TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LocaliQ

    Score8.6 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A

    MarketMuse

    Score9.2 out of 10
    N/AMarketMuse is a search engine marketing platform built around features such as site auditing, content quality grading, and content analysis.

    $0

    per month

    Pricing
    LocaliQMarketMuse
    Editions & Modules
    No answers on this topic
    Free
    $0.00
    per month
    Standard
    $149.00
    per month
    Premium
    $999.00
    per month
    Offerings
    Pricing Offerings
    LocaliQMarketMuse
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.—
    More Pricing Information
    Community Pulse
    LocaliQMarketMuse
    Considered Both Products
    Gannett
    No answer on this topic
    Siteimprove
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    37 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    35 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    90%
    Happy with the feature set
    38 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    84%
    Lived up to sales and marketing promises
    31 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    34 Answers
    100%
    Implementation went as expected
    6 Answers
    Features
    LocaliQMarketMuse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    MarketMuse
    -
    Ratings
    WYSIWYG email editor7.34 Ratings00 Ratings
    Dynamic content6.69 Ratings00 Ratings
    Ability to test dynamic content8.02 Ratings00 Ratings
    Landing pages6.78 Ratings00 Ratings
    A/B testing8.06 Ratings00 Ratings
    Mobile optimization7.311 Ratings00 Ratings
    Email deliverability reporting9.06 Ratings00 Ratings
    List management7.17 Ratings00 Ratings
    Triggered drip sequences8.63 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    7.2
    42 Ratings
    7% above category average
    MarketMuse
    -
    Ratings
    Lead nurturing automation7.434 Ratings00 Ratings
    Lead scoring and grading6.79 Ratings00 Ratings
    Data quality management7.438 Ratings00 Ratings
    Automated sales alerts and tasks7.224 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    7.8
    3 Ratings
    4% above category average
    MarketMuse
    -
    Ratings
    Calendaring9.52 Ratings00 Ratings
    Event/webinar marketing6.02 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    7.8
    10 Ratings
    12% above category average
    MarketMuse
    -
    Ratings
    Social sharing and campaigns8.19 Ratings00 Ratings
    Social profile integration7.69 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    7.2
    46 Ratings
    4% above category average
    MarketMuse
    -
    Ratings
    Dashboards7.244 Ratings00 Ratings
    Standard reports7.345 Ratings00 Ratings
    Custom reports7.235 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of LocaliQ and MarketMuse
    Feature
    LocaliQ
    9.0
    6 Ratings
    53% above category average
    MarketMuse
    -
    Ratings
    Customizability9.06 Ratings00 Ratings
    Best Alternatives
    LocaliQMarketMuse
    Small Businesses
    HighLevel
    Score9.3 out of 10
    Uberflip
    Score8.2 out of 10
    Medium-sized Companies
    OutboundEngine
    Score10 out of 10
    Uberflip
    Score8.2 out of 10
    Enterprises
    No answers on this topic
    Uberflip
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LocaliQMarketMuse
    Likelihood to Recommend
    8.4
    (51 ratings)
    8.7
    (7 ratings)
    Usability
    7.8
    (38 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    7.8
    (37 ratings)
    -
    (0 ratings)
    User Testimonials
    LocaliQMarketMuse
    Likelihood to Recommend
    Gannett
    LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
    Incentivized
    Read full review
    Siteimprove
    As I am a content marketer, every day I have to fight to get top-ranked for my articles. So, SEO should be perfect. For my content side of SEO, MarketMuse is a lifesaver to me. It helps me to plan my content, get the score of my content, and the suggestion to optimize my articles. It saves my time and money too.
    Incentivized
    Read full review
    Pros
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Siteimprove
    • Availability of content inventory on MarketMuse makes it easy to measure the quality of the content before uploading or updating it.
    • With AI-generated content, I am able to write and upload content like a pro that has high-ranking keywords.
    • Identifying key topics and subtopics while creating content to upload on the blog saves a lot of time.
    Incentivized
    Read full review
    Cons
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Siteimprove
    • Would be nice if the connect feature was domain swappable
    • A better way to save and import queries would be nice
    • Having some writing tool integrations would be nice
    Read full review
    Usability
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
    Read full review
    Siteimprove
    No answers on this topic
    Support Rating
    Gannett
    No answers on this topic
    Siteimprove
    The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.
    Incentivized
    Read full review
    Alternatives Considered
    Gannett
    LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
    Incentivized
    Read full review
    Siteimprove
    MarketMuse is more cost-effective than BrightEdge and does more for writers and editors that are strictly focused on content. It keeps people in one system after their first draft. Writers and editors do not need to go into multiple tools to look things up manually, saving valuable time. This enables them to produce more content more quickly.
    Incentivized
    Read full review
    Scalability
    Gannett
    As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
    Incentivized
    Read full review
    Siteimprove
    No answers on this topic
    Return on Investment
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
    Read full review
    Siteimprove
    • Competitor research and keyword research has enabled us to determine the best content to improve our SEO.
    • Improving the brand of our agency on search engines has enabled us to reach more buyers.
    • Creating high-ranking SEO content has improved digital marketing in the cloud that turns prospects into buyers.
    Incentivized
    Read full review
    ScreenShots

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

    MarketMuse Screenshots

    Screenshot of MarketMuse Research allows you to plug in topics you want to rank for and extracts powerful data points like volume, seasonality trends, CPC, topic variants, current distribution, and suggested distribution so you know exactly what you need to do to win in the SERP.Screenshot of MarketMuse Compete delivers a heat map of your competitors' coverage of any given topic so you can locate hidden opportunities and take advantage of their blind spots.Screenshot of MarketMuse Inventory (Topics View) gives you a bird's-eye view of your competitive advantage and tells you your personalized difficulty score, so you can action on your ripest opportunities and make progress with relative ease.