Localytics vs. SimpleTexting

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Localytics
Score 6.0 out of 10
N/A
Upland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.
$95
Per Application Per Month
SimpleTexting
Score 8.5 out of 10
N/A
SimpleTexting is an SMS marketing and text messaging service from the company of the same name headquartered in Miami Beach.
$29
per month
Pricing
LocalyticsSimpleTexting
Editions & Modules
Localytics
$95.00
Per Application Per Month
500 credits
$29
per month
1,000 credits
$49
per month
2,000 credits
$79
per month
3,000 credits
$109
per month
7,500 credits
$229
per month
15,000 credits
$399
per month
25,000 credits
$549
per month
50,000 credits
$899
per month
Offerings
Pricing Offerings
LocalyticsSimpleTexting
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Best Alternatives
LocalyticsSimpleTexting
Small Businesses
OneSignal
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Score 9.0 out of 10
OneSignal
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Score 9.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Flurry Analytics
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Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
LocalyticsSimpleTexting
Likelihood to Recommend
6.0
(3 ratings)
9.2
(21 ratings)
Likelihood to Renew
7.0
(1 ratings)
-
(0 ratings)
Support Rating
3.0
(1 ratings)
10.0
(7 ratings)
User Testimonials
LocalyticsSimpleTexting
Likelihood to Recommend
Upland Software
For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
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SimpleTexting
SimpleTexting has been wonderful for the purposes for which we signed up. We wanted an easy-to-use platform that allowed 2-way texting, assigned a phone number, had the ability to collect phone numbers/contact easily (whether through an import or a user sign-up, spoiler SimpleTexting has both), etc. It has provided all of that and more easily, without a contract. And the platform is so easy to use for our team. One of the only issues we're having is wanting to expand our use of SimpleTexting, and using multiple options for texting (i.e., shortcode, toll-free, landline/business enabling) has been difficult on one account.
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Pros
Upland Software
  • Great web interface which provides a couple of levels of pivoting and filtering of data
  • Straight-forward integration for simpler use cases
  • Access to raw data through S3 for use in your own data pipeline
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SimpleTexting
  • SimpleTexting provides excellent value based on their messaging packages but also by allowing its customers to utilize multiple keywords. This is helpful for our organization because we utilize this software across many different departments.
  • SimpleTexting analytics and reporting is a key strength of the software. The numbers they report weigh heavily on what we determine as a success of un-successful communication campaign.
  • SImpleTexting has excellent customer service available at the click of a button. Their team has always been available and offered solutions when we have had questions or run into a problem.
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Cons
Upland Software
  • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
  • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
  • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
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SimpleTexting
  • A lot of glitches and bugs, with promised fixes that keep dragging on for some time.
  • Mobile notifications are very buggy. You have to keep force-closing the app and re-opening it multiple times to get the notifications to refresh.
  • Constant toggling of 'Unread' and 'All' on mobile or desktop to get the notifications to clear and show up as opened, otherwise it will imply it's not read.
  • Also, sometimes new notifications don't show up.
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Likelihood to Renew
Upland Software
There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
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SimpleTexting
No answers on this topic
Support Rating
Upland Software
It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
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SimpleTexting
With SimpleTexting updating little things here and there almost daily. We reach out to their support team constantly. They have one of the best response rates I have ever experienced! Normally it takes less than a minute to speak to a real person, but even if they are busy they have an answer bot send you articles to see if you can solve the issue yourself first! One of the best support teams ever
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Alternatives Considered
Upland Software
We have not used other products but are going to start exploring making a switch to a new platform.
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SimpleTexting
SimpleTexting is just simple. From the pricing to the interface, it stacks up against the competition by just being as powerful and simple as possible. No extra distractions or confusion. For our company, we wanted texting software that we could easily upsell and integrate into our overall marketing campaigns and SimpleTexting did just that.
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Return on Investment
Upland Software
  • Was our first provider of user-level event data
  • Allows for many users to easily answer their own questions before making requests of the data team
  • Raw data dumps gave the data team the ability to provide more in-depth analyses.
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SimpleTexting
  • Because we are able to reach more people through subscribing, our number of donations has increased and the number of volunteers has increased. We have gone from an average of 5 volunteers an even to 25-30. Our donations increased by 25%.
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ScreenShots

SimpleTexting Screenshots

Screenshot of Send messages to groupsScreenshot of Have 1-on-1 conversationsScreenshot of Text-to-join keywordsScreenshot of Useful, built-in apps