Little Green Light vs. Virtuous CRM

When I came on board, we had a mess. We had so many gift types, categories, and campaigns that it was an epic disaster, and there was no way any reports could easily be pulled. With time, patience, and the bulk edit feature, I could clean up the mess and start again with set campaigns, funds, and appeals...We now have a clean slate for all data entered in 2023 and the future. Thank you for bulk edits

Incentivized

I think it's great for organizations that simply need to manage their donor base in a user-friendly way. If you treat all of your donors the same and do not do much segmented communication, Virtuous is great for you! if you do need segmentation, they need to improve their email marketing software. Also, if you plan to use other tools, they really lack any kind of integration, which is not ideal.

Incentivized

• Donor touch tracking (calls, meetings, etc.)
• Relationships and stewardship
• Forms for event and other registrations
• Financial reporting and gift tracking
• Great support team! I was initially worried because they don't have a contact number, but they reply to support questions really quickly and are always helpful.

Incentivized

• User-friendly CRM.
• Knowledgable support staff.
• Allows for email marketing on a mass level.

Incentivized

• I wish it had email formatting rather than integrating with MailChimp, but a small price to pay since it does in fact handle email communications. I've actually found that donors appreciate the "personal" touch versus the more polished, formatted email of MailChimp because they feel like the email went just to them.
• Wish it had the ability to email year-end statements as easy as it is to print them.

Incentivized

• Does not currently have action based/click based email marketing automation capabilities.
• Lacks integration with any other tools we/our nonprofits are using.
• Expensive, even just for the support they charge hourly.

Incentivized

We have had no issues with LIttle Green Light so I do not see us moving to another software platform at this time. We are all familiar with how to use it and we are a small and mighty team so we don't want to rock the boat too much. LOL

Incentivized

LGL support is absolutely unreal. Send a question straight from inside the software and within minutes you will receive a response from someone at the company who will help you. Most of the time, the person responding to my questions is one of the developers or owners of the company. They are kind, patient, and very helpful. The online knowledge base is very comprehensive as well.

Incentivized

Little Green Light blows these other two CRM's out of the water. {Little Green Light has] ease of use, user-friendly prompts, and more pertinent information is captured. Little Green Light is perfect for my small-sized Non-Profit organization.

Incentivized

I think the way to look at a CRM is really based on what provides the easiest user experience for you and your team. These days, they all do basically the same thing. Nothing about Virtuous stands out as significantly unique compared to the others. So if you like it, use it... but the others are just as good and actually have better integrations and more capabilities.

Incentivized

• In two years of using it, we went from $200,000 annually in donor revenue to $500,000. Many factors went into that, but the ease of communications through LGL is definitely one of them.
• We went from managing communications with ~200 donors to ~400.

Incentivized

• Better donor management.
• Better predictive analytics on donors and giving numbers.
• Increases were seen in overall revenue since joining with Virtuous.

Incentivized