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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    lemlist

    Score8.3 out of 10
    N/Alemlist is an outreach platform that helps to start conversations that get replies from prospects. Sales teams of all sizes, startups, lead gen agencies, and entrepreneurs can use lemlist to grow relationships with their customers.

    $59

    per month per seat

    Omnisend

    Score8.2 out of 10
    N/AOmnisend is an email and SMS marketing platform with features made to help ecommerce stores grow their audience and sales. It features one-click integration with major ecommerce platforms, pre-made automation and email templates, and 24/7/365 live customer support.

    $16

    per month 500 contacts, 6,000 emails / month

    Pricing
    lemlistOmnisend
    Editions & Modules
    Email outreach
    $59
    per month per seat
    Sales engagement
    $99
    per month per seat
    Outbound agency
    Custom Quote
    Free plan
    $0
    Standard plan
    $16
    per month
    Pro plan
    $59
    per month
    Offerings
    Pricing Offerings
    lemlistOmnisend
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional Details—Omnisend offers three pricing plans: Free, Standard and Pro. The Free plan is used to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost. The standard plan starts at $16 per month and includes everything in Free, unlimited web push notifications, a customer success manager and 24/7 support. From $59 per month, the Pro plan can be used to send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. It also includes free SMS credits equal to the price of the Pro plan selected.
    More Pricing Information
    Community Pulse
    lemlistOmnisend
    Considered Both Products
    lemlist
    No answer on this topic
    Omnisend
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    91%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    91%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    89%
    Implementation went as expected
    8 Answers
    Features
    lemlistOmnisend
    Lead Management
    Comparison of Lead Management features of lemlist and Omnisend
    Feature
    lemlist
    9.5
    4 Ratings
    22% above category average
    Omnisend
    -
    Ratings
    Lead nurturing automation9.74 Ratings00 Ratings
    Lead scoring and grading9.23 Ratings00 Ratings
    Data quality management9.54 Ratings00 Ratings
    Automated sales alerts and tasks9.34 Ratings00 Ratings
    Automated follow-ups9.64 Ratings00 Ratings
    Lead segmentation and distribution9.43 Ratings00 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of lemlist and Omnisend
    Feature
    lemlist
    9.5
    4 Ratings
    23% above category average
    Omnisend
    -
    Ratings
    Integrations with advertising platforms10.02 Ratings00 Ratings
    Integrations with CRMs9.54 Ratings00 Ratings
    Integrations with data storage tools9.43 Ratings00 Ratings
    Integrations with lead automation tools9.24 Ratings00 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of lemlist and Omnisend
    Feature
    lemlist
    9.7
    3 Ratings
    16% above category average
    Omnisend
    -
    Ratings
    KPI analytics9.63 Ratings00 Ratings
    Drop-off analytics10.02 Ratings00 Ratings
    A/B tests9.63 Ratings00 Ratings
    Form Building
    Comparison of Form Building features of lemlist and Omnisend
    Feature
    lemlist
    9.6
    4 Ratings
    14% above category average
    Omnisend
    -
    Ratings
    Drag & Drop editing9.52 Ratings00 Ratings
    Branding customization9.42 Ratings00 Ratings
    Different question types10.02 Ratings00 Ratings
    Conditional logic paths9.63 Ratings00 Ratings
    Embedded calculations10.01 Ratings00 Ratings
    Form templates9.52 Ratings00 Ratings
    Custom code10.01 Ratings00 Ratings
    Web embedding10.01 Ratings00 Ratings
    Mobile responsiveness9.43 Ratings00 Ratings
    Date picker9.03 Ratings00 Ratings
    File upload9.52 Ratings00 Ratings
    Dynamic content9.02 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of lemlist and Omnisend
    Feature
    lemlist
    -
    Ratings
    Omnisend
    7.3
    14 Ratings
    10% below category average
    WYSIWYG email editor00 Ratings8.213 Ratings
    Dynamic content00 Ratings5.612 Ratings
    Ability to test dynamic content00 Ratings7.711 Ratings
    Landing pages00 Ratings8.37 Ratings
    A/B testing00 Ratings8.49 Ratings
    Mobile optimization00 Ratings8.711 Ratings
    Email deliverability reporting00 Ratings7.013 Ratings
    List management00 Ratings6.613 Ratings
    Triggered drip sequences00 Ratings5.211 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of lemlist and Omnisend
    Feature
    lemlist
    -
    Ratings
    Omnisend
    6.8
    13 Ratings
    11% below category average
    Dashboards00 Ratings6.212 Ratings
    Standard reports00 Ratings6.113 Ratings
    Custom reports00 Ratings8.110 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of lemlist and Omnisend
    Feature
    lemlist
    -
    Ratings
    Omnisend
    8.7
    10 Ratings
    6% above category average
    Link Tracking00 Ratings8.88 Ratings
    Image Validation00 Ratings8.17 Ratings
    Inbox Display00 Ratings8.87 Ratings
    Email Previews00 Ratings9.110 Ratings
    Best Alternatives
    lemlistOmnisend
    Small Businesses
    Dealfront
    Score8.4 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Dealfront
    Score8.4 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    lemlistOmnisend
    Likelihood to Recommend
    9.4
    (4 ratings)
    6.3
    (14 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.4
    (4 ratings)
    8.7
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (1 ratings)
    User Testimonials
    lemlistOmnisend
    Likelihood to Recommend
    lemlist
    Well Suited Scenarios - 1. To generate a lead base or cliental. 2. To get the email addresses and the social media accounts of people who might be relevant for your business like Linkeln accounts of people. 3. You can directly send leads to lemlist via Linkedln Area's of improvement - 1. Having a detailed and more diverse filter to find leads. 2. I would like to use lemlist as a crm tool.
    Incentivized
    Read full review
    Omnisend
    It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
    Read full review
    Pros
    lemlist
    • Elite Inbox Deliverability
    • Simple Cold Email Campaign Setup
    • Rapid Customer Support
    Incentivized
    Read full review
    Omnisend
    • Newsletter campaigns - the content editor is the usual one you see on email marketing apps, but it works so smoothly and well. Of course, there's Product Picker that allows you to just pick a product from your store and it goes straight into your newsletter--no need to add images or descriptions. Really easy.
    • Popups are great because they look amazing right out of the box. It's all pre-filled so if you don't like looking at a blank screen, you can just adapt the wording and it's there. voila!
    • Automation really is nice and it's the bulk of what we're doing now. It's like second level ecommerce marketing I guess, because you really see after some time how having automated steps can really save you time and make you a lot more money. Omnisend's automations are really good and intuitive and was really easy to learn and implement.
    Read full review
    Cons
    lemlist
    • Cost is higher than other tools.
    • Platform hangs sometimes.
    • Innovation in features as competition grows.
    • Increase personalization options
    Incentivized
    Read full review
    Omnisend
    • Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
    • It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
    • Would like to see more sample templates and campaigns.
    Incentivized
    Read full review
    Likelihood to Renew
    lemlist
    There are a lot of cold email solutions on the market, and Lemlist is one of the more expensive solutions. However, Lemlist is a strong contender due to the fact you can do mulri-channel and gather prospect data so easily and effectively
    Incentivized
    Read full review
    Omnisend
    No answers on this topic
    Usability
    lemlist
    I give these rating because i am a witness itself. So 10 as always this tool is perfect and i would love to use it more over the coming years and to see this upgrade more and add more features, So far now it really helps my business generating ROI and our investment, So far its our own backbone for our Email Marketing and Everything about GTM's.
    Incentivized
    Read full review
    Omnisend
    The platform is super easy to use — even without deep technical knowledge. And the best part is, Omnisend keeps improving all the time.
    Read full review
    Support Rating
    lemlist
    No answers on this topic
    Omnisend
    Support is weird. They ask you to keep everything in one thread, but they can't see your replies if they forward it to tech, and things easily get lost. Also tech support is HORRIBLE, they just seem snobby, and give horrible advice liek to test things on a live version vs staging
    Read full review
    Alternatives Considered
    lemlist
    We switched because lemlist was something that our manager had used in the past in his last org. and he recommended us to go for a trial version to make the final decision of which services we want to use. Lemlist was equally good and was a cheaper alternative, as we are a startup the overall cost of using a service is also something we need to keep in mind.
    Incentivized
    Read full review
    Omnisend
    We can create marketing campaigns that can span across multiple channels so that we can reach more customers regardless of the platform they are using. The system combines multiple channels into a single workflow for maximum engagement. Comes with various features that make it easy to personalize messages based on the customer's journey.
    Incentivized
    Read full review
    Return on Investment
    lemlist
    • Higher Inbox Deliverability
    • Better Speed to Lead
    • Overall User Satisfaction
    Incentivized
    Read full review
    Omnisend
    • I am able to see if ordered were placed based on who opened the email and clicked on links.
    • It’s had a positive impact on my business by being able to see what emails have produced direct sales.
    • It has helped to increase website traffic
    • It has allowed my to expand how I can communicate with potential customers.
    Incentivized
    Read full review
    ScreenShots

    Omnisend Screenshots

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