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Google Universal Analytics (discontinued) vs. Rally Software

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Universal Analytics (discontinued)

    Score7.6 out of 10
    N/AGoogle Universal Analytics was an enterprise-level analytics solution that was sunset in July of 2024.

    $150,000

    Up to 1 Billion hits/month

    Rally Software

    Score7.8 out of 10
    N/ARally Software headquartered in Boulder, Colorado developed the Rally agile software development / ALM platform which was acquired by CA Technologies and rebranded as CA Agile Central. After CA's acquisition by Broadcom the software was once again rebranded as Rally.N/A
    Pricing
    Google Universal Analytics (discontinued)Rally Software
    Editions & Modules
    Google Analytics Premium
    $150,000
    Up to 1 Billion hits/month
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google Universal Analytics (discontinued)Rally Software
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Universal Analytics (discontinued)Rally Software
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Broadcom
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    34 Answers
    71%
    Would buy again
    5 Answers
    Delivers good value for the price
    90%
    Delivers good value for the price
    26 Answers
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    32 Answers
    57%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    27 Answers
    No answers on this topic
    Implementation went as expected
    89%
    Implementation went as expected
    24 Answers
    No answers on this topic
    Features
    Google Universal Analytics (discontinued)Rally Software
    Web Analytics
    Comparison of Web Analytics features of Google Universal Analytics (discontinued) and Rally Software
    Feature
    Google Universal Analytics (discontinued)
    6.9
    1 Ratings
    16% below category average
    Rally Software
    -
    Ratings
    Lead Conversion Tracking7.01 Ratings00 Ratings
    Device and Browser Reporting1.01 Ratings00 Ratings
    Pageview Tracking7.01 Ratings00 Ratings
    Event Tracking8.01 Ratings00 Ratings
    Reporting in real-time10.01 Ratings00 Ratings
    Referral Source Tracking10.01 Ratings00 Ratings
    Customizable Dashboards5.01 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Google Universal Analytics (discontinued) and Rally Software
    Feature
    Google Universal Analytics (discontinued)
    -
    Ratings
    Rally Software
    7.8
    4 Ratings
    5% above category average
    Task Management00 Ratings8.84 Ratings
    Resource Management00 Ratings8.04 Ratings
    Gantt Charts00 Ratings7.04 Ratings
    Scheduling00 Ratings8.84 Ratings
    Support for Agile Methodology00 Ratings8.84 Ratings
    Support for Waterfall Methodology00 Ratings7.84 Ratings
    Document Management00 Ratings7.34 Ratings
    Email integration00 Ratings8.54 Ratings
    Mobile Access00 Ratings7.03 Ratings
    Timesheet Tracking00 Ratings7.33 Ratings
    Change request and Case Management00 Ratings6.73 Ratings
    Budget and Expense Management00 Ratings8.33 Ratings
    Search00 Ratings7.34 Ratings
    Visual planning tools00 Ratings8.04 Ratings
    Agile Development
    Comparison of Agile Development features of Google Universal Analytics (discontinued) and Rally Software
    Feature
    Google Universal Analytics (discontinued)
    -
    Ratings
    Rally Software
    7.3
    4 Ratings
    5% below category average
    DevOps Tool Integrations00 Ratings6.33 Ratings
    Code Review00 Ratings6.01 Ratings
    Code Collaboration00 Ratings8.01 Ratings
    Velocity Calculation00 Ratings7.84 Ratings
    Dependencies and Blockers00 Ratings8.34 Ratings
    Best Alternatives
    Google Universal Analytics (discontinued)Rally Software
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    Matomo Analytics
    Score9 out of 10
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    Score9.2 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Planview AgilePlace
    Score7.5 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Planview AgilePlace
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Universal Analytics (discontinued)Rally Software
    Likelihood to Recommend
    8.0
    (55 ratings)
    8.7
    (20 ratings)
    Likelihood to Renew
    10.0
    (11 ratings)
    9.0
    (4 ratings)
    Usability
    9.0
    (5 ratings)
    8.0
    (8 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    7.0
    (1 ratings)
    Support Rating
    10.0
    (23 ratings)
    5.7
    (5 ratings)
    In-Person Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (1 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    10.0
    (3 ratings)
    8.0
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    Google Universal Analytics (discontinued)Rally Software
    Likelihood to Recommend
    Discontinued Products
    As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
    Read full review
    Broadcom
    Rally Software is well suited for large Agile or scrum teams who do sprints and it helps managing sprints and backlogs. It is well suited for organizations who want visibility into work being done and progress. Suitable for tracking is user stories, defects and release planning. Works well with CI CD too. It would not be suitable for small teams or startups. For teams that don't use agile. Teams who want lightweight tools like Jira. Companies with a limited budget.
    Incentivized
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    Pros
    Discontinued Products
    • It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
    • It is an entirely online tool; it does not take up hard disk space like other desktop tools.
    • Since this tool is draggable, Google is constantly adding more features.
    • Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
    Incentivized
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    Broadcom
    • There are dashboards that provide friendly and useful metrics at the team, program and portfolio levels which help get an easy and quick visual representation of what's going on.
    • Story management made easier, It offers a quick way of quickly entering a number of user stories without losing the overview, by just typing the title and selecting a few attributes directly in the overview screen.
    • Sprint management is seamless in CA Agile Central . It allows you to drag stories from the backlog to the sprints and back again. When a story is dragged into an sprint, it automatically checks the velocity for that sprint and indicates how many more story points can be chipped in. No more manual checking needed by scrum master with respect to allocation and team velocity.
    • Though CA Agile Central has many inbuilt apps, but it also has an App-SDK that allows you to build free app extensions using JavaScript and HTML. So, as per their needs, teams can customize & build various apps & dashboards.
    • Dashboard is an awesome feature which allows you to select and drag panels with all kinds of graphical information about the current sprints and releases.
    • It offers tremendous support for scaled Agile & almost all scaling frameworks are supported specifically tuned to SAFe .
    • CA Agile Central includes several applications but it also integrates well with Jira, Confluence, Jenkins, Eclipse, Subversion, IBM, HP, Salesforce.com and many other products to allow users to organize projects to their specifications. So you can still use Jira at a team level & CA Agile Central at the program & portfolio level for efficient tracking & management.
    • The custom tags are very helpful in segregating the user stories based on the project needs. Even though it's a very small feature, it is very effective ( you will realize why specifically if you are using Jira).
    • CA Central Agile enables agile delivery with ease and provides comprehensive features to track time-boxes, Work In Progress items of the forecast increments.
    • Backlog management is hassle free since you can either drag and drop your user stories to the desired position on the backlog, or change a setting and manually enter priorities as a number.
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    Cons
    Discontinued Products
    • Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
    • There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
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    Broadcom
    • User management is pretty basic and could be better. For example more filters and reports and more ability to do mass updates.
    • The report generator is very, very basic and is not WYSIWYG. It has limited filters to generate reports. Often a Scrum master will need to export data to Excel or a tool like Crystal Reports to get enhanced reporting capability.
    Incentivized
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    Likelihood to Renew
    Discontinued Products
    Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
    Incentivized
    Read full review
    Broadcom
    • To keep connecting my people, platform, and process for faster, smarter, better results.
    • Making the right contribution to the community. Use Agile and Lean processes to manage the work of your team.
    • Once you have tasted the positive result with Rally Software, you don't want to give up and come back to the old school of development pain any more.
    Incentivized
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    Usability
    Discontinued Products
    The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
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    Broadcom
    Great UI, recent refresh was terrific. Great graphs and metrics, inline editing for updates, and a multitude of views on sprint progress make for a great team collaboration experience. There is also an active community and forums so that if you do need help, it is readily available
    Read full review
    Reliability and Availability
    Discontinued Products
    No answers on this topic
    Broadcom
    Don’t recall ever being unavailable.
    Read full review
    Performance
    Discontinued Products
    No answers on this topic
    Broadcom
    The screens render relatively quickly but many actions that you would expect to require a single click require multiple clicks and pop-up windows. The extra windows and clicks make the product feel ponderous.
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    Support Rating
    Discontinued Products
    If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
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    Broadcom
    I've had to use support only one time and my issue was eventually resolved but not because of my ticket--because others complained about the functionality taken away so they brought it back. My ticket was never answered or addressed. So I can't really say much for the support factor for Rally.
    Incentivized
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    Online Training
    Discontinued Products
    There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
    Read full review
    Broadcom
    It more or less confirmed that we are using it the way they had in mind. We were hoping for a epiphany in terms of how we could use it better.

    They also want to be a go to source for agile processes and have an online resource center. It’s not that great but had a couple of nuggets. It hasn’t really helped us too much and we are not too far off from the classical interpretation of agile.

    I would recommend training, in particular for organizations that multiple on-going projects. The product seems optimized for larger, more complex teams and getting proper training on how to configure, administer and use the system would be beneficial
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    Implementation Rating
    Discontinued Products
    If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
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    Broadcom
    Implementation of RALLY services and program satisfaction among various group,... 1) Dev Outcomes: How were our resiliencies, development, learning & practitioners “make them do the work,” but that they ask you to do it “in a way like before. 2) The Ops group: Just wish to make sure any change won't break current production envirements All the stake holders has to be on the same page
    Incentivized
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    Alternatives Considered
    Discontinued Products
    Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
    Incentivized
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    Broadcom
    Rally and Asana have comparable features and are both valuable project management tools, but Asana's user interface is well-organized and highly intuitive. It's easy to add tasks and collaborators, edit due dates, indicate progress on tasks, close out projects, etc. However, Rally's interface is somewhat cluttered and difficult to navigate. My team ended up choosing Asana over Rally due to these concerns.
    Incentivized
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    Return on Investment
    Discontinued Products
    • It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
    • I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.
    Incentivized
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    Broadcom
    • it helped organizing many of the processes management use to communicate tasks with engineers, and provided detailed charts on the speed/blockage during any iteration
    • with time Rally became the main tool we used to track and report tasks/defects in our projects, but frequent service outages made it very hard to continue consider as a reliable solution
    • too much features is good, but for engineers a few features (User Stories section, iterations, defects, and Kanban boards) are necessary and the rest is just noise
    • Kanban board support is lacking
    Incentivized
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