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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Cloud Bigtable

    Score9.7 out of 10
    N/AGoogle's Cloud Bigtable is a fully managed, scalable NoSQL database service for large analytical and operational workloads with up to 99.999% availability.

    $0.03

    per month

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Pricing
    Google Cloud BigtableMixpanel
    Editions & Modules
    Backup Storage
    $0.026
    per month per GB
    HDD storage
    $0.026
    per month per GB
    SSD storage
    $0.17
    per month per GB
    Nodes
    $0.65/hour
    per month per node (minimum 1 nodes)
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    Offerings
    Pricing Offerings
    Google Cloud BigtableMixpanel
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
    More Pricing Information
    Community Pulse
    Google Cloud BigtableMixpanel
    Considered Both Products
    Google
    No answer on this topic
    Mixpanel
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    9 Answers
    Best Alternatives
    Google Cloud BigtableMixpanel
    Small Businesses
    No answers on this topic
    PostHog
    Score8.3 out of 10
    Medium-sized Companies
    HBase
    Score7.3 out of 10
    Heap
    Score8.1 out of 10
    Enterprises
    Cassandra
    Score9 out of 10
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Cloud BigtableMixpanel
    Likelihood to Recommend
    10.0
    (2 ratings)
    9.0
    (50 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (13 ratings)
    Usability
    9.0
    (2 ratings)
    9.0
    (2 ratings)
    Support Rating
    9.0
    (1 ratings)
    1.0
    (8 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.9
    (3 ratings)
    User Testimonials
    Google Cloud BigtableMixpanel
    Likelihood to Recommend
    Google
    It works great for any use case that requires high throughput for reads and writes, for key-value kinda data. This enables you to use it for usecases where you need to retain data for a long term or even short term but then use it in pipelines to enrich data, sync states between backend and frontend or to quickly lookup say a user.
    Incentivized
    Read full review
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
    Read full review
    Pros
    Google
    • Analytics: is at Google's heart. No on can beat Google in this space and BigTable is one of its implementation of this. The insights you gain from BigTable are simply usable in your day to day activities and can help you make real difference.
    • Speed: Processing TBs and PBs of data under minutes needs real efficient platform which is capable of doing much more than just processing data. All this data cannot be processed by a single machine, but rather huge pairs of machines working in conjuction with each other. BigTable's implementation is one of the finest and allows you achieve great speeds!
    • Interface: is great. Google has segregated required task under logically placed buttons which takes no time by users to understand and get habituated.
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Cons
    Google
    • Global replication
    • Complete SQL support
    • Size limit of 1MB
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Usability
    Google
    For big IT firms like us, data is very important and it only holds its value if it can make sense to us. Therefore, Bigtable's usability is priceless when it comes to decision making based on data.
    Incentivized
    Read full review
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
    Read full review
    Support Rating
    Google
    Google provides premium support services for BigTable which is absolutely blazing fast similar to Bigtable's performance.
    Incentivized
    Read full review
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
    Read full review
    Online Training
    Google
    No answers on this topic
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Implementation Rating
    Google
    No answers on this topic
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    Alternatives Considered
    Google
    As a hosted solution, that can be managed easily from the Google cloud platform, it enables the teams to think about business use cases vs thinking about the management of the database itself. It is easily to scale it up when you need more throughput or storage. This keeps the developers and the product folks happy.
    Incentivized
    Read full review
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    Return on Investment
    Google
    • Building new features that can leverage storage on the edge
    • Realtime decision making
    • Data enrichment
    Incentivized
    Read full review
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.