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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LocaliQ

    Score8.6 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A

    Agentforce Marketing

    Score7.6 out of 10
    N/AMarketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Pricing
    LocaliQAgentforce Marketing
    Editions & Modules
    No answers on this topic
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    Offerings
    Pricing Offerings
    LocaliQAgentforce Marketing
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.—
    More Pricing Information
    Community Pulse
    LocaliQAgentforce Marketing
    Considered Both Products
    Gannett
    No answer on this topic
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    37 Answers
    88%
    Would buy again
    84 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    35 Answers
    89%
    Delivers good value for the price
    72 Answers
    Happy with the feature set
    90%
    Happy with the feature set
    38 Answers
    93%
    Happy with the feature set
    89 Answers
    Lived up to sales and marketing promises
    84%
    Lived up to sales and marketing promises
    31 Answers
    88%
    Lived up to sales and marketing promises
    58 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    34 Answers
    84%
    Implementation went as expected
    54 Answers
    Features
    LocaliQAgentforce Marketing
    Email & Online Marketing
    Comparison of Email & Online Marketing features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    Salesforce Agentforce Marketing
    7.3
    171 Ratings
    6% below category average
    WYSIWYG email editor7.34 Ratings7.4122 Ratings
    Dynamic content6.69 Ratings8.1153 Ratings
    Ability to test dynamic content8.02 Ratings6.3112 Ratings
    Landing pages6.78 Ratings7.6121 Ratings
    A/B testing8.06 Ratings7.0151 Ratings
    Mobile optimization7.311 Ratings6.7111 Ratings
    Email deliverability reporting9.06 Ratings7.3132 Ratings
    List management7.17 Ratings8.1129 Ratings
    Triggered drip sequences8.63 Ratings7.295 Ratings
    Lead Management
    Comparison of Lead Management features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    7.2
    42 Ratings
    7% above category average
    Salesforce Agentforce Marketing
    8.1
    124 Ratings
    2% above category average
    Lead nurturing automation7.434 Ratings8.9109 Ratings
    Lead scoring and grading6.79 Ratings8.1110 Ratings
    Data quality management7.438 Ratings7.3116 Ratings
    Automated sales alerts and tasks7.224 Ratings8.2101 Ratings
    Campaign Management
    Comparison of Campaign Management features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    7.8
    3 Ratings
    4% above category average
    Salesforce Agentforce Marketing
    7.3
    114 Ratings
    3% below category average
    Calendaring9.52 Ratings7.3103 Ratings
    Event/webinar marketing6.02 Ratings7.497 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    7.8
    10 Ratings
    11% above category average
    Salesforce Agentforce Marketing
    7.4
    88 Ratings
    2% below category average
    Social sharing and campaigns8.19 Ratings7.283 Ratings
    Social profile integration7.69 Ratings7.539 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    7.2
    46 Ratings
    4% above category average
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    1% above category average
    Dashboards7.244 Ratings8.1118 Ratings
    Standard reports7.345 Ratings7.3123 Ratings
    Custom reports7.235 Ratings7.2100 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of LocaliQ and Salesforce Agentforce Marketing
    Feature
    LocaliQ
    9.0
    6 Ratings
    53% above category average
    Salesforce Agentforce Marketing
    7.5
    124 Ratings
    2% below category average
    Customizability9.06 Ratings6.8111 Ratings
    API00 Ratings6.790 Ratings
    Role-based workflow & approvals00 Ratings6.689 Ratings
    Integration with Salesforce.com00 Ratings7.6113 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.914 Ratings
    Integration with SugarCRM00 Ratings8.611 Ratings
    Third-party software integrations00 Ratings7.624 Ratings
    Best Alternatives
    LocaliQAgentforce Marketing
    Small Businesses
    HighLevel
    Score9.3 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    OutboundEngine
    Score10 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LocaliQAgentforce Marketing
    Likelihood to Recommend
    8.4
    (51 ratings)
    8.2
    (329 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (114 ratings)
    Usability
    7.8
    (38 ratings)
    8.5
    (37 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (11 ratings)
    Performance
    -
    (0 ratings)
    9.6
    (9 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (36 ratings)
    In-Person Training
    -
    (0 ratings)
    5.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    8.1
    (7 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (17 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (2 ratings)
    Product Scalability
    7.8
    (37 ratings)
    7.5
    (40 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.0
    (3 ratings)
    User Testimonials
    LocaliQAgentforce Marketing
    Likelihood to Recommend
    Gannett
    LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
    Incentivized
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    Salesforce
    I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
    Incentivized
    Read full review
    Pros
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Salesforce
    • Filter relevant content so you can priorize those that are more relevant and resolve it first
    • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
    • Configure automation rules to order the work of those who must interact with the customer
    Incentivized
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    Cons
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Salesforce
    • The email builder does not offer any way to catch/check bugs across different email service providers
    • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
    • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
    • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
    Incentivized
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    Likelihood to Renew
    Gannett
    No answers on this topic
    Salesforce
    As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
    Read full review
    Usability
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
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    Salesforce
    You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
    Incentivized
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    Reliability and Availability
    Gannett
    No answers on this topic
    Salesforce
    Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
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    Performance
    Gannett
    No answers on this topic
    Salesforce
    Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
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    Support Rating
    Gannett
    No answers on this topic
    Salesforce
    They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
    Incentivized
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    In-Person Training
    Gannett
    No answers on this topic
    Salesforce
    The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
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    Online Training
    Gannett
    No answers on this topic
    Salesforce
    Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
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    Implementation Rating
    Gannett
    No answers on this topic
    Salesforce
    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
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    Alternatives Considered
    Gannett
    LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
    Incentivized
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    Salesforce
    We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
    Incentivized
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    Contract Terms and Pricing Model
    Gannett
    No answers on this topic
    Salesforce
    was not involved with this part but i have not heard about clompaints
    Incentivized
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    Scalability
    Gannett
    As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
    Incentivized
    Read full review
    Salesforce
    Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
    Incentivized
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    Return on Investment
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
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    Salesforce
    • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
    • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
    • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
    Incentivized
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    ScreenShots

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

    Agentforce Marketing Screenshots

    Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.