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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Loomly

    Score8.7 out of 10
    N/ALoomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…

    $0

    up to 1 user

    Meltwater

    Score7.6 out of 10
    N/AMeltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
    Pricing
    LoomlyMeltwater
    Editions & Modules
    Free
    $0
    up to 1 user
    Enterprise
    Contact Vendor
    Enterprise
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    LoomlyMeltwater
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    LoomlyMeltwater
    Publishing
    Comparison of Publishing features of Loomly and Meltwater
    Feature
    Loomly
    9.1
    7 Ratings
    11% above category average
    Meltwater
    -
    Ratings
    Content planning and scheduling9.86 Ratings00 Ratings
    Audience targeting8.07 Ratings00 Ratings
    Content optimization9.06 Ratings00 Ratings
    Workflow management9.87 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Loomly and Meltwater
    Feature
    Loomly
    8.8
    6 Ratings
    8% above category average
    Meltwater
    -
    Ratings
    Customer interaction histories8.84 Ratings00 Ratings
    Bulk actions8.76 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Loomly and Meltwater
    Feature
    Loomly
    8.1
    7 Ratings
    5% above category average
    Meltwater
    -
    Ratings
    Content marketing9.96 Ratings00 Ratings
    Paid media management6.53 Ratings00 Ratings
    Campaigns and promotions8.02 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Loomly and Meltwater
    Feature
    Loomly
    9.5
    6 Ratings
    13% above category average
    Meltwater
    -
    Ratings
    Twitter9.75 Ratings00 Ratings
    Facebook9.75 Ratings00 Ratings
    LinkedIn9.96 Ratings00 Ratings
    Google+8.02 Ratings00 Ratings
    Instagram9.75 Ratings00 Ratings
    Pinterest9.64 Ratings00 Ratings
    YouTube9.53 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Loomly and Meltwater
    Feature
    Loomly
    8.3
    5 Ratings
    7% above category average
    Meltwater
    -
    Ratings
    Campaign success analytics8.54 Ratings00 Ratings
    Real-time tracking8.15 Ratings00 Ratings
    Account management
    Comparison of Account management features of Loomly and Meltwater
    Feature
    Loomly
    9.6
    6 Ratings
    19% above category average
    Meltwater
    -
    Ratings
    Role-based user permissions & privileges9.65 Ratings00 Ratings
    Mobile access9.56 Ratings00 Ratings
    Best Alternatives
    LoomlyMeltwater
    Small Businesses
    Sendible
    Score7.2 out of 10
    Help a Reporter Out (HARO)
    Score5 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Cision Communications Cloud
    Score8 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Cision Communications Cloud
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LoomlyMeltwater
    Likelihood to Recommend
    9.5
    (7 ratings)
    7.2
    (73 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (10 ratings)
    Usability
    9.8
    (6 ratings)
    5.6
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (29 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    6.1
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    LoomlyMeltwater
    Likelihood to Recommend
    Loomly
    I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
    Incentivized
    Read full review
    Meltwater
    Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
    Incentivized
    Read full review
    Pros
    Loomly
    • AI transcription of videos
    • Naming title of topic / outlining what the video is about
    • Saving and exporting video to send to co workers
    • Integrates well with other apps (teams, slack, etc)
    Incentivized
    Read full review
    Meltwater
    • Media research - you can search for relevant publications and journalists to add to your media list.
    • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
    • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
    Incentivized
    Read full review
    Cons
    Loomly
    • It should make it easier to select more accounts at once while duplicating post
    • It should make it easier to edit on multiple accounts at the same time while duplicating
    Incentivized
    Read full review
    Meltwater
    • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
    • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
    • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
    Incentivized
    Read full review
    Likelihood to Renew
    Loomly
    These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
    Read full review
    Meltwater
    Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
    Incentivized
    Read full review
    Usability
    Loomly
    I think it's a great for people at any level. It's straightforward and easy-to-use and once you set it up once, you're good to go
    Incentivized
    Read full review
    Meltwater
    Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
    Read full review
    Support Rating
    Loomly
    The chat feature is 10/10
    Read full review
    Meltwater
    Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
    Incentivized
    Read full review
    In-Person Training
    Loomly
    No answers on this topic
    Meltwater
    Again, really in-depth and helpful for a program that is really easy to use.
    Read full review
    Online Training
    Loomly
    No answers on this topic
    Meltwater
    Walked step by step through program. Very informative on a program that doesn't require much training.
    Read full review
    Implementation Rating
    Loomly
    No answers on this topic
    Meltwater
    You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
    Read full review
    Alternatives Considered
    Loomly
    I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
    Incentivized
    Read full review
    Meltwater
    I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
    Incentivized
    Read full review
    Return on Investment
    Loomly
    • Quicker scheduling times for clients.
    • Easy to pull social media analytics from one place instead of different platforms.
    • Can communicate with clients and colleagues in real time for editing purposes.
    Incentivized
    Read full review
    Meltwater
    • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
    • We utilize their tracking of media hits for our overall reporting to our clients.
    • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
    Incentivized
    Read full review
    ScreenShots

    Loomly Screenshots

    Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View