MediaRadar vs. Salesforce Maps

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MediaRadar
Score 6.0 out of 10
N/A
Media Radar is a sales intelligence software solution offered by Media Radar.N/A
Salesforce Maps
Score 10.0 out of 10
Small Businesses (1-50 employees)
Salesforce Maps (formerly MapAnything) helps users map their CRM data. Users can: View customer, prospect, employee, partner, & competitor locations Build routes, call lists, campaigns, & event invite lists directly from the map Map wins & losses and visualize team activities & performance Maps is Salesforce-integrated & was built on Force.com. According to the vendor, the software has 1400+ customers so far. Use cases include: Field…
$30
per user / month
Pricing
MediaRadarSalesforce Maps
Editions & Modules
No answers on this topic
Winter 2017 / 10.4.6
$30
per user / month
Offerings
Pricing Offerings
MediaRadarSalesforce Maps
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MediaRadarSalesforce Maps
Features
MediaRadarSalesforce Maps
Prospecting
Comparison of Prospecting features of Product A and Product B
MediaRadar
1.1
6 Ratings
150% below category average
Salesforce Maps
-
Ratings
Advanced search1.06 Ratings00 Ratings
Identification of new leads1.06 Ratings00 Ratings
List quality1.16 Ratings00 Ratings
List upload/download1.15 Ratings00 Ratings
Ideal customer targeting1.05 Ratings00 Ratings
Load time/data access1.16 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
MediaRadar
1.0
6 Ratings
154% below category average
Salesforce Maps
-
Ratings
Contact information1.06 Ratings00 Ratings
Company information1.06 Ratings00 Ratings
Industry information1.16 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
MediaRadar
3.0
6 Ratings
85% below category average
Salesforce Maps
-
Ratings
Lead qualification process1.05 Ratings00 Ratings
Smart lists and recommendations1.05 Ratings00 Ratings
Salesforce integration1.02 Ratings00 Ratings
Company/business profiles1.06 Ratings00 Ratings
Alerts and reminders1.05 Ratings00 Ratings
Data hygiene6.04 Ratings00 Ratings
Automatic data refresh7.53 Ratings00 Ratings
Tags7.03 Ratings00 Ratings
Filters and segmentation1.06 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
MediaRadar
8.0
1 Ratings
7% above category average
Salesforce Maps
-
Ratings
Sales email templates8.01 Ratings00 Ratings
Append emails to records8.01 Ratings00 Ratings
User Ratings
MediaRadarSalesforce Maps
Likelihood to Recommend
1.1
(6 ratings)
10.0
(4 ratings)
Usability
-
(0 ratings)
10.0
(2 ratings)
Support Rating
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
MediaRadarSalesforce Maps
Likelihood to Recommend
MediaRadar
It's a great research tool to give someone a direction but it's definitely not the most accurate tool. The agency hierarchy (it shows the holding company structures) and client relationships are awesome. Certain webcrawler activities should available in reports but on the other hand MR builts custom reports if needed. Overall, it's a great tool for sales development. It helps sales and marketing to get started but not to rely on it 100%.
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Salesforce
This is best suited when there is territory management at the field or rep level. One can easily distribute the area/ locality, balance revenue, and optimize sales/outcome. However, this may be less appropriate for organizations that operate entirely on remote sales or for those where geographic location does not matter.
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Pros
MediaRadar
  • One of the strengths of Media Radar is that it has a lot of brands in the database. The big money spenders are there, along with smaller brands and startups. This is helpful when I'm looking for information for smaller brands, because I cannot say the same about other products I use.
  • The contact information is super organized and the site overall is very user-friendly.
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Salesforce
  • Drilling down from the map point, to account/work order/opportunity.
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Cons
MediaRadar
  • I think the user interface could use improvement.
  • Would be nice to have more accurate phone # information.
  • Could be updated more frequently.
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Salesforce
  • They just restructured their pricing model and we are ending our contract because of it - you have to pay for 10 users.
  • The crossover with accounts and contacts are hard to map.
  • The window sizes when navigating the maps are difficult to work with.
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Usability
MediaRadar
No answers on this topic
Salesforce
It aligns well with business needs. We clearly get productivity gain, and its seamless integration with Salesforce makes things easier. The ability to visualize things and performance geographically helps us to make better decisions. It also saves us lots of time and effort and increases efficiency.
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Support Rating
MediaRadar
No answers on this topic
Salesforce
Support was comical. It was barely available and the few times I did get help the language barrier was extraordinarily problematic
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Alternatives Considered
MediaRadar
MediaRadar is what my company chooses to use for this purpose because of a few specific unique things it does, such as tracking competitors and allowing us to make mock-ups.
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Salesforce
Allows for many more contacts to be loaded into the map.
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Return on Investment
MediaRadar
  • Given the spend amounts in media, finding the right contacts has a big ROI.
  • Saves a lot of time by giving you the media/marketing contacts you're looking for in media.
  • They have a concierge to help you if it's missing contacts.
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Salesforce
  • For the first time, we were able to see donors on a map which was life-changing.
  • Its allowed us to target donors on trips and other email campaigns when we haven’t been able to before.
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ScreenShots