Klaviyo vs. ShippingEasy

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klaviyo
Score 8.9 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 300 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 110,000 other paying users leverage their platform…
$20
per month
ShippingEasy
Score 8.0 out of 10
N/A
ShippingEasy, an Auctane (formerly Stamps.com) company, offers their cloud-based ecommerce shipping platform, providing full support for USPS, UPS, FedEx and integrating with online marketplaces such as Amazon, eBay, Etsy, Shopify, BigCommerce, WooCommerce, Volusion, and others. ShippingEasy allows automated order tracking with fulfillment data, and inventory levels to populate in real time.
$5
per month 50 shipments per month
Pricing
KlaviyoShippingEasy
Editions & Modules
No answers on this topic
Starter
$5.00
per month 50 shipments per month
Basic
$29.00
per month 500 shipments per month.
Plus
$49.00
per month 1,500 shipments per month.
Select
$69.00
per month 3,000 shipments per month.
Premium
$99.00
per month 6,000 shipments per month.
Enterprise
$159.00
per month 10,000 shipments per month.
Offerings
Pricing Offerings
KlaviyoShippingEasy
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
More Pricing Information
Features
KlaviyoShippingEasy
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Klaviyo
8.3
84 Ratings
6% above category average
ShippingEasy
-
Ratings
WYSIWYG email editor8.174 Ratings00 Ratings
Dynamic content8.279 Ratings00 Ratings
Ability to test dynamic content7.974 Ratings00 Ratings
Landing pages8.02 Ratings00 Ratings
A/B testing8.775 Ratings00 Ratings
Mobile optimization8.780 Ratings00 Ratings
Email deliverability reporting8.083 Ratings00 Ratings
List management8.383 Ratings00 Ratings
Triggered drip sequences8.874 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Klaviyo
8.3
64 Ratings
7% above category average
ShippingEasy
-
Ratings
Lead nurturing automation8.962 Ratings00 Ratings
Lead scoring and grading8.120 Ratings00 Ratings
Data quality management8.327 Ratings00 Ratings
Automated sales alerts and tasks7.825 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Klaviyo
8.3
6 Ratings
9% above category average
ShippingEasy
-
Ratings
Calendaring8.36 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Klaviyo
8.3
81 Ratings
10% above category average
ShippingEasy
-
Ratings
Dashboards8.481 Ratings00 Ratings
Standard reports8.378 Ratings00 Ratings
Custom reports8.142 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Klaviyo
8.9
62 Ratings
16% above category average
ShippingEasy
-
Ratings
API8.858 Ratings00 Ratings
Role-based workflow & approvals8.625 Ratings00 Ratings
Customizability8.833 Ratings00 Ratings
Integration with Salesforce.com9.45 Ratings00 Ratings
Third-party software integrations8.86 Ratings00 Ratings
Best Alternatives
KlaviyoShippingEasy
Small Businesses
Vbout
Vbout
Score 9.4 out of 10
Webgility
Webgility
Score 8.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10

No answers on this topic

Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
KlaviyoShippingEasy
Likelihood to Recommend
9.2
(84 ratings)
10.0
(4 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
9.0
(1 ratings)
1.2
(2 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
KlaviyoShippingEasy
Likelihood to Recommend
Klaviyo
Well suited for businesses with email and SMS lists who are advertising. Less suited for businesses that don't rely on heavy touchpoints with customers. We find most businesses would benefit from having this type of product but not sure for businesses that don't rely on marketing. We love it so far!
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Auctane (Stamps.com, Inc)
ShippingEasy is perfect for a small business that needs the inventory system but doesn't want to pay through the nose. The customer service is excellent - they help you in set up, making changes, and make sure you understand how to use it. They save me time in managing our inventory and save me time when there is a problem - I call and get an answer right away. Plus if there is a system wide problem, which there rarely is, they make announcements and keep us up to date during and after
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Pros
Klaviyo
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
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Auctane (Stamps.com, Inc)
  • ShippingEasy makes it very easy to set up shipping rules for various scenarios so that shipping is fairly automated. It really is a click and ship type set up.
  • ShippingEasy integrates into our BigCommerce platform very well. We very rarely have any issues with ShippingEasy syncing orders and shipping status to BigCommerce and vise versa.
  • ShippingEasy's marketing service is very easy to use. It makes email campaign design extremely easy and aesthetically pleasing and it also makes automated emails very easy to set up as well.
Read full review
Cons
Klaviyo
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
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Auctane (Stamps.com, Inc)
  • Fails to sync with the store consistently.
  • Integration with Stamps.com is problematic.
Read full review
Likelihood to Renew
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
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Auctane (Stamps.com, Inc)
No answers on this topic
Usability
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
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Auctane (Stamps.com, Inc)
No answers on this topic
Support Rating
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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Auctane (Stamps.com, Inc)
ShippingEasy customer support is excellent. We rarely have to wait on hold, the reps are knowledgeable, well trained, well spoken, and understand technical issues. They listen carefully to make sure they understand the issue and check if they do not know something. I feel confident that I am getting correct information and rarely have to make more than one phone call to get an issue corrected.
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Implementation Rating
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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Auctane (Stamps.com, Inc)
No answers on this topic
Alternatives Considered
Klaviyo
Mailchimp was used early in the business when we didn't have as many customers and weren't segmenting. We've used Yotpo for loyalty, reviews, and, most recently, SMS. We have yet to try Klaviyo reviews or SMS, but it would be nice to have all of these items in one suite
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Auctane (Stamps.com, Inc)
ShippingEasy works well across multiple apps and offers better interface, in my opinion
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Return on Investment
Klaviyo
  • ROI was over 300%
  • Increased repeat sales by 33%
  • Increase AOV on orders by targeting persons with historically high purchases
  • Increase customer acquisition volume by converting email prospects into customers
  • Increase customer retention by integrating test (SMS) messaging to many customers. The result was a higher response rate.
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Auctane (Stamps.com, Inc)
  • ShippingEasy has really had a positive impact overall on our business. It is very simple to use and the flexibility of the shipping rules has more or less automated shipping. So for a small organization like ourselves, it allows us to reduce overhead by not having to have multiple employees to ship.
  • It also has helped reduce overhead significantly by switching our email marketing from Constant Contact. It is about a 10th of the price and has more functionality. So that was definitely a no-brainer
  • All in all, ShippingEasy helps us reduce overhead the most in labor. It is extremely easy to use so a lot less of our time is devoted to shipping concerns such as manually entering shipments like before and making sure shipment information is transferred over to BigCommerce, or doing return labels. Everything integrates so well it is essentially automated.
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ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers