Mailchimp Transactional Email (Mandrill) vs. SMTP2GO

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mailchimp Transactional Email (Mandrill)
Score 7.6 out of 10
N/A
Mailchimp Transactional Email (formerly Mandrill) is designed to allow users to deliver fast, personalized transactional emails using API or SMTP.
$0
per month
SMTP2GO
Score 9.6 out of 10
Mid-Size Companies (51-1,000 employees)
SMTP2GO is a dedicated outbound email server SMTP2GO is a New Zealand based SMTP/Email API provider with support staff and servers based across the globe. It automatically connects to the closest server to ensure speedy and efficient delivery. The SMTP2GO support team offers 24/7 assistance in multiple languages to make setup simple. We offer support via ticket, chat and phone. GDPR? Inbound servers and data centres in the EU to make sure sending is…
$10
Monthly or Annual Monthly email quota
Pricing
Mailchimp Transactional Email (Mandrill)SMTP2GO
Editions & Modules
Free
$0
per month
Essentials
$9.99
per month
Standard
$14.99
per month
Premium
$299
per month
No answers on this topic
Offerings
Pricing Offerings
Mailchimp Transactional Email (Mandrill)SMTP2GO
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing includes support and onboarding.
More Pricing Information
Community Pulse
Mailchimp Transactional Email (Mandrill)SMTP2GO
Considered Both Products
Mailchimp Transactional Email (Mandrill)

No answer on this topic

SMTP2GO
Chose SMTP2GO
SMTP2GO is easier to set up and and use. I have found the deliverability is better with SMTP2GO but we are only sending to internal emails.
Chose SMTP2GO
Simpler, easier to use, and way more cost effective
Chose SMTP2GO
We look around other competitive/compatible product and ended up with SMTP2GO
Top Pros
Top Cons
Best Alternatives
Mailchimp Transactional Email (Mandrill)SMTP2GO
Small Businesses
Brevo
Brevo
Score 8.5 out of 10
Twilio SendGrid
Twilio SendGrid
Score 7.4 out of 10
Medium-sized Companies
Postmark
Postmark
Score 9.2 out of 10
Twilio SendGrid
Twilio SendGrid
Score 7.4 out of 10
Enterprises

No answers on this topic

Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Mailchimp Transactional Email (Mandrill)SMTP2GO
Likelihood to Recommend
8.8
(15 ratings)
9.0
(98 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(3 ratings)
Usability
8.0
(1 ratings)
8.2
(1 ratings)
Support Rating
6.7
(2 ratings)
9.1
(4 ratings)
User Testimonials
Mailchimp Transactional Email (Mandrill)SMTP2GO
Likelihood to Recommend
Mailchimp
Any system that requires transactional email message functionality as an external service. The benefits of a well managed and vetted server to maintain reputation as well as being reliability is well worth the effort needed to integrate towards the API specs
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SMTP2GO
It's great for any application that you need to track email receipt and recipient interaction, or with devices/programs that don't fare well with Exchange based email services. Don't try to set SMTP2GO as your outbound email server if you're using O365, that just isn't a possibility (not that I've looked into that setup).
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Pros
Mailchimp
  • Mandrill is extremely reliable. We switched from using a platform that was very hit-or-miss, but we never had a single deliverability issue with Mandrill's transactional API. Every email was sent reliably and quickly.
  • Mandrill's reporting and debugging features made it easy to ensure that all our messages were getting delivered to the right place in a timely manner. In fact, Mandrill's tools were so robust that we used it as an end-around way of debugging another failing service we were using.
  • Mandrill is a very affordable add-on to an existing MailChimp account. Adding an extra layer of reliability was a no-brainer, and made the cost essentially negligible to our organization.
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SMTP2GO
  • adding senders or domains to improve email deliverability
  • you don't have to deal with RBL to white list an IP address previously used for spaming
  • Control panel gives you enough flexibility without a cluttered UI
  • Everything you need is well documented
  • The API is easy to use offers you the ability to integrate SMTP2Go with virtually anything
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Cons
Mailchimp
  • The rate-limit system can be troubling. If you are switching providers and already have a large e-mail volume, you're going to want to transition slowly. The per-hour send limits are initially very low, and if you have any deliverability or complaint hiccups, they will plummet quickly. The Mandrill support staff is very helpful in this area - they will not (and claim that they can not) manipulate send limits for any account at any time for any reason.
  • Billing is combined in with a paid MailChimp subscription, which didn't used to be the case.
  • No free tier.
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SMTP2GO
  • Might be nice to add a monthly good looking PDF report for subaccount users that can be branded and sent directly to the subaccount contact. A 'client facing' report that we can use to show our customers the email usage history.
Read full review
Likelihood to Renew
Mailchimp
No answers on this topic
SMTP2GO
Reliability in email delivery is what counts the most. SMTP2GO is undeniably a winner in this category. The price is reasonable, therefore the RoI is excellent.
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Usability
Mailchimp
Mailchimp does a good job of documenting the service
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SMTP2GO
While reporting could use some tweaks overall it is a very good product that works reliably and is simple to set up and maintain.
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Support Rating
Mailchimp
I haven't personally reached out to their support team, but the feedback I've heard from our tech support and engineering teams have been that their response to questions has often been they either are unsure or that Mandrill is what it is. For example, when our customers weren't able to see opens and clicks for all emails sent, and we reached out to their support, the response was it is what it is, and they'll send a notification to our app if they can.
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SMTP2GO
When I first contacted SMTP2GO while searching for a solution, they were extremely helpful and attentive. I think it only took two email messages to answer all my questions and make a decision. I don't think I've ever needed any support to implement and operate the several solutions I currently use with the SMTP2GO service. It just works intuitively and flawlessly.
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Alternatives Considered
Mailchimp
So we actually work with clients across all of the platforms listed above, but Mandrill has a huge ease of use bonus in its favor, especially when working with clients who are setting up a Cart Recovery style marketing campaign for the first time or are looking for a bit of a fire-and-forget setup. With more sophisticated clients (on the scale of global ecommerce companies), who have a larger subscriber/customer base and in-house design teams, we find that Mandrill usually isn't enough
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SMTP2GO
It has been so long since I did my comparison with other products that no comparison would be valid today. It has worked so well at a price point that is so acceptable that I don't feel an urge to do the evaluation again.
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Return on Investment
Mailchimp
  • It helped us to grow our customer database substantially in the last quarter.
  • Last week we reached 62% customer engagement in our campaign. This is very good customer engagement for our projects.
  • In the last quarter we achieved our target by 135%.
Read full review
SMTP2GO
  • Allowed us to use the same SMTP information across the board for all customers instead of having them split between several accounts.
  • More cost efficient than paying for several different email accounts.
  • Created an additional layer of great customer service for us since SMTP information is able to be preprogrammed into the equipment before ever leaving our facility.
Read full review
ScreenShots

SMTP2GO Screenshots

Screenshot of a quick snapshot of the account activity after logging in.Screenshot of the Activity feed that displays the most recent delivery events for email, and provides extra detail when needed.Screenshot of subaccounts, which are available on any paid plan and offer a way to resell the SMTP2GO product to clients and customers.