Looker vs. Microsoft Dynamics 365 Customer Insights

For less evolved reporting, it is not bad at all. It is not designed to scale, fully. I mean that as long as you do not intend to scale, it is a good product for your company. Log aggregation level reporting is not suited for Looker. Customer facing data reporting is. As long as the reporting is not too multi-dimensional, Looker is good.

Incentivized

The best B2B tool. For lead management and email marketing well enabled. Best working in corporate leads. It works well for many sales automation processes. Well in integration with all kind of tools. Suits the budget given by working with features you pay for. Always a good customer client relationship maintenance.

Incentivized

• It's on-demand and in the cloud, we don't have to mess with AMIs or scaling issues
• Looker's data domain creating tool is better than anything we've seen
• LookML, Looker's specialized language is incredibly extensible and allows us to connect and visualize almost any data type

Incentivized

• Centralize customer data
• Help us understand client's behavior
• Efficient and reliable information

Incentivized

• Mobile viewing is HTML based, not always highly viewable.
• Basic operations can be difficult to achieve. There is a function called table calculations which allows this.
• Running on a single server, the entire instance can slow down if even one user schedules a large dashboard.

Incentivized

• Difficult to integrate with other microsoft tools

Incentivized

We've been very happy with Looker so far, and all teams in the organization are starting to see its value, and use it on a frequent basis. It has quickly become our accessible "source of truth" for all data/metrics.

Incentivized

Nontechnical users can create reports easily. Can create customized reports individually or on the whole for the group. Slicing and dicing data through Looker fairly simple. Drill-downs are much better than anticipated. Especially heat map drill-downs, became most popular within the company, considering the company is a location analytics ad tech company.

Incentivized

Looker support specialists are heroes. They are knowledgeable, smart, and always vouch for your success. The availability is super quick, and even if there is no current solution for my problem, they will address it and voice it as feedback for a product.

Incentivized

Looker stacks up very well against the other tools we have evaluated and used. All the tools have their own pros and cons. Looker had a better edge in terms of visualizations when we chose to use it. After several updates, other tools began to have newer features. Looker still stands competitive.

Incentivized

I believe this is the only product I have used in this category. I've used different CRM platforms (Microsoft Dynamics, HubSpot, Salesforce); however, none of these stack up against Microsoft Dynamics 365 Customer Insights. Information in CRM is more informational than insightful and customer-driven. CRM [has] been used more to house client data and not in any reports that are beneficial.

Incentivized

• The platform allows you to create visual representations of your data and store them in charts, graphs and maps.
• Gives the business owner the flexibility to visualize their data in a real time manner, thereby enabling the business owner to be on top of their data and understand its dynamics.

Incentivized

• Great customer activities tracking.
• Creating invoices is quick.
• Profitable marketing reports creation has improved.

Incentivized