What users are saying about
29 Ratings
1 Ratings
29 Ratings
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Score 9.3 out of 100
1 Ratings
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Score 9 out of 100

Likelihood to Recommend

LeanData

The value of LeanData directly correlates with:
  1. Lead volume.
  2. Sales role complexity (AEs vs. SDRs vs. Inside Sales).
  3. Territory complexity (trying to route based on a combo of industry, geography, company size, and so on).
  4. Account complexity (selling to large corporate entities with many subsidiaries that may be "owned" by different folks in your organization).
LeanData is not a valuable solution when you have a small sales team following up with a low volume of leads based on simple logic (e.g. round-robin).
Travis Henry | TrustRadius Reviewer

Metadata.io

If you are a lean digital marketing team but feel that your target audience is on LinkedIn and Facebook, but need to quickly experiment and measure your content's impact, Metadata is the solution for you.
Andrew Racine | TrustRadius Reviewer

Pros

LeanData

  • Allows us to incorporate almost any filter or type of update (including "has changed" in addition to equals, does not equal, etc.) to direct leads down a path specific to our needs based on Lead Source.
  • Allows us to manage our territory assignments relatively easily.
  • Since our decision flow is relatively complex, LeanData Lead2Account Matching Engine can isolate and determine how a specific or a group of leads went through the flow process and where they encountered an error or unexpected behavior. This allows us to fine-tune and make sure everything is working as we expect it should.
  • Their implementation & support organizations are top-notch! The product is excellent, but it's only realized because of the implementation team's commitment to helping me be successful.
Rick Scouffas | TrustRadius Reviewer

Metadata.io

  • Ease of Use
  • Customer Support
Andrew Racine | TrustRadius Reviewer

Cons

LeanData

  • The visual interface is easy to use, but not intuitive. Many of the design decisions make a ton of sense- with training- but it can be hard to explain to laypeople.
  • Bits and pieces of the architecture (such as territory management and round queues) are separated from the core routing graph interface - there are many parts to keep track of.
  • The enrichment you can get from accounts is only as good as the enrichment of your accounts. If your account information is bad, the attributes you can match to leads will be bad. Data quality matters.
Anonymous | TrustRadius Reviewer

Metadata.io

  • Submitting changes to campaigns.
  • Simplified executive dashboards.
Andrew Racine | TrustRadius Reviewer

Support Rating

LeanData

LeanData 9.2
Based on 4 answers
They are always there to help. I reach out all the time and they get on the phone in a second.
Anonymous | TrustRadius Reviewer

Metadata.io

Metadata.io 10.0
Based on 1 answer
Metadata's customer support is a difference-maker! They really do care how well your campaigns perform and will help you improve them.
Andrew Racine | TrustRadius Reviewer

Alternatives Considered

LeanData

The above are all excellent products in their own right, but lack the specialized focus of Lean Data.
Anonymous | TrustRadius Reviewer

Metadata.io

Metadata made it much easier and quicker for us to experiment and test our different campaigns and audiences as well as drive valuable results.
Andrew Racine | TrustRadius Reviewer

Return on Investment

LeanData

  • Using the lead routing module has cut down the time I spend making changes to the logic by 90%, while also increasing the accuracy of changes by validating them.
  • I am now able to investigate why a lead routed a certain way in a way I never was previously, helping our business to determine any tweaks to our current set-up.
Jason Lopez | TrustRadius Reviewer

Metadata.io

  • Clear line of sight into ROI
  • Predictable and Scalable Lead Generation
Andrew Racine | TrustRadius Reviewer

Pricing Details

LeanData

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Metadata.io

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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