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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lumar

    Score8 out of 10
    N/ADeepCrawl is a search engine optimization software solution offered by DeepCrawl.N/A

    NinjaCat

    Score8 out of 10
    N/ANinjaCat is a reporting solution for digital marketing agencies. It allows users to track the spend and performance of Google AdWords, Bing Ads, Analytics, Facebook, and DoubleClick with call tracking in one interface, allowing users to monitor campaigns and deliver reports to demonstrate return on marketing investments. NinjaCat users can connect, clean, and transform marketing data in NinjaCat then ship it to any of the leading data warehouses via its API or code free replication…N/A
    Pricing
    LumarNinjaCat
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LumarNinjaCat
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Features
    LumarNinjaCat
    SEO
    Comparison of SEO features of Lumar and NinjaCat
    Feature
    Lumar
    6.5
    7 Ratings
    17% below category average
    NinjaCat
    -
    Ratings
    Keyword analysis3.05 Ratings00 Ratings
    Backlink management2.05 Ratings00 Ratings
    SERP ranking tracking8.04 Ratings00 Ratings
    Page grader10.04 Ratings00 Ratings
    Competitive analysis5.04 Ratings00 Ratings
    Site audit / diagnostics10.07 Ratings00 Ratings
    Site recommendations10.06 Ratings00 Ratings
    Task management4.04 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Lumar and NinjaCat
    Feature
    Lumar
    5.8
    4 Ratings
    27% below category average
    NinjaCat
    -
    Ratings
    Local SEO6.02 Ratings00 Ratings
    Social SEO3.02 Ratings00 Ratings
    Mobile SEO4.03 Ratings00 Ratings
    Global SEO10.03 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Lumar and NinjaCat
    Feature
    Lumar
    9.0
    7 Ratings
    7% above category average
    NinjaCat
    -
    Ratings
    Multi-domain support9.05 Ratings00 Ratings
    Integration with web analytics tools9.07 Ratings00 Ratings
    Best Alternatives
    LumarNinjaCat
    Small Businesses
    Serpstat
    Score10 out of 10
    Agency Analytics
    Score8.9 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Supermetrics
    Score9.7 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    TrackMaven
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LumarNinjaCat
    Likelihood to Recommend
    8.0
    (7 ratings)
    1.0
    (4 ratings)
    Usability
    6.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (1 ratings)
    7.7
    (2 ratings)
    User Testimonials
    LumarNinjaCat
    Likelihood to Recommend
    Lumar (formerly Deepcrawl)
    If someone is looking for a SEO tool that excels in finding technical issues for a site, Lumar is a fantastic choice. Not only does it outline everything that's wrong, it does a much better job than other tools as to showing you how it the issue is presented. For instance many tools could outline a temporary redirect on your site, but Lumar will show you where that redirect starts, if there's a chain involved, and why it's worth fixing
    Incentivized
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    NinjaCat Inc.
    NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
    Incentivized
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    Pros
    Lumar (formerly Deepcrawl)
    • Really good to understand when and where any issues are on the website
    • Helps full breakdowns for each website, to understand where to improve
    • Helps work out where content etc needs to be optimised, which can then be passed to the content team
    Incentivized
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    NinjaCat Inc.
    • It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that.
    • Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics.
    • It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format.
    Incentivized
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    Cons
    Lumar (formerly Deepcrawl)
    • I find the loading panel during a crawl to be a bit deceptive. It's very hard to tell how long a crawl will take—a more accurate estimate would go a long way.
    • I love the "fetch time" tab in theory, but I have a hard time believing it—not that the figure they give is untrue, but I find it at wide variance with other tools. PageSpeedInsights will have a site looking disastrous and DeepCrawl will log it all fetching "quick". But perhaps page speed is just notoriously difficult to assess.
    Incentivized
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    NinjaCat Inc.
    • The tool does struggle with handling data from tools that aren't particularly clean.
    • Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas.
    • Portions of the tool don't work as expected but there are work-arounds in almost all situations.
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    Usability
    Lumar (formerly Deepcrawl)
    It's great once you know how to use it... That being said there can definitely be some hiccups trying to learn the program. Even when writing this review i originally gave it an 8 and realized how many things I didn't even know existed after using it for a couple of years. Not the best 'usability' if you can't even find all the features you might want to use.
    Incentivized
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    NinjaCat Inc.
    No answers on this topic
    Support Rating
    Lumar (formerly Deepcrawl)
    I liked the platform overall. It is a good crawler. I no longer use because it's duplicate of what I get with seoClarity. I did not give it 10/10 because sometimes I had a hard time isolating site areas that I wanted and didn't get much technical support from Conductor on how to use the tool
    Incentivized
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    NinjaCat Inc.
    The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
    Incentivized
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    Alternatives Considered
    Lumar (formerly Deepcrawl)
    All of the products I have used have been amazing in their own way, but DeepCrawl makes it easier to put it into visuals. Sometimes when you look at results, it can be quite difficult to get something easy to understand. DeepCrawl gets rid of that, the results are so easy to comprehend. I would recommend it to any data consultant (DC).
    Incentivized
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    NinjaCat Inc.
    Google Analytics is raw data. Reporting has improved, but it is limited to the data available in Google Analytics Only. NinjaCat combines data across all the digital platforms you use. Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
    Incentivized
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    Return on Investment
    Lumar (formerly Deepcrawl)
    • Saves hours within the week on repetitive reporting and analytics
    • Initial time was invested in setting up the account and trackers
    • Suggestions and insights has helped improve digital marketing efforts from seo to sem
    Incentivized
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    NinjaCat Inc.
    • Improved perception of business by improving reporting
    • Much quicker optimization for clients
    • Stands out ahead of competitors
    Read full review
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