IBM Digital Commerce vs. Sana Commerce Cloud

I think WebSphere Commerce is well suited for customers looking to sell products online that need robustness and scalability as a priority. It provides a complete order cycle out of the box, or you can integrate with your existing order fulfillment. Online shopping models like digital subscriptions or a marketplace are not well suited as it requires a lot of customization

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Its suited more for B2B-focused or mid-size companies that want to have a more robust platform for their eCommerce and don't want to invest that much (like the case of Magento and other big names). If you want to make constant UX and design enhancements and tests, you'll have a couple of headaches. It's not that bad but; you wont be able to do it all without customizing and spending good money on it.

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• Websphere commerce provides efficient contract based pricing. Contract based pricing greatly helps in handling prices for different business
• Catalog filtering is one other strength of websphere commerce, as it helps to filter the show only those products that the customer is entitled to
• Extended site model is one other strength of WCS as it greatly helps in having multiple e-commerce sites for different demographics, for branding etc

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• Quote Workflow--pretty simple and easy to understand and implement
• Easy-to-learn admin tools
• Very flexible/customizable initial configuration

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• The e-Marketing spots contain content associated with marketing activities to target customer segment - needs some improvement. The algorithm to set up the priority of each of the Web Activity with in eMarketing spot is little bit confusing.
• The catalog load can be simplified.
• WebSphere Commerce is a huge application - someone needs to spend at least 5-6 years to learn about the whole application.

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• The service could be much better. It's expensive and hard to monitor because they only check cases twice a week (if you don't have a pre-plan).
• The language and different time schedules have been an issue for tech problems. They're in Holland and Ukraine and we're in Mexico, and is really hard to find developers who know the platform to hire as an extra resource.
• You can't import SKUS to populate a landing page programmatically.

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The scalability and various configurations of the product allows for a wide range of e-commerce site features. It provides a storefront to begin with so it helps with speeding up development.

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IBM Digital Commerce was a lot more customizable and had a good engine for us to make enhancements. We were not locked down to certain integrations and we were able to utilize a lot of the features outside of the box vs using a prescribed set of features and functionality that other tools would force us to use

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Sana Commerce is not as robust, flexible (or expensive) as Magento but is better (and more expensive) than Shopify. It is well balanced and you can customize according to your clients' needs. They are constantly upgrading their platform so you can keep your eCommerce up to date, but you must consider an extra cost to adapt it to the latest version.

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• For our clients in the apparel industry, the flexibility that WCS provides to scale up really helped their online business to grow tremendously.
• Our client in the restaurant industry can't quite leverage what WCS has to offer though as it doesn't really fit their shopping model.
• Another positive impact is that it allows our clients to streamline their commerce system in interacting with their backend.

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• The ROI was 18% more than expected
• Our traffic has increased by 250%
• Some of our clients think our site is too complex

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