Gusto vs. HubSpot Academy

I think Gusto is well-suited for any business, big or small, to use for accounting purposes. It makes it easy to keep track of many things, such as pay stubs, benefits, paid time off, and much more. Where I could see it being less useful is maybe for enterprise businesses with way more employees.

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I would recommend HubSpot Academy as an 8. It is an 8 because it is very informative and a great start for learning HubSpot CRM. There is every topic you can think of with informative videos, interactive learnings, and practice quizzes. Topics like workflows, email marketing, sequences, etc. However, sometimes the videos are very long. They are more effective when they are shorter and there is more of them. It is a hit or miss when that happens. Also, the trainings do not go into great detail so it is better for starting learning the basics and functions.

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• New employee/contractor onboarding - all the documents are stored and easily accessible (the same goes for off-boarding).
• A one-click option for syncing hours worked with payroll.
• The option to run payroll on auto-pilot.
• Ensuring I'm tax compliant with the states we have employees in.
• Always having digital records of payroll runs.

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• Marketing and sales tips that can be implemented right away
• Virtual learning environment that offers flexibility
• Certified training respected in the sales vertical
• Free to those who use HubSpot CRM
• Clear, concise courses
• Expanded library of sales and marketing courses

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• Digital compliance tools for remote teams
• Gusto upsold us labor law posters, but I later found them available for free online. Since we’re a fully remote team, I had to manually download and distribute them digitally. It would be much more efficient if Gusto offered free, auto-distributed digital posters tailored to remote compliance.
• Benefits setup is unintuitive for startups
• While our rep was helpful, navigating the benefits system felt complex and not tailored to early-stage companies. More guided flows or simplified options for small, remote startups would be a big help.
• Limited dashboard customization for remote workflows
• As a fully online company, we’d benefit from dashboard options that highlight relevant tools for remote operations—like compliance tracking, digital communications, or onboarding checklists.

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• Missing actual workshops on some of the premium features of HubSpot
• Pace of updates and new platforms features might be missing from the existing learning content at the time.
• Having the actual lessons in written format

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Unless they break it, I'm never leaving. It's just too easy. Gusto is also really affordable, and for what I pay, it's worth having the historical record within the system. I like that I can go back and pull up W2's for year's past. This sort of easy access reporting, has been helpful especially when getting reports for PPP loans.

The platform is free, nothing to renew

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Gusto is pretty user-friendly, and the website is easy to navigate overall. They also offer good, responsive customer support and have helpful articles available when needed. So far, I have not had any major issues with the platform and am overall very happy with it.

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For HubSpot Academy's usability, I rate it a 9 because it is very simple and easy to use. HubSpot Academy is very user friendly. You can pick a category like "email marketing" then you will have an intro video, follow up detail videos, practice quizzes, interactive practices, and some sections have a certification quiz at the end. It is very easy to navigate sections. The only reason I rate the usability a 9 instead of a 10 is because sometimes HubSpot Academy does not register the interactive practices.

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Gusto's customer service has really deteriorated lately and they seem to have really changed their focus. It used to be when you called you were routed to an individual who knew about payroll, benefits, reporting, etc. but now you get someone who seems to have not received the correct training. My last call about a dismissal payroll took me over an hour of my time and the person still could not help me and finally transferred me to someone else.

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Reach out to support immediately if you are having trouble setting up Gusto. Rather than being confused and trying to figure it out yourself, it's much better to talk to someone who knows what they are doing. Save yourself time and frustration and reach out to support

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While I never actually got to the point of trying out ADP, I had several conversations with an ADP representative, and it seemed that they would be able to provide the same (if not less) level of service for a significantly higher price

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I think it goes straight to the point. It doesn't have a million courses but it's enough with the ones they have because they're amazing.

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• Time tracking + payroll calculations me 30-60 minutes every time I run payroll.
• Integrated workers' comp, so I didn't have to find an outside carrier and get quotes—it's all taken care of in the same platform.
• Improved employee experience with onboarding.

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• Removed the training burden from managers to allow them to use the time elsewhere (2-8 hours)
• Provided more standard and robust training to new hires, allowing for more consistent customer experience

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info