neontools vs. Sprout Social

Neontools
makes it easy to target Facebook ad audiences with additional options and
guidelines.



Neontools is
useful for determining the reach and traffic of our online ads.



Neontools is
excellent for building UTM URLs that will allow us to properly monitor our
users.



Neontools is
useful for creating QR codes and linking them to neon.ly URLs to track scans

Incentivized

Sprout Social is well-suited for users with all levels of experience in social media publishing. It has a simple user interface and a great structure for approving content from new users. On the other hand, Sprout Social can be clunky for social listening when you're monitoring a specific news topic. It can be difficult to filter relevant content and exclude irrelevant posts.

Incentivized

• Neontools stands out for displaying all our relationships and social accounts on a single page.
• Neontools is great to use for Instagram bios and other social media profiles.
• We can use Neontools to change our URLs and use custom domains instead of domain names.

Incentivized

• Ease of use
• Ability to duplicate, edit and repost content.
• The design tools that easily allow you to crop photos according to the sizes for each social channel in a click of the button.
• New added features in photos to help with SEO - alt text, descriptions, etc.
• Like the new tagging and campaigns
• Listening tools are easy to use.

Incentivized

• It would be wonderful if Neontools showed a more modern user interface to the eye; the current one still seems a bit opaque.

Incentivized

• The publishing tool can be a bit quirky when you have edits and need to re-assign the workflow.
• I believe they are adding it, but it would be nice to be able to edit posts for the different platforms in one window.
• The reporting can be overwhelming because it offers so much.

Incentivized

While I am currently no longer working with the company in which I was employed and utilized Sprout Social, I do know that the company is still utilizing Sprout Social on a daily basis and I do not foresee a time when the subscription would be cancelled.

Incentivized

The tools themselves are fully comprehensive, and you have the scope to adapt them to your own individual ways of working. However, being part of a team that focuses on different aspects means there can sometimes be redundant features that could get in the way of the most optimal workflow for that user, and therefore, the UX can be a little more complex than necessary.

Incentivized

Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.

It is quick to post, however you have to refresh the page every time you add a new scheduled item.

Sprout Social's customer support is extremely responsive. They're also always looking for suggestions on how they can make the product better and will actually take your ideas to their team to see if they're worth implementing. I've never had an issue that couldn't be resolved by them in a timely manner.

Incentivized

Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that

Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.

Neontools is
virtuoso; Provides excellent customer support in any kind of emergency, is a great tool
as a URL shortener, hashtag analyzer, and for social IG audits.

Incentivized

I selected Sprout Social because the analytic reporting is much better (with more detailed results). I also went with Sprout Social because I was able to add many, many more accounts than I was able to with Hootsuite. On that platform, I was limited unless I paid into a much higher tier.

Incentivized

• Neontools is a fantastic tool for evaluating the engagement and reach of our advertising budget.
• Neontools is great for uncovering hidden interests to effectively target our audience through Facebook Ads, as well as a UTM generator for designing our own campaigns.
• The use of Neontools for the analysis and aggregation of commercial accounts in social networks leads to the construction of our own samples.

Incentivized

• The activity of all our social networks improved significantly after the arrival of Sprout Social, now we can make more publications in less time for all our clients.
• The high costs of Sprout Social memberships and the cost of adding a new team member to the system has had a negative impact on us. I hope I can pay less to use Sprout Social as the fees are currently too high.
• I have generated greater satisfaction for our clients thanks to the fact that we keep active various campaigns on our social networks with this Sprout Social system.

Incentivized