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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Anypoint Platform

    Score8.1 out of 10
    N/AThe Anypoint Platform developed by MuleSoft and acquired by Salesforce in early 2018 is designed to connect apps, data, and devices anywhere, on-premises or in the cloud. This platform was built to offer out-of-the-box connectors as well as tools that architects and developers can adopt quickly to design, build and manage the entire lifecycle of their APIs, applications, and products.N/A
    Pricing
    Intuit MailchimpAnypoint Platform
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Intuit MailchimpAnypoint Platform
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Intuit MailchimpAnypoint Platform
    Considered Both Products
    Intuit
    No answer on this topic
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    251 Answers
    93%
    Would buy again
    14 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    244 Answers
    92%
    Delivers good value for the price
    12 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    255 Answers
    100%
    Happy with the feature set
    15 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    215 Answers
    92%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    247 Answers
    100%
    Implementation went as expected
    13 Answers
    Features
    Intuit MailchimpAnypoint Platform
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    8.1
    585 Ratings
    5% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    WYSIWYG email editor8.1537 Ratings00 Ratings
    Dynamic content8.1519 Ratings00 Ratings
    Ability to test dynamic content8.2499 Ratings00 Ratings
    Landing pages8.3404 Ratings00 Ratings
    A/B testing7.7434 Ratings00 Ratings
    Mobile optimization7.9535 Ratings00 Ratings
    Email deliverability reporting8.8568 Ratings00 Ratings
    List management8.1564 Ratings00 Ratings
    Triggered drip sequences7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    Lead nurturing automation7.465 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management8.372 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    Social sharing and campaigns8.3116 Ratings00 Ratings
    Social profile integration8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    Dashboards8.6229 Ratings00 Ratings
    Standard reports8.6560 Ratings00 Ratings
    Custom reports7.9130 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    MuleSoft Anypoint Platform
    -
    Ratings
    API7.9107 Ratings00 Ratings
    Role-based workflow & approvals8.470 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.647 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.9109 Ratings00 Ratings
    Cloud Data Integration
    Comparison of Cloud Data Integration features of Intuit Mailchimp and MuleSoft Anypoint Platform
    Feature
    Intuit Mailchimp
    -
    Ratings
    MuleSoft Anypoint Platform
    9.7
    13 Ratings
    19% above category average
    Pre-built connectors00 Ratings9.814 Ratings
    Connector modification00 Ratings9.714 Ratings
    Support for real-time and batch integration00 Ratings9.714 Ratings
    Data quality services00 Ratings9.614 Ratings
    Data security features00 Ratings9.714 Ratings
    Monitoring console00 Ratings9.714 Ratings
    Best Alternatives
    Intuit MailchimpAnypoint Platform
    Small Businesses
    Vbout
    Score9.9 out of 10
    Make
    Score9.3 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    IBM App Connect
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Workato
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpAnypoint Platform
    Likelihood to Recommend
    8.7
    (608 ratings)
    9.0
    (26 ratings)
    Likelihood to Renew
    10.0
    (55 ratings)
    9.0
    (1 ratings)
    Usability
    8.5
    (477 ratings)
    8.7
    (6 ratings)
    Availability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Performance
    8.9
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (20 ratings)
    10.0
    (6 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Intuit MailchimpAnypoint Platform
    Likelihood to Recommend
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
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    Salesforce
    MuleSoft Anypoint Platform is best tool in the market for developing APIs with complex structures communicating with various different types of applications including web applications as well as legacy applications. Also applications including database connectivity for fetching and updating data in the DB tables. I cant think of any scenario which MuleSoft Anypoint Platform could not be used for developing the integrations.
    Incentivized
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    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
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    Salesforce
    • API Manager provides easy API Policy Governance. You do not have to manage multiple platforms for managing the policies.
    • Supports hybrid Mule EBS environments. You can configure both CouldHub-based and on-premise-based API using Mulesoft API manager in a similar manner.
    • It's very easy to implement API proxy.
    • User friendly UI.
    • Single platform to manage all.
    Incentivized
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    Cons
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
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    Salesforce
    • Has more features than what we really need so we're paying for more than we use. Sort of like paying for an Abrams tank when all we really need is a Toyota Corolla.
    • Not a value product, tends to be expensive.
    • Takes a while for developers to learn to use Mulesoft Anypoint.
    Incentivized
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    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
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    Salesforce
    No answers on this topic
    Usability
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
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    Salesforce
    We have migrated our existing over 100+ APIs from legacy to MuleSoft Anypoint Platform and the processing has seen over 40% improvement and saved huge amount in overall annual billing. From development perspective, MuleSoft Vibe has made developers life so easy and reduced development time. Extensive logging, and build-in connectors for other integration tools, logging and repo is providing kind of one place solutions. Any point Platform is providing various options like runtime, API manager, Access management, segregation of Business groups and so many other option which is helping us to monitor, configure and manage all our APIs in one place
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    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Salesforce
    No answers on this topic
    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
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    Salesforce
    No answers on this topic
    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
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    Salesforce
    Anypoint Platform support is very responsive. There is also a huge knowledge base and an active online forum where answers to most questions can be found. When needed support engages the engineering group so adequate solutions or workarounds are always provided.
    Incentivized
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    Online Training
    Intuit
    No answers on this topic
    Salesforce
    I have started with MuleSoft Fundamentals course provided by MuleSoft training at start. This was sufficient to do initial learning and get onboarded. The online documentation with different Runtime versions/deprecated functions and keywords are well documented. The automated solution provided by MuleSoft Anypoint Platform to upgrade 3.0 to 4.0 gave a good head start while learning MuleSoft Anypoint Platform and working altogether with Online training and documentations
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    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
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    Salesforce
    No answers on this topic
    Alternatives Considered
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
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    Salesforce
    Once we have moved all of our system integration APIs to the MuleSoft Anypoint Platform, we will need to communicate with a wide variety of external systems. All of our business and service logic is stored in the aforementioned core systems. Anypoint Platform (and all of our APIs) makes it easy to connect to various other platforms. In order to link to these many other systems, connectors and/or components are utilized, and they are simple to configure and integrate.
    Incentivized
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    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
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    Salesforce
    No answers on this topic
    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
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    Salesforce
    • Mulesoft can be used to provide an integration platform to a large number of systems like Salesforce, ODBC, JDBC, SAP, Mongo DB, etc.
    • An excellent option to develop microservices and real-time integrations.
    • Not as robust in handling large data volumes, Informatica is better in that respect.
    Incentivized
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    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

    Anypoint Platform Screenshots

    Screenshot of Connect any endpoints using out-of-the-box connectors, dynamic connectivity to API specifications, or by building reusable connectors with Anypoint DevKit™.Screenshot of A reporting suite that provides a real-time view of API consumption trends and operational performance. Analytics provides insight into how your API is being used and informs forward-looking design decisions.Screenshot of A platform to engage with API developers and drive adoption. Share documentation, examples and manage developer access from a single platform.