Fullstory vs. HitsLink

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fullstory
Score 9.3 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
HitsLink
Score 9.0 out of 10
N/A
HitLinks is an inexpensive web analytics tools providing page view and unique visitor data to smaller site. Customers tend to be media sites with fairly simple analytics needs. The tools requires that some code be appended to all pages to be tracked, and does not offer any social media tracking.
$20
per month
Pricing
FullstoryHitsLink
Editions & Modules
Business
Contact Sales
Enterprise
Contact Sales
10,000 Page Views
$19.95
25,000 Page Views
$24.95
50,000 Page Views
$29.95
Offerings
Pricing Offerings
FullstoryHitsLink
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
FullstoryHitsLink
Features
FullstoryHitsLink
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Fullstory
6.2
19 Ratings
20% below category average
HitsLink
-
Ratings
Responsive Design for Web Access7.817 Ratings00 Ratings
Mobile Application7.910 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.913 Ratings00 Ratings
Mobile App Analytics6.412 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Fullstory
9.1
49 Ratings
3% below category average
HitsLink
-
Ratings
Heatmap tool9.937 Ratings00 Ratings
Click analytics8.944 Ratings00 Ratings
Scroll maps9.033 Ratings00 Ratings
Form fill analysis9.026 Ratings00 Ratings
Conversion tracking9.928 Ratings00 Ratings
Goal tracking7.823 Ratings00 Ratings
Funnel Analysis8.034 Ratings00 Ratings
Session Recording and Replay10.048 Ratings00 Ratings
User Segmentation9.943 Ratings00 Ratings
Best Alternatives
FullstoryHitsLink
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
StatCounter
StatCounter
Score 9.0 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 7.6 out of 10
Siteimprove
Siteimprove
Score 9.1 out of 10
Enterprises
Contentsquare
Contentsquare
Score 7.6 out of 10
Optimal
Optimal
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FullstoryHitsLink
Likelihood to Recommend
9.9
(72 ratings)
9.0
(1 ratings)
Likelihood to Renew
9.7
(9 ratings)
9.0
(1 ratings)
Usability
10.0
(1 ratings)
9.0
(1 ratings)
Availability
9.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
8.3
(61 ratings)
-
(0 ratings)
Implementation Rating
7.5
(56 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
FullstoryHitsLink
Likelihood to Recommend
Fullstory
It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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Net Applications
If you're looking for a comprehensive, user-friendly web analytics tool, you should definitely consider Hitslink. Before you subscribe to the software, take a test run on their Demo version of the site, as it behaves exactly like the full professional version. The biggest disadvantage is that Google+ registered users' search engine traffic data will be mostly (if not completely) blocked. However, this drawback is rarely a significant hindrance to analyzing your website's traffic, but it is something to be aware of.
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Pros
Fullstory
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
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Net Applications
  • View website traffic stats and trends in user-friendly charts, graphs, and lists.
  • Easily parses out website users by search engine, search term, geographic location, referral website, and other specific characteristics.
  • Shows which websites users are coming from, what pages on your site they've landed on and which ones they leave your site from.
  • Gives statistics on how long users are viewing specific pages, which allows for the analyzing of the effectiveness of each webpage on a website.
  • Easily view real-time as well as long-term traffic statistics
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Cons
Fullstory
  • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
  • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
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Net Applications
  • Specific information such as search term and geographic location is blocked for users coming into your site through Google who are also signed into a Google+ account, making it increasingly more difficult to analyze trends as more and more people acquire Google+ accounts. This is part of Google's strategy to make companies pay them directly through their Google Analytics software, and it is working against services like Hitslink.
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Likelihood to Renew
Fullstory
It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
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Net Applications
Hitslink is as useful as it is user-friendly. I haven't seen another website analytics tool as comprehensive and at the same time straightforward as this service. The only downside of Hitslink is Google's blocking of information from its registered Google+ users to the software. As Google+ continues to reign in more of the population, I can see this being a significant problem for Hitslink to overcome. However, there is still a vast majority of search engine users whose actions are visible through Hitslink, and as long as this stays the case, the service will be an invaluable tool for website administrators.
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Usability
Fullstory
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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Net Applications
The service is incredibly intuitive and very easy to learn. The only drawback is not having a mobile-optimized website to easily view website reports on the go. But on a PC or Mac, Hitslink is as user friendly as it gets. I have yet to see a navigation system on any SaaS website that makes a service that is this comprehensive seem so straight-forward.
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Reliability and Availability
Fullstory
We've never had issues with availability
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Net Applications
No answers on this topic
Performance
Fullstory
It seems the performance is really good and always loads quickly
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Net Applications
No answers on this topic
Support Rating
Fullstory
They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
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Net Applications
No answers on this topic
Implementation Rating
Fullstory
To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
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Net Applications
No answers on this topic
Alternatives Considered
Fullstory
Smartlook is software that records users on a website
and mobile app. Finding useful information within thousands of recordings is
made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
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Net Applications
No answers on this topic
Scalability
Fullstory
Full story was easy to scale with the growth of our teams and organisation
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Net Applications
No answers on this topic
Return on Investment
Fullstory
  • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
  • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
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Net Applications
  • Faster lead conversion
  • Improvement of the effectiveness of landing pages (and all webpages on our sites for that matter)
  • Increased employee efficiency by allowing us to make targeted changes to webpages in real time
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ScreenShots

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data