HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.
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QuestionPro
Score9.2 out of 10
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QuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…
$99
per month per user
Pricing
HiConversion
QuestionPro
Editions & Modules
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
Essentials
$0
Free for life per user
Team Edition
$83
per month per user
Advanced
$99
per month per user
Research Edition
Contact Vendor
Offerings
Pricing Offerings
HiConversion
QuestionPro
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Optional
Optional
Additional Details
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More Pricing Information
Features
HiConversion
QuestionPro
Testing and Experimentation
Comparison of Testing and Experimentation features of HiConversion and QuestionPro
Feature
HiConversion
8.6
2 Ratings
2% above category average
QuestionPro
-
Ratings
a/b experiment testing
9.02 Ratings
00 Ratings
Split URL testing
8.01 Ratings
00 Ratings
Multivariate testing
8.02 Ratings
00 Ratings
Multi-page/funnel testing
9.02 Ratings
00 Ratings
Cross-browser testing
9.02 Ratings
00 Ratings
Mobile app testing
8.01 Ratings
00 Ratings
Test significance
9.02 Ratings
00 Ratings
Visual / WYSIWYG editor
8.01 Ratings
00 Ratings
Advanced code editor
8.02 Ratings
00 Ratings
Preview mode
8.02 Ratings
00 Ratings
Test duration calculator
9.01 Ratings
00 Ratings
Experiment scheduler
9.01 Ratings
00 Ratings
Experiment workflow and approval
9.01 Ratings
00 Ratings
Dynamic experiment activation
9.01 Ratings
00 Ratings
Client-side tests
9.02 Ratings
00 Ratings
Mutually exclusive tests
8.01 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of HiConversion and QuestionPro
Feature
HiConversion
8.3
2 Ratings
6% below category average
QuestionPro
-
Ratings
Standard visitor segmentation
8.01 Ratings
00 Ratings
Behavioral visitor segmentation
8.01 Ratings
00 Ratings
Traffic allocation control
9.02 Ratings
00 Ratings
Website personalization
8.02 Ratings
00 Ratings
Results and Analysis
Comparison of Results and Analysis features of HiConversion and QuestionPro
Feature
HiConversion
8.5
2 Ratings
2% below category average
QuestionPro
-
Ratings
Heatmap tool
8.02 Ratings
00 Ratings
Click analytics
9.02 Ratings
00 Ratings
Scroll maps
8.01 Ratings
00 Ratings
Form fill analysis
8.01 Ratings
00 Ratings
Conversion tracking
9.02 Ratings
00 Ratings
Goal tracking
9.01 Ratings
00 Ratings
Test reporting
9.01 Ratings
00 Ratings
Results segmentation
9.02 Ratings
00 Ratings
CSV export
8.02 Ratings
00 Ratings
Experiments results dashboard
8.02 Ratings
00 Ratings
Survey Format & Appearance
Comparison of Survey Format & Appearance features of HiConversion and QuestionPro
Feature
HiConversion
-
Ratings
QuestionPro
9.7
4 Ratings
19% above category average
Survey templates
00 Ratings
10.04 Ratings
Themes
00 Ratings
9.04 Ratings
Custom logo/branding
00 Ratings
10.04 Ratings
Survey Content
Comparison of Survey Content features of HiConversion and QuestionPro
Feature
HiConversion
-
Ratings
QuestionPro
9.7
5 Ratings
13% above category average
Changes to live survey
00 Ratings
10.05 Ratings
Question design help
00 Ratings
9.05 Ratings
Multiple question types
00 Ratings
10.05 Ratings
Survey Logic
Comparison of Survey Logic features of HiConversion and QuestionPro
Feature
HiConversion
-
Ratings
QuestionPro
10.0
5 Ratings
18% above category average
Survey logic flexibility
00 Ratings
10.05 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of HiConversion and QuestionPro
Feature
HiConversion
-
Ratings
QuestionPro
9.4
5 Ratings
15% above category average
Response tracking
00 Ratings
10.05 Ratings
Data export
00 Ratings
10.05 Ratings
Standard reports
00 Ratings
8.05 Ratings
Custom reports
00 Ratings
10.04 Ratings
Analytics
00 Ratings
9.05 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of HiConversion and QuestionPro
Feature
HiConversion
-
Ratings
QuestionPro
10.0
5 Ratings
15% above category average
Access controls
00 Ratings
10.05 Ratings
Compliance
00 Ratings
10.04 Ratings
Survey Distribution
Comparison of Survey Distribution features of HiConversion and QuestionPro
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
QuestionPro is great for forced-choice and Likert-scale data, and it easily turns raw data into readable statistics. The simple interface lacks attractiveness but is easy to learn and use, even for members outside the digital age. QuestionPro is less effective for qualitative data and short answer responses in large quantities. Reporting and analytic features leave this information in the bulky design, clogging the report and preventing cohesive presentation of the data.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Before choosing QuestionPro, we evaluated it and Qualtrics, SurveyGizmo, and SurveyMonkey. A committee tested each of 141 key features on all four products. QuestionPro did well in the comparison and we have ended up using even more features that we tested. The summary of that work can be found here: https://oit.utk.edu/research/documentation/qualtrics-to-questionpro/.
The way it handles anonymous surveys is particularly good. With most products, you have to remember to check the "anonymous" box to prevent it from saving email addresses or other identifiable data. But if you forget to do so, you can't tell by taking the survey. Question pro uses "Respondent Anonymity Assurance" that must be turned on by the company (a quick request from the chat window will suffice) and then it can never be turned off. This activates a link that appears on the bottom left-hand of each survey page. Clicking it takes the survey participant to a company page which assures them that the anonymous feature is indeed turned on.
It has a very nice combination of great power and ease of use.
The support we have received from the company has been excellent. Our team has worked with around 30 research software vendors for over 35 years and this company stands out as being extremely responsive to our needs. We told them we needed a migration tool to help us move from Qualtrics to QuestionPro and they created one in just a few weeks. They've added or improved a number of other features for us, at no charge.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
First of all, QuestionPro has powerful futures when we compare it with others. I am not sure but somehow interface of the product is always important for some more than its functionality. QuestionPro has many features, functionality and has a great interface. It is easy to use and a software that is easy to understand.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
The tool was easy to get started with, and I see results, which is important to me.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
QuestionPro is being used to automate surveys that were previously done by hand. We would not have been able to do this without the anonymous tracking feature. It has cut turnaround of reports by more than half.
This is of course more efficient, but this could be expected of any software that automates a survey for you.