GUDSHO vs. Wistia

Businesses looking to host, distribute, and track video content for brand awareness will find Gudsho highly beneficial.
Features like custom branding, analytics, and video embedding make it ideal for running marketing campaigns across multiple platforms.

For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.

Incentivized

• Fitness creators find GUDSHO beneficial due to its niche-oriented audience. The platform's focus on health and wellness encourages engagement from users genuinely interested in fitness content

• Wistia enables a lot of customization in the video player, making it personalized to your business.
• The user experience is pretty intuitive and easy to use without too much training.
• Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.

Incentivized

• I occasionally experienced video loading delays that I feel can be improved. Although it takes a bit of time, the videos eventually load

• Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
• Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
• Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.

Incentivized

Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.

Incentivized

It’s like the iPhone of video platforms. It’s intuitive enough for interns and powerful enough for CMOs. The analytics dashboard alone replaced the three paid tools that we were using to track our videos

Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.

Incentivized

After several years, we have not come across a situation for which Wistia was not available when needed.

Incentivized

I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.

Incentivized

We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.

Incentivized

We were in the process of changing our website so that took some time to get Wistia implemented in to our website.

Incentivized

We have evaluated several video hosting platforms like vimeo, wistia and zoom. But GUDSHO hit the sweet spot for us, a platform that lets us host, edit, embed, market, share and much more. This was our budget friendly option with so much features that helped us to save up by eliminating the use of six different tools. It’s seamless social sharing and detailed analytics makes it the clear choice for our business needs.

Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.

We use many platforms and Wistia has been a standout in terms of reliability and scaleability.

Incentivized

• We gain more followers.
• On GUDSHO, we generate more revenue through VOD.

• Doubled lead capture from lead magnet on website from one year to the next.
• Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
• Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.

Incentivized