Lead Forensics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lead Forensics
Score 3.9 out of 10
N/A
UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.N/A
Pricing
Lead Forensics
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Lead Forensics
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Lead Forensics
Considered Both Products
Lead Forensics
Chose Lead Forensics
LF consistently identifies more companies than any tool we have used. We run comparisons about twice a year just to see if there is a better tool, haven't found one in 7 years.
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Expensive Poor customer service They do not realize that customers are what makes their business and they just don't care
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n/a
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Lead Forensics offers more detailed insights to the customers or potential customers. It also notifies me of website traffic; we don't have another tool that is better then Lead Forensics. I do like Zoom--it has a lot more contact info and allows you to filter the results to …
Chose Lead Forensics
Lead Forensics is a leader on its side, but the other platforms can do more tracking and give you more details about the visits and can target to an exact person. They are all great tools and each one has its [own] special ability to help you close more deals.
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Previously, we used HubSpot and Pardot, neither of which had the depth of data matching needed to report relevant visits in our B2B environment.
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A number of the Lead Forensics features are incorporated with the SharpSpring platform. While Lead Forensics does seem to have a more elevated level of detail with the records, if you are already using a tracking system, this duplication in functionality may not be worth the …
Chose Lead Forensics
We used to use Visual Visitor. This would give us an email every time someone visited our website. This would give all the information like Lead Forensics does but in a smaller quantity. It used to not integrate with WIX but now it does. We selected Lead Forensics because we …
Chose Lead Forensics
I was not in charge of vetting vendors, I started using the software after it was already purchased.
Chose Lead Forensics
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
Chose Lead Forensics
Lead Forensics gives you much more detail. You can actually see the company names of people visiting your website. However, the obvious downside is that it costs money. For us, we use Google Analytics on an on-going basis, and Lead Forensics was a nice tool to have for a short …
Chose Lead Forensics
LeadForensics is more polished and at the time had a better user interface. It is much more expensive though.
Top Pros
Top Cons
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User Ratings
Lead Forensics
Likelihood to Recommend
1.2
(19 ratings)
Usability
9.0
(1 ratings)
Support Rating
8.1
(3 ratings)
User Testimonials
Lead Forensics
Likelihood to Recommend
Lead Forensics
It is a costly solution but well worth the money because of the details and information. We used others in the past but switched because it links with WIX. Sometimes I feel as if it is not capturing all our web traffic simply because it doesn't even track when our business is using it. It is good for some leads but I think there can be more it is missing.
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Pros
Lead Forensics
  • It gives you valid leads that have been on your website looking for your products
  • The information is always accurate and detailed about their visit
  • It notifies you when the customer is looking for help or products, so you know when to reach out to them
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Cons
Lead Forensics
  • I wish the process could be a little more automated somehow. Right now it is more manual, at least in our process, to aggregate the accounts and segment accordingly.
  • It seems more geared towards sales, rather than marketing. We are struggling a little to use this at scale, but it could be where we are in maturity of using the product.
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Usability
Lead Forensics
The tool takes a bit to learn and you go through an onboarding to get a better understanding. Once you go through that, the tool is very user friendly and a piece of cake to use - anyone can go through it, no IT skills need to run and manage their platform.
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Support Rating
Lead Forensics
While we have not had a lot of issues, the Lead Forensics team has been helpful in addressing them. The software is fairly intuitive, and issues rarely arise. This could also be from a lack of use on our part, but we have not had a great deal of interaction with the customer support team.
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Alternatives Considered
Lead Forensics
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
Read full review
Return on Investment
Lead Forensics
  • In the end, we canceled our subscription, however, we had a couple solid leads from our use. We reached out to those clients. We didn't generate actual business, but at least we're on their radar.
  • In general, we have a better understanding of the marketing capabilities Lead Forensics can offer us. They provided us all of the tools we'd need to be able to recommend it to our clients.
  • We were able to see the effects of our marketing and learn from their successes of different tactics.
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ScreenShots

Lead Forensics Screenshots

Screenshot of Lead Forensics provides detailed insight with regard to who is visiting your website, where they have come from, how your visits trend over time, what they have looked at on your site, as well as providing detailed firmographics about each and every business visitor identified - all in real-time. At a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of Get a detailed view of precisely which businesses are visiting your website in real-time. Categorize visitors according to their stage in your sales pipeline and create actions based upon each visitor profile to commence further engagement. Understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations. Lastly, review the contact information, and commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of Understand which of your marketing campaigns and tactics are driving high value opportunities to your website. Track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, enabling you to optimize campaigns and invest marketing budget where you are driving maximum engagement and return.Screenshot of Detailed firmographics relating to each visiting business, enable you to qualify and score a visitor, according to their 'fit' for your business. Understand the size and scope of each visitor, identify where they are located and get their contact information. Leverage automated lead scoring against your specific criteria in order to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.