What users are saying about
13 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 6.5 out of 100
Based on 13 reviews and ratings
Likelihood to Recommend
LiveRamp
No answers on this topic
TerminalOne OS
Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business.
Digital Media Supervisor
Haworth Marketing + MediaMarketing and Advertising, 11-50 employees
Feature Rating Comparison
Data Collection
LiveRamp
—
TerminalOne OS
7.7
Collection of first-party data
LiveRamp
—
TerminalOne OS
9.4
Collection of third-party data
LiveRamp
—
TerminalOne OS
5.3
Access to Third-party Data Providers
LiveRamp
—
TerminalOne OS
8.4
Data Classification
LiveRamp
—
TerminalOne OS
5.5
Audience taxonomy
LiveRamp
—
TerminalOne OS
6.1
Tag Management
LiveRamp
—
TerminalOne OS
7.8
Data Analysis Dashboard
LiveRamp
—
TerminalOne OS
2.5
Ad Network Integration
LiveRamp
—
TerminalOne OS
9.4
Data Transfer
LiveRamp
—
TerminalOne OS
8.9
DSP integration
LiveRamp
—
TerminalOne OS
9.9
DMP Analytics
LiveRamp
—
TerminalOne OS
8.1
Campaign Analytics
LiveRamp
—
TerminalOne OS
7.9
Audience Analytics
LiveRamp
—
TerminalOne OS
8.3
Pros
LiveRamp
No answers on this topic
TerminalOne OS
- It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers.
- It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful.
- It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools.
Director Media & Metrics
Sentient InteractiveInsurance, 1001-5000 employees
Cons
LiveRamp
No answers on this topic
TerminalOne OS
- Data integration and priority DMP are still lagging with the competition but a lot of efforts have been done in this field to bridge that gap.
- The documentation of their API isn't always updated correctly so some functions are either obsolete or changed completely.
Chief Technology Officer - Board Member
TheMediaTraderBroadcast Media, 11-50 employees
Likelihood to Renew
LiveRamp
No score
No answers yet
No answers on this topic
TerminalOne OS
TerminalOne OS 7.0
Based on 3 answers
At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support.
Display Advertising Specialist
Harry and DavidFood & Beverages, 5001-10,000 employees
Alternatives Considered
LiveRamp
No answers on this topic
TerminalOne OS
T1 has a lot of features and different possibilities to optimize, the other ones are 90% mobile.
Head of Trading
Mobext (Havas Group)Marketing and Advertising, 501-1000 employees
Return on Investment
LiveRamp
No answers on this topic
TerminalOne OS
- T1 delivered positive results for multiple clients in regards to ROI
- T1 also produced campaigns that did not meet goals
- HOWEVER, both scenarios are as a result of the pilot and not the plane, if you will. T1 is simply a gateway to reach desired customers and I believe it proficiently provides opportunities to do so.
Digital Media Supervisor
Haworth Marketing + MediaMarketing and Advertising, 11-50 employees
Pricing Details
LiveRamp
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
TerminalOne OS
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No