Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
per month
Mailtrap
Score 9.0 out of 10
N/A
Mailtrap is a modern email platform for developer and product teams that send emails at scale. It is designed to send emails with a focus on high deliverability rates, fast delivery, and protecting sender reputation. The service includes 24/7 technical support. The benefits of using Mailtrap, as described by the vendor include: High deliverability & fast delivery: 99.99% platform uptime, dedicated IPs, auto warm-up, and throttling. Multi-tenant accounts…
$15
per month per user
Pricing
Intuit Mailchimp
Mailtrap
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Email API/SMTP Basic
$15
per month
Email Sandbox Basic
$17
per month
Email Sandbox Team
$42
per month
Email API/SMTP Business
$85
per month
Email Sandbox Business
$123
per month
Email Sandbox Enterprise
$498
per month
Email API/MTP Enterprise
$750
per month
Email API/SMTP Custom
By request
per month
Offerings
Pricing Offerings
Intuit Mailchimp
Mailtrap
Free Trial
Yes
No
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
Each tier's price mentioned in the table is its starting point - they vary based on the amount of emails per month. Also, Email Sandbox has an annual pricing option.
For any E-commerce related needs, like you need to see a list of customers who have added products to cart but did not purchase, this can be done really easily, but if your e-commerce provider provides integration, then it is best suited. Most of the systems in the Market provide out-of-the-box integration. Their API is also very easy it can be integrated to any language. You can integrate it into your custom developed system and use the features, like adding customers to specific lists. Also, if your lists become really big, then their system can get a bit slow to respond via API, so you might need a strategy for how you are gonna fetch the data using API.
As I said, Mailtrap is particularly well-suited for software development teams working on email functionality within their applications. All the automation and intuitive environment helped us create a workflow that's almost set and forget.
Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Flexible for engineering teams. Mailtrap works well in environments where multiple developers are responsible for email functionality.
We're on the Enterprise plan which allows for customizations for our needs. For example, we had a request not to record email bodies for privacy reasons, and Mailtrap enabled that pretty fast.
The user experience is awesome. The platform is easy to use and the support team responds fast and helps us out with any questions.
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
sendgrid is powerful for email delivery, but Mailtrap's dedicated testing environment and focus on development teams made it the clear choice for our needs. Its ability to simulate various email scenarios without affecting real users is unmatched. Plus, their sending is reliable, regardless of your volume.
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.