HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.
N/A
LeadLander
Score8.1 out of 10
N/A
LeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users.
Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…
$25
Per User Per Month
Pricing
HiConversion
LeadLander
Editions & Modules
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
LeadLander
$25.00
Per User Per Month
Offerings
Pricing Offerings
HiConversion
LeadLander
Free Trial
Yes
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
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More Pricing Information
Features
HiConversion
LeadLander
Testing and Experimentation
Comparison of Testing and Experimentation features of HiConversion and LeadLander
Feature
HiConversion
8.6
2 Ratings
2% above category average
LeadLander
-
Ratings
a/b experiment testing
9.02 Ratings
00 Ratings
Split URL testing
8.01 Ratings
00 Ratings
Multivariate testing
8.02 Ratings
00 Ratings
Multi-page/funnel testing
9.02 Ratings
00 Ratings
Cross-browser testing
9.02 Ratings
00 Ratings
Mobile app testing
8.01 Ratings
00 Ratings
Test significance
9.02 Ratings
00 Ratings
Visual / WYSIWYG editor
8.01 Ratings
00 Ratings
Advanced code editor
8.02 Ratings
00 Ratings
Preview mode
8.02 Ratings
00 Ratings
Test duration calculator
9.01 Ratings
00 Ratings
Experiment scheduler
9.01 Ratings
00 Ratings
Experiment workflow and approval
9.01 Ratings
00 Ratings
Dynamic experiment activation
9.01 Ratings
00 Ratings
Client-side tests
9.02 Ratings
00 Ratings
Mutually exclusive tests
8.01 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of HiConversion and LeadLander
Feature
HiConversion
8.3
2 Ratings
6% below category average
LeadLander
-
Ratings
Standard visitor segmentation
8.01 Ratings
00 Ratings
Behavioral visitor segmentation
8.01 Ratings
00 Ratings
Traffic allocation control
9.02 Ratings
00 Ratings
Website personalization
8.02 Ratings
00 Ratings
Results and Analysis
Comparison of Results and Analysis features of HiConversion and LeadLander
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
LeadLander is great for sales reps who are looking for additional insights when attempting to get the right message to the right audience at the right time via the right medium. Nevertheless, the tool is basically fairly simplistic in terms of what you get. Data is delivered via email and can be tailored in terms of frequency and territory, but the overall information presented is fairly simple. The links to websites visited and accompanying information pertaining to frequency and duration are incredibly helpful. Nevertheless, if you have a lot of users visiting sites that utilize a free version of your tool, care is required to ensure that your messaging is not falling on deaf ears. Overall, the tool is very useful for accomplishing awareness of baseline insights pertaining to prospective clientele visiting your company's website in order to craft more meaningful messaging.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Leadlander has an excellent database of IP addresses. Often the address is registered to some unknown cable company but leadlander seems to identify them.
Leadlander is well designed and intuitive to use.
Leadlander captures page data and referral that we wouldn't otherwise have.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Currently, we have not went out to look for another tool because we are happy with LeadLanders' performance. If we were to be approached by any of their competitors, we would look to investigate the difference and similarities between the tools. In the past, we used a tool that provided images and steps taken to show the route a prospect takes and I found that to be very interesting.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
ActOn also provides website analytics, however if we have a contact in our CRM - it will tell us each morning if that specific contact visited our website rather than just a company name. It is interesting to note that both ActOn and Leadlander often have different results and companies. I'm not sure why there is a discrepancy, however overall, both tools are fairly comparable.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
The tool was easy to get started with, and I see results, which is important to me.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Our Demand Generation team primarily uses this tool and has been wildly successful! Their entire office area is covered in wins, including amounts. One of the larger deals found on LeadLander was 4.2 million. A current opportunity is set at 2.5 million. I think the ROI speaks for itself with those deals.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info