What users are saying about
2 Ratings
34 Ratings
2 Ratings
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Score 6.5 out of 100
34 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

MixRank

If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
Anonymous | TrustRadius Reviewer

SimilarWeb PRO

I think that SimilarWeb can be used for companies or departments looking to get a greater sense of website and general online traffic for a certain brand, individual, etc. I think that the tool requires little to no training as it's easy to navigate and the interface is clean and precise.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

MixRank
6.9
SimilarWeb PRO
Advanced search
MixRank
7.5
SimilarWeb PRO
Identification of new leads
MixRank
5.5
SimilarWeb PRO
List quality
MixRank
6.5
SimilarWeb PRO
List upload/download
MixRank
7.5
SimilarWeb PRO
Ideal customer targeting
MixRank
7.0
SimilarWeb PRO
Load time/data access
MixRank
7.5
SimilarWeb PRO

Sales Intelligence Data Standards

MixRank
5.8
SimilarWeb PRO
Contact information
MixRank
6.0
SimilarWeb PRO
Company information
MixRank
5.0
SimilarWeb PRO
Industry information
MixRank
6.5
SimilarWeb PRO

Data Augmentation & Lead Qualification

MixRank
6.3
SimilarWeb PRO
Lead qualification process
MixRank
6.0
SimilarWeb PRO
Smart lists and recommendations
MixRank
6.5
SimilarWeb PRO
Salesforce integration
MixRank
5.0
SimilarWeb PRO
Company/business profiles
MixRank
5.5
SimilarWeb PRO
Alerts and reminders
MixRank
8.5
SimilarWeb PRO
Data hygiene
MixRank
5.5
SimilarWeb PRO
Automatic data refresh
MixRank
6.5
SimilarWeb PRO
Tags
MixRank
6.5
SimilarWeb PRO
Filters and segmentation
MixRank
6.5
SimilarWeb PRO

Pros

MixRank

  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.
Anonymous | TrustRadius Reviewer

SimilarWeb PRO

  • Traffic data: it helps understand traffic channel-wise data for all competitors, such as how many shares of paid and organic traffic are competitors getting, from display vs SEM, etc. in granular details.
  • Keyword data: it helps understand which keywords to focus on for both SEO and your paid marketing.
  • Market share and user segment data: it helps to plan new business categories, check your standing in your current business categories, etc.
Anonymous | TrustRadius Reviewer

Cons

MixRank

  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
Anonymous | TrustRadius Reviewer

SimilarWeb PRO

  • Correlating some of the Trending Apps with your own marketing can be confusing.
  • You might have to upgrade if you are looking for Website Segment Analytics.
Mark Anderson | TrustRadius Reviewer

Usability

MixRank

No score
No answers yet
No answers on this topic

SimilarWeb PRO

SimilarWeb PRO 10.0
Based on 1 answer
This is one of the most UI friendly tools out there. Their data presentation and analysis is top of the world. We have never had to give KT to any team to be able to onboard on to this tool. In fact, the data is sufficient enough to get newer insights every time you deep dive.
Anonymous | TrustRadius Reviewer

Support Rating

MixRank

No score
No answers yet
No answers on this topic

SimilarWeb PRO

SimilarWeb PRO 9.0
Based on 2 answers
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
Mark Anderson | TrustRadius Reviewer

Alternatives Considered

MixRank

Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
Anonymous | TrustRadius Reviewer

SimilarWeb PRO

Hitwise data may be more comprehensive but it is far more expensive.Commscore has similar data limitations but still costs a lot more.
Yaacov Goldstein | TrustRadius Reviewer

Return on Investment

MixRank

  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
Anonymous | TrustRadius Reviewer

SimilarWeb PRO

  • A positive impact is that it helped paint clearer pictures of prospects and allowed SDR teams to narrow their searches or expand them
Anonymous | TrustRadius Reviewer

Pricing Details

MixRank

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SimilarWeb PRO

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

MixRank
6.5
SimilarWeb PRO
8.5

Usability

MixRank
SimilarWeb PRO
10.0

Support Rating

MixRank
SimilarWeb PRO
9.0

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