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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    KUKU.io

    Score1.1 out of 10
    Small Businesses (1-50 employees)
    KUKU.io social media tools allow users to schedule posts on 10 social networks, including Instagram, Facebook, Linkedin, Telegram, Twitter, Pinterest, Google+, OK.ru, Vk.com, and Tumblr, without any risks of a ban. KUKU.io is an official partner of these social networks. In KUKU.io social media analytics users can analyze content engagement compare posts with special filters (by clicks, likes, comments, shares), count reach and monitor team performance. Users can add colleagues in KUKU.io…

    $400

    per 200+ user accounts

    Parse.ly

    Score7.8 out of 10
    N/AParse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or contextual experiences on a website.

    $499

    per month

    Pricing
    KUKU.ioParse.ly
    Editions & Modules
    White label solutions
    $400.00
    per 200+ user accounts
    No answers on this topic
    Offerings
    Pricing Offerings
    KUKU.ioParse.ly
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$7 per 5 accounts and 500 postsRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    KUKU.ioParse.ly
    Considered Both Products
    XB Software
    No answer on this topic
    Parse.ly
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    99%
    Would buy again
    78 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    47 Answers
    Happy with the feature set
    No answers on this topic
    96%
    Happy with the feature set
    76 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    97%
    Implementation went as expected
    37 Answers
    Features
    KUKU.ioParse.ly
    Publishing
    Comparison of Publishing features of KUKU.io and Parse.ly
    Feature
    KUKU.io
    4.2
    2 Ratings
    64% below category average
    Parse.ly
    -
    Ratings
    Content planning and scheduling1.12 Ratings00 Ratings
    Workflow management7.31 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of KUKU.io and Parse.ly
    Feature
    KUKU.io
    2.4
    2 Ratings
    110% below category average
    Parse.ly
    -
    Ratings
    Twitter1.12 Ratings00 Ratings
    Facebook1.01 Ratings00 Ratings
    LinkedIn1.12 Ratings00 Ratings
    Google+9.11 Ratings00 Ratings
    Instagram1.12 Ratings00 Ratings
    Pinterest1.01 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of KUKU.io and Parse.ly
    Feature
    KUKU.io
    1.0
    1 Ratings
    154% below category average
    Parse.ly
    -
    Ratings
    Campaign success analytics1.01 Ratings00 Ratings
    Account management
    Comparison of Account management features of KUKU.io and Parse.ly
    Feature
    KUKU.io
    1.0
    1 Ratings
    155% below category average
    Parse.ly
    -
    Ratings
    Mobile access1.01 Ratings00 Ratings
    Web Analytics
    Comparison of Web Analytics features of KUKU.io and Parse.ly
    Feature
    KUKU.io
    -
    Ratings
    Parse.ly
    7.6
    7 Ratings
    6% below category average
    Lead Conversion Tracking00 Ratings6.23 Ratings
    Bounce Rate Measurement00 Ratings6.85 Ratings
    Device and Browser Reporting00 Ratings8.36 Ratings
    Pageview Tracking00 Ratings8.26 Ratings
    Event Tracking00 Ratings7.85 Ratings
    Reporting in real-time00 Ratings8.46 Ratings
    Referral Source Tracking00 Ratings7.66 Ratings
    Customizable Dashboards00 Ratings7.66 Ratings
    Best Alternatives
    KUKU.ioParse.ly
    Small Businesses
    Sendible
    Score7.2 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KUKU.ioParse.ly
    Likelihood to Recommend
    1.1
    (2 ratings)
    7.8
    (82 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.7
    (32 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (35 ratings)
    Support Rating
    1.0
    (1 ratings)
    7.8
    (35 ratings)
    User Testimonials
    KUKU.ioParse.ly
    Likelihood to Recommend
    XB Software
    If you would like a reliable scheduling tool, KUKU.io is not the one to use. If you like to share lots of industry news, secondary content, or content from your website/blog, be aware that KUKU.io will corrupt the preview headline. You would be far better off using another scheduling tool. I have now changed to a free tool and it has all the same capabilities without this corruption issue. I also used paid ones which are equally good.
    Read full review
    Parse.ly
    Parse.ly is a great tool for publishers who want to track engagement and audience behaviour across websites. With Parse.ly, we can easily track metrics like pageviews, time spent on page, and scroll depth to see which content is resonating with our audience and optimize our content strategy accordingly. Our marketers found Parse.ly to be an excellent tool for tracking the effectiveness of our campaigns. We can use Parse.ly to track metrics like referral sources, conversion rates, and engagement by audience segment to see which channels and tactics are driving the most engagement and conversions.
    Incentivized
    Read full review
    Pros
    XB Software
    • It is easy to use and setup.
    • Nice and clean UI
    • Great support if you need help or if you have any kind of feedback.
    Read full review
    Parse.ly
    • Firstly, the platform is super easy to use, it is user-friendly and easy to navigate through.
    • Secondly, the platform also provides you the option to use filters to your best fit and adjust the filters according to what data you want to look at.
    • Thirdly, it enables the user to have live feedback on their articles and see what can be improved going forward to address the need of the readers.
    Incentivized
    Read full review
    Cons
    XB Software
    • io corrupts headlines of articles you reshare. When you schedule a post with a URL in it, the Title of the blog post that is displayed below the picture/preview gets corrupted. So if you add any text in with the URL, that will replace the headline. I have noticed this on both LinkedIn and Twitter.
    • Very poor support team. I have found that the support team at KUKU.io are extremely rude, unwilling to help you and take a long time to reply. On some occasions I have had to message them three times in the chatbot for them to even reply. None of these times has the issue been resolved. When I reported to them that KUKU.io was corrupting headlines, at first they refused to take responsibility. Finally, they admitted it was the platforms fault but said they were not doing anything at that time to fix it.
    • Analytics are poor. The analytics suite in KUKU.io does not give you anything analytics for LinkedIn. The ones it provides for Twitter you can get directly from Twitter. So no value is added there.
    • You cannot tag LinkedIn accounts. I use HubSpot to schedule social media posts which allows you to tag companies at least. KUKU.io cannot.
    Read full review
    Parse.ly
    • A more readily understandable visual guide to a visitor's pathway through your site would help understand what keeps a reader on-site.
    • The total page view number for the day should be more readily visible--on the overview page, not just by going to Posts>Historical.
    • Maintain the archive for longer than a year under all plans--it's a shame to lose year-on-year data quickly.
    Incentivized
    Read full review
    Likelihood to Renew
    XB Software
    No answers on this topic
    Parse.ly
    As an employee, this is difficult for me to comment as I am not directly funding or making these business decisions. However, it is a tool many get on with for surface level data that is useful to editorial teams.
    Incentivized
    Read full review
    Usability
    XB Software
    No answers on this topic
    Parse.ly
    The Parse.ly platform is very user-friendly and easy to use. User management is simple, and reporting setup only takes a few minutes. They provide very helpful documentation for implementing the scripts on your site and have great customer support to help with custom development such as implementing their content recommendation engine.
    Incentivized
    Read full review
    Support Rating
    XB Software
    The support team are extremely rude and often unresponsive. All of the issues I have reported to Kuku has been responded to with "we are not looking to resolve this issue at this time." On a few occasions, they have tried to deny the issue lies with them, before evidence has been provided. Then, they have refused to fix the issue.
    Read full review
    Parse.ly
    I rate this question this way solely because I haven't requested any support. I feel where I will eventually get support would be when we take Parse.ly up on some training that is being offered. We are looking to do that at some point after the first of the year and when our schedules support it.
    Incentivized
    Read full review
    Alternatives Considered
    XB Software
    I think Buffer is a great service, but I like the simplicity of KUKU.io and the engagement of the people working at KUKU.io
    Read full review
    Parse.ly
    Parse.ly does pretty well compared to Chartbeat, particularly when it comes to historical information and analysis options that are easy for employees to use after some short training. The onboarding for Parse.ly is intuitive, and the scheduled reports take away basically all of the inconvenience associated with regular metrics reviewing. But Chartbeat wins in its social audience tracking because it can source traffic to a specific social post, which can show you exactly how your audience is coming to your content and where you need to put your content to be sure you get that audience.
    Incentivized
    Read full review
    Return on Investment
    XB Software
    • Since I am using KUKU.io it saved me a ton of time I am able to spend on other things.
    Read full review
    Parse.ly
    • Sometimes in meetings our editorial director will point out stories that didn't perform well. To us, that means readers don't really care about the topic, so we'll pivot away from writing about that in the future. That might not be "business objectives" though.
    Incentivized
    Read full review
    ScreenShots

    KUKU.io Screenshots

    Screenshot of Content Calendar with tags, pics, dates and editing optionScreenshot of Social media analytics to track engagement of your contentScreenshot of Posting tools. The variety of tools to automate posting. Editing functions in one window.Screenshot of Add your team member, give roles and edit access to your projects. Track team perfomance.

    Parse.ly Screenshots

    Screenshot of Overview in full-screen mode: Many Parse.ly pages, like the Overview, are TV-ready. Keep your entire team up-to-date with live, full-screen dashboards on TVs in your office.Screenshot of Overview screen: See a snapshot of what your audience is paying attention to today so you can make fast decisions about what content to produce or distribute. Customize it to show only what your team cares about by filtering it to a particular author, section, or tag. You can pick what stats and listings are displayed.Screenshot of Real-time posts page: See what’s gathering steam so you can capitalize on attention to every post, campaign, or section.
Real-time data includes the last 24 hours and updates every five seconds. It can be seen, filtered, and sorted on most screens.Screenshot of Historical posts page: Explore historical trends by post, author, section, topic, referrer, or campaign. Compare today’s performance to last week, month, or year.Screenshot of Campaign tracking: Easily tie in your off-site promotion to engagement with your on-site content using UTM parameters.Screenshot of Multi-channel tracking: Track all your content in one place, no matter where it lives.
Compare how your content performances on various distributed channels including your website, AMP, Facebook Instant Articles, and Apple News.