GroundTruth vs. Oracle CRM On Demand

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GroundTruth
Score 6.2 out of 10
N/A
GroundTruth (formerly xAd) headquartered in New York offers location-based mobile advertising technology.N/A
Oracle CRM On Demand
Score 9.3 out of 10
N/A
The basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.N/A
Pricing
GroundTruthOracle CRM On Demand
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GroundTruthOracle CRM On Demand
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GroundTruthOracle CRM On Demand
Features
GroundTruthOracle CRM On Demand
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
8.9
25 Ratings
13% above category average
Customer data management / contact management00 Ratings8.025 Ratings
Workflow management00 Ratings9.024 Ratings
Territory management00 Ratings8.024 Ratings
Opportunity management00 Ratings8.025 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.022 Ratings
Contract management00 Ratings9.024 Ratings
Quote & order management00 Ratings10.023 Ratings
Interaction tracking00 Ratings9.024 Ratings
Channel / partner relationship management00 Ratings10.023 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.7
24 Ratings
23% above category average
Case management00 Ratings10.024 Ratings
Call center management00 Ratings10.023 Ratings
Help desk management00 Ratings9.024 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
8.5
24 Ratings
9% above category average
Lead management00 Ratings8.024 Ratings
Email marketing00 Ratings9.022 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.0
24 Ratings
16% above category average
Task management00 Ratings9.023 Ratings
Billing and invoicing management00 Ratings9.022 Ratings
Reporting00 Ratings9.023 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
8.5
24 Ratings
10% above category average
Forecasting00 Ratings10.024 Ratings
Pipeline visualization00 Ratings6.623 Ratings
Customizable reports00 Ratings9.024 Ratings
Customization
Comparison of Customization features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
8.2
24 Ratings
6% above category average
Custom fields00 Ratings9.024 Ratings
Custom objects00 Ratings9.024 Ratings
Scripting environment00 Ratings5.820 Ratings
API for custom integration00 Ratings9.023 Ratings
Security
Comparison of Security features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.5
25 Ratings
12% above category average
Single sign-on capability00 Ratings10.022 Ratings
Role-based user permissions00 Ratings9.025 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.0
18 Ratings
19% above category average
Social data00 Ratings9.018 Ratings
Social engagement00 Ratings9.018 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.0
22 Ratings
18% above category average
Marketing automation00 Ratings9.022 Ratings
Compensation management00 Ratings9.020 Ratings
Platform
Comparison of Platform features of Product A and Product B
GroundTruth
-
Ratings
Oracle CRM On Demand
9.0
18 Ratings
17% above category average
Mobile access00 Ratings9.018 Ratings
Best Alternatives
GroundTruthOracle CRM On Demand
Small Businesses
Google AdMob
Google AdMob
Score 5.8 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Yahoo Ads
Yahoo Ads
Score 7.6 out of 10
Creatio
Creatio
Score 9.0 out of 10
Enterprises
Marin Software (discontinued)
Marin Software (discontinued)
Score 9.1 out of 10
Creatio
Creatio
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GroundTruthOracle CRM On Demand
Likelihood to Recommend
8.6
(3 ratings)
10.0
(26 ratings)
Usability
-
(0 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
GroundTruthOracle CRM On Demand
Likelihood to Recommend
xAd
It's fantastic for targeting an audience when you know where they will be for a very low CPM. However, it's hard if you are a brick-and-mortar and want to truly measure the results. You need to get creative in ways to attribute site visits and purchases back to the campaign (unique coupon codes, etc.)
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Oracle
I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Read full review
Pros
xAd
  • Launch digital ads campaigns
  • Change creatives and rollout campaigns in minutes
  • Target specific user personas for great conversions
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Oracle
  • Several of our members were not familiar with various IT functions within CRM prior to working with it and so they were able to develop a working knowledge of IT pretty quickly afterwards.
  • It has a familiar feel to it as it allows users to work the data into a spreadsheet type layout with pivot tables and graphs and so it is quick to adopt.
  • Customization is great with a working knowledge of HTML, which isn't too hard to learn. You can really adapt CRM to any needs stylistically or content wise.
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Cons
xAd
  • Adding a save option sometimes when you don’t hit next the work you are using is lost.
  • Adding in app recommendations
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Oracle
  • The ability to schedule and push out reports is missing from this system. If we want to mass deliver a report on a schedule, we must run it, export it and email it out to the group, or purchase a 3rd party system.
  • The ability to trigger workflow events on a schedule is missing this system. Currently, there has to be a trigger initiated by a user and we have situations where we'd like to be able to schedule a work flow routine to go out and check from specific situations and then trigger an action. We'd also like to be able to trigger workflow actions on one object based on something in another object and this capability is very limited.
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Likelihood to Renew
xAd
No answers on this topic
Oracle
Because am using oracle last 3 years and it’s great
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Usability
xAd
No answers on this topic
Oracle
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
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Support Rating
xAd
No answers on this topic
Oracle
As am using oracle very much satisfy.
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Implementation Rating
xAd
No answers on this topic
Oracle
With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
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Alternatives Considered
xAd
GroundTruth was recommended to us by a vendor and was the only product we evaluated
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Oracle
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
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Return on Investment
xAd
  • Helps improve conversion by 20%
  • Time to create and rollout campaigns is reduced by half
  • Help optimise and rationalise the operational overheads and costs
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Oracle
  • This software can display in real-time when an order is submitted, received, fulfilled, and shipped out. We are able to know within the week of what new orders came in and how effective we are being from targeting specific regions of the nation.
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ScreenShots