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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Monetate

    Score8.3 out of 10
    N/AMonetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.N/A

    Optimizely Commerce Connect

    Score6.6 out of 10
    N/AOptimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
    Pricing
    MonetateOptimizely Commerce Connect
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    MonetateOptimizely Commerce Connect
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    MonetateOptimizely Commerce Connect
    Considered Both Products
    Monetate
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    82%
    Would buy again
    32 Answers
    86%
    Would buy again
    6 Answers
    Delivers good value for the price
    84%
    Delivers good value for the price
    26 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    87%
    Happy with the feature set
    34 Answers
    71%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    75%
    Lived up to sales and marketing promises
    15 Answers
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    72%
    Implementation went as expected
    18 Answers
    71%
    Implementation went as expected
    5 Answers
    Features
    MonetateOptimizely Commerce Connect
    Online Storefront
    Comparison of Online Storefront features of Monetate and Optimizely Commerce Connect
    Feature
    Monetate
    -
    Ratings
    Optimizely Commerce Connect
    8.8
    27 Ratings
    12% above category average
    Product catalog & listings00 Ratings9.126 Ratings
    Product management00 Ratings9.126 Ratings
    Bulk product upload00 Ratings6.422 Ratings
    Branding00 Ratings9.124 Ratings
    Mobile storefront00 Ratings9.121 Ratings
    Product variations00 Ratings9.122 Ratings
    Website integration00 Ratings9.125 Ratings
    Visual customization00 Ratings9.124 Ratings
    CMS00 Ratings9.126 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Monetate and Optimizely Commerce Connect
    Feature
    Monetate
    -
    Ratings
    Optimizely Commerce Connect
    8.2
    20 Ratings
    7% above category average
    Abandoned cart recovery00 Ratings8.216 Ratings
    Checkout user experience00 Ratings8.220 Ratings
    Online Payment System
    Comparison of Online Payment System features of Monetate and Optimizely Commerce Connect
    Feature
    Monetate
    -
    Ratings
    Optimizely Commerce Connect
    8.2
    18 Ratings
    2% below category average
    eCommerce security00 Ratings8.218 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Monetate and Optimizely Commerce Connect
    Feature
    Monetate
    -
    Ratings
    Optimizely Commerce Connect
    8.8
    26 Ratings
    13% above category average
    Promotions & discounts00 Ratings8.222 Ratings
    Personalized recommendations00 Ratings9.122 Ratings
    SEO00 Ratings9.122 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Monetate and Optimizely Commerce Connect
    Feature
    Monetate
    -
    Ratings
    Optimizely Commerce Connect
    8.0
    26 Ratings
    1% below category average
    Multi-site management00 Ratings9.121 Ratings
    Order processing00 Ratings7.320 Ratings
    Inventory management00 Ratings7.316 Ratings
    Shipping00 Ratings7.317 Ratings
    Custom functionality00 Ratings9.124 Ratings
    Best Alternatives
    MonetateOptimizely Commerce Connect
    Small Businesses
    No answers on this topic
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Dynamic Yield
    Score8.9 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    Dynamic Yield
    Score8.9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MonetateOptimizely Commerce Connect
    Likelihood to Recommend
    5.4
    (117 ratings)
    7.1
    (27 ratings)
    Likelihood to Renew
    8.2
    (24 ratings)
    4.6
    (2 ratings)
    Usability
    6.4
    (17 ratings)
    7.7
    (8 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (16 ratings)
    8.2
    (1 ratings)
    In-Person Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (4 ratings)
    2.7
    (1 ratings)
    Vendor post-sale
    5.8
    (15 ratings)
    -
    (0 ratings)
    User Testimonials
    MonetateOptimizely Commerce Connect
    Likelihood to Recommend
    Monetate
    Monetate is a fully functional space to generate multiple marketing campaigns for your company on the web, many of the functions found in this program are a contribution to manage your content correctly and give it the space you are looking for, we We recommend it one hundred percent. We feel very comfortable with everything we have been able to achieve thanks to this program.
    Incentivized
    Read full review
    Optimizely
    Our experience may be unique because we opted for an Optimizely team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
    Incentivized
    Read full review
    Pros
    Monetate
    • Audience segmentation is relatively painless. They provide a robust way to granularly target visitors by device type, location, weather, demographics, etc.
    • Our CSM has been very engaged and detailed in supporting our partnership. She provides very prompt responses and clearly works hard to push the Kibo team when possible.
    • The User Interface to develop new actions is not terrible.
    • Supports Single Sign On, which is the preferred method of managing users at my organization.
    Incentivized
    Read full review
    Optimizely
    • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
    • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
    • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
    Incentivized
    Read full review
    Cons
    Monetate
    • We'd like to be able to use the Monetate resources to help us set up tests that require web dev (to get it out of our backlog), but they also have wait times similar to our internal ones. I realize resources are hard to come by, but this is an area we'd love to be able to utilize more if the turnaround were quicker.
    • IE is always a problem. I know it's not Monetate-specific though, and many tools struggle with IE.
    • We have a large percentage of our users who use IE, and I'd like to provide more experiences in IE without and additional hassle.
    Incentivized
    Read full review
    Optimizely
    • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
    • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
    • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
    Incentivized
    Read full review
    Likelihood to Renew
    Monetate
    I had never worked within a company that had a tool like this. It made my life as a designer and a creative manager much easier with it's easy to use interface and limitless possibilities in terms of creative. I would highly recommend taking Monetate for a test drive, you will not be disappointed.
    Read full review
    Optimizely
    Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
    Incentivized
    Read full review
    Usability
    Monetate
    Part of what I love about Monetate is how intuitive the tool is. Very very easy to use - based on the basics - Who/What/When/Where concept. Anyone can jump right in and start using the tool. And very easy to copy campaigns and tweak to continue to build experiences. We recently added Monetate on mobile and similar experience - easy to jump back and forth between platforms. Also love the analytics dashboard...easily quantifiable and easy to get tidbits that are digestible for others not as familiar with tool.
    Read full review
    Optimizely
    The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
    Incentivized
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    Support Rating
    Monetate
    Monetate support team meets with use weekly, answers emails daily and promptly. They are proactive about getting answers for us when we need it and offering suggestions based on observations they have or learnings they want to share from other partners. Monetate's support is top notch.
    Read full review
    Optimizely
    We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
    Incentivized
    Read full review
    Implementation Rating
    Monetate
    Monetate installs easily and sets up personalization with just a few clicks. We never used the recommendation engine but the multivariant testing was great.
    Incentivized
    Read full review
    Optimizely
    Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
    Incentivized
    Read full review
    Alternatives Considered
    Monetate
    At the time of selection, it was the best tool to fit our business needs. The day-to-day users were able to create some experiences on their own and did not require much oversight. We also had developer support built into our contract along with internal developer support so most experiences were achievable. We believed it was as good and in some ways better than the other comparable tools on the market.
    Incentivized
    Read full review
    Optimizely
    Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
    Incentivized
    Read full review
    Return on Investment
    Monetate
    • We are really starting to understand our audience and what they prefer on our website. One example is on our product display pages, we learned that our visitors convert about 35% more when content is laid out in one fashion versus another. Another example is our promotional banners perform better when it takes up the width of the page versus the margins pulled in more.
    • At first, Monetate was a negative ROI - we were paying for a service we weren't getting, and not understanding the full power of the program. With the new optimization firm however, we are now really able to churn out more tests, have a clean and direct test plan, and finally seeing tangible results.
    • As an aside, Monetate has helped us just save time and money on creating our promotional banners now so we don't have to get with our development team each time we want to put one up. Even without running a test, it has let us add content to our site when we need to (as we already have the experiments set up as we need it to and we can quickly duplicate it) without our developers getting in there to make those short-lived changes.
    Incentivized
    Read full review
    Optimizely
    • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
    • Positive: Counter associates are using the website to help customers.
    • Negative: Too much time being spent QCing previous work.
    Incentivized
    Read full review
    ScreenShots

    Optimizely Commerce Connect Screenshots

    Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalizationScreenshot of Optimizely Opal, available within Commerce Connect to automate promotion creation by mapping products and variants from your existing product data. Turn tedious campaign work into high velocity scalable promotions.