The quality of content is not bad from a viewer's point of view. I think the analytics could use a little bit of improvement, only because my department has a lot of users.
    Incentivized
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    Alternatives Considered
    Freshworks Inc
    I tested Google's testing platform before using Zarget and found it quite difficult to set up tests and doesn't give as much insight. I only used the free version though. Zarget definitely fairs better in comparison.
    Incentivized
    Read full review
    Vimeo
    YouTube was the platform we primarily used previously, after having restrictions and having locked out of a couple of accounts we needed a better platform. We also lost some of our videos. We also have an internal app to track client videos and Vimeo supported it better. With the increased storage and the number of videos we create, we decided Vimeo would be better.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Freshworks Inc
    No answers on this topic
    Vimeo
    Nothing that I could think of. Maybe changing the way of extracting the URL's from the embed codes.
    Incentivized
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    Scalability
    Freshworks Inc
    No answers on this topic
    Vimeo
    Vimeo does well with integrating videos in the Absorb LMS that I currently manage.
    Incentivized
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    Professional Services
    Freshworks Inc
    No answers on this topic
    Vimeo
    Everything works fine in Vimeo, and the users like the quality and sound of the lectures when viewed on Absorb LMS. They can view the lectures on the desktop and mobile devices.
    Incentivized
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    Return on Investment
    Freshworks Inc
    • Zarget has helped us optimize website landing pages for conversions.
    Incentivized
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    Vimeo
    • It allows clients to serve a massive amount of video content within an LMS without eating up disk space or sacrificing bandwidth.
    • The overall cost is very low compared to other tools and there is no 'pay per view' style unstable pricing.
    • The tool has allowed students in other countries to access content faster.
    • NEGATIVE - the upload limits per week, especially on the basic/pro accounts are too restrictive.
    Incentivized
    Read full review
    ScreenShots