Lucky Orange vs. OptinMonster

Lucky Orange is one of the few players in the marketplace to provide real-time, live heatmaps along with navigation interactions, including at the secondary and tertiary levels. The Lucky Orange dashboard provides basic user behavioral metrics, and the user recordings allow you to get deeper insights into user behavior beyond the heatmap overlays. Also, the addition of real-time polling and chat capabilities enable you to engage with your users while they are on-page and push/promote special offers and promos, as well as survey website visitors about their experience.

Incentivized

OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.

Incentivized

• Session recordings provide detailed playbacks of how people are using your website
• Heatmaps work well and display what people are clicking on over a range of screen sizes.
• Pricing makes this a great entry point to understand a range of tools that you can use to understand your customers better.
• Integrates well with other tools, from GA to Adobe Analytics to Optimizely.

Incentivized

• Lots of pre-designed campaigns to choose from that are fully customizable.
• Customizable CSS for each campaign is built in.

Incentivized

• Deletes older data that we sometimes like to go back and reference. It would be nice to access an archive.
• Sometimes we get too many recordings that are very similar to one another. Would be nice to have a filter to reduce similar recordings.

Incentivized

• Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
• The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.

Incentivized

The pricing options for large business are very lacking. The value of Lucky Orange doesn't really increase after your first 50,000 page visits but the service is on a sliding scale so the more traffic you have the more they charge. In addition, we got lots of useful information out of lucky orange in the beginning but after a while we knew what things needed to be fixed and are waiting on our developers to create the AB tests.

Incentivized

It is very well designed from both a UI and UX perspective. I've never been lost in the tool and building your rule sets is very easy—you'll have no problem hitting your target.

Incentivized

Good, timely responses from knowledgeable support team members.

Incentivized

They are very responsive and helpful and courteous. They solve issues quickly. Aside from their tech support staff, they have a great knowledge base and OptinMonster University which has plenty of content about how to use OptinMonster to its full potential and learn digital marketing strategies and tactics. A complete package for sure.

Incentivized

Lucky Orange and Hotjar are pretty similar in a lot of ways. One element that Lucky Orange definitely leads in is pricing. Much better and easily justified price points. Ultimately, it comes down to whether or not a new client has already had experience with one or the other and whether they're willing to switch to Lucky Orange if they're not already using it, based upon price.

Incentivized

We used to be Justuno customers but their editor kept overwriting a small bit of HTML that we needed written in a certain way to work with a plugin on our site. I contacted their support team who tried their best to help, but their tool just couldn't make it work. When I asked OptinMonster support if my code could be used as-is they confidently said yes. We haven't looked back!

Incentivized

• It is hard to quantify into numbers how much their app helps us, but we know that each customer that we are able to help with the live view feature is much more likely to convert had we not been able to help them.
• Having a live chat on its own is useful and we see an average increase of 30% in conversions when our live chat is active.

Incentivized

• For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
• Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.

Incentivized