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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Movable Ink

    Score7.1 out of 10
    N/AThe Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A

    tawk.to

    Score8.5 out of 10
    N/ATawk.to headquartered in Las Vegas offers a live chat tool, allowing users to monitor and chat with the visitors on a website, within a mobile app or from a customizable chat page.N/A
    Pricing
    Movable Inktawk.to
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Movable Inktawk.to
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsContact vendor for pricing information.—
    More Pricing Information
    Community Pulse
    Movable Inktawk.to
    Considered Both Products
    Movable Ink
    No answer on this topic
    tawk.to
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    5 Answers
    Features
    Movable Inktawk.to
    Content Creation
    Comparison of Content Creation features of Movable Ink and tawk.to
    Feature
    Movable Ink
    9.2
    4 Ratings
    16% above category average
    tawk.to
    -
    Ratings
    Ideation9.03 Ratings00 Ratings
    Approval workflows10.02 Ratings00 Ratings
    Content collaboration9.02 Ratings00 Ratings
    Content calendar10.03 Ratings00 Ratings
    Network for content licensing/production8.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Movable Ink and tawk.to
    Feature
    Movable Ink
    9.3
    4 Ratings
    17% above category average
    tawk.to
    -
    Ratings
    Content hub9.04 Ratings00 Ratings
    Forms / Gated content9.01 Ratings00 Ratings
    Embedded CTAs10.03 Ratings00 Ratings
    Content distribution9.04 Ratings00 Ratings
    Content promotion10.02 Ratings00 Ratings
    Content automation9.04 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Movable Ink and tawk.to
    Feature
    Movable Ink
    9.4
    4 Ratings
    24% above category average
    tawk.to
    -
    Ratings
    Audience profiling and targeting9.04 Ratings00 Ratings
    Closed-loop tracking and reporting10.03 Ratings00 Ratings
    Content performance analytics9.04 Ratings00 Ratings
    Campaign optimization dashboard10.04 Ratings00 Ratings
    Competitive analytics9.02 Ratings00 Ratings
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of Movable Ink and tawk.to
    Feature
    Movable Ink
    -
    Ratings
    tawk.to
    10.0
    1 Ratings
    14% above category average
    Chat history and transcripts00 Ratings10.01 Ratings
    Chat reporting00 Ratings10.01 Ratings
    Chat and web analytics00 Ratings10.01 Ratings
    Best Alternatives
    Movable Inktawk.to
    Small Businesses
    Contently
    Score9.9 out of 10
    Olark
    Score10 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Zoho SalesIQ
    Score9.7 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Genesys DX (discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Movable Inktawk.to
    Likelihood to Recommend
    10.0
    (4 ratings)
    8.0
    (6 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (2 ratings)
    User Testimonials
    Movable Inktawk.to
    Likelihood to Recommend
    Movable Ink
    Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
    Incentivized
    Read full review
    tawk.to
    We have been able to increase our "real world" presence on our website, providing users with support and sales guidance when they need it the most – when they have a question. It provides the extension for free. Furthermore, tawk.to provides tracking solutions for your website, allowing you to see how many visitors visited your site and how long they stayed. You can also see which locations follow your webpage. The low-footprint, web-based solution is simple to install and use (in most cases), and it provides insight into the effectiveness of our web pages and sites.
    Read full review
    Pros
    Movable Ink
    • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
    • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
    • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
    • User Friendly--Easy to build within apps for those who aren't graphic designers.
    Incentivized
    Read full review
    tawk.to
    • Being able to see what the contact is typing before they send is great as it allows time to prepare your answer.
    • The whisper function is invaluable for keeping colleagues updated and giving staff training.
    • The 'Ban' function is great for quick action when you have a nuisance contact.
    Incentivized
    Read full review
    Cons
    Movable Ink
    • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
    • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
    Incentivized
    Read full review
    tawk.to
    • What I always dislike about any software is the branding that comes along with it.
    • The live chat module is not super noticeable since it's just in small print at the bottom of the chat module.
    • Small errors can occur, causing the extension in the webpage to disappear.
    Read full review
    Usability
    Movable Ink
    No answers on this topic
    tawk.to
    I think that it's very user friendly. And even in filling out this survey, I've discovered it has beneficial features that I didn't even know it had! It's a lot of capabilities all rolled into one. We're appreciate that tawk.to is an option for us since we haven't found another third party that fits so well with our needs
    Incentivized
    Read full review
    Alternatives Considered
    Movable Ink
    Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
    Incentivized
    Read full review
    tawk.to
    We use HubSpot for most of our sales and marketing and it's highly effective. However, the chat function doesn't allow communication between staff during chats that tawk.to offers.
    Incentivized
    Read full review
    Return on Investment
    Movable Ink
    • Email performance has greatly increased overall
    • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
    Incentivized
    Read full review
    tawk.to
    • Engaging with customers directly with live chat.
    • Gather customer data for live chat support.
    Incentivized
    Read full review
    ScreenShots

    Movable Ink Screenshots

    Screenshot of Movable Ink